梅赛德斯奔驰历史演讲英文ppt.ppt
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famousvehiclebrandsofGermany.Nowadays,Benzhasbeensoldallovertheworldwithagreatreputation.Itisadmirableforitsperfectleveloftechnology,excellentqualitystandards,innovation,andaseriesofclassiccoupestyles.In1883,BenzbegantoestablishtheMercedesandRhinegasenginefactory.Atthesametime,Daimlersuccessfullyinventedthefirsthighcompressionradioexplosivemotor.BothofthemlightedthehistoryofMercedes-Benzvehiclefactoryintheearlydays.In1926,thetwocompaniesmerged.TheyformallyestablishedDaimler-Benz(theMercedes-Benz).BenzGottliebDaimlerMercedes-Benzwasestablishedafterthatmerger.AndthisnamewaspaintedonaDMGvehicleusedinracesbyamaninhonorofhisbeautifuldaughter.Also,MercedesmeanshappinessinSpanishwhichiscalledgodslanguage.Afterthat,itbecometheformalnameforthecompany.TheearlymotorcycletypeofMercedes-Benzwithsinglecylinderpetrolengine.TheTrigeminalstarsignwasfirstusedin1909byMercedes-Benzsofficialaccount.In1873,Daimlerusedthetrigeminalstartomarkhislivingplaceontheletterwhichwasmailedtohiswife.Andhewrote:
”someday,thisstarwillenlightentheworkofmywholelife.”Aspartofthe1926merger,anewlogowascreatedthatwordincludeasymbolforeachandintegratethenameofthetwoformercompanies.Athree-pointedstarhadbeendesignedbyDaimlertoshowtheabilityofhismotorforland,air,seause.ThetraditionallaurelwreathsymbolusedbyKarlBenzwasaddedalongwithhisnametocompletethenewlogo.Thelogowithaplainringasseentoday,wasnotuseduntil1937.ThefirsttimeBenzcometoChinaEmpressDowagerCiXiwasenthusiastictonewtechnology.Inabout1900,GermanysentheraMercedescar(BenzVelo).WhichisstillwellpreservednowintheSummerPalace.In1986,theMercedes-BenzsCarsSalesServicesLimitedwasestablishedinHongKong.NowthesignofMercedes-Benzhasbecomeasymboloftheworldsmostfamousbrand.Therearemorethan120authorizedsalesandservicecenterinChina.