QuestionnaireanalysisreportWord文档格式.docx

QuestionnaireanalysisreportWord文档格式.docx

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consumptionlevelandconsumption.Forcollegestudentsanditsusebylivingontheinvestigationandanalysisofthesituationcanmakeusgoodunderstandingofthesituationandproviderefereneeforcollegestudentsandreflectionreferenee,canalsoforcollegestudents'

lifeandfinancialmanagementplayapositiverole.

Beforewedothisresearch,wedidsomeconjectureoncollegestudents'

livingexpensesanditsusagewhichwasbasedonShanghai'

seconomicsituationandcollegestudents'

actualcondition.Shanghaiasaninternationalmetropolis,

developedeconomy,consumptionlevelishigh;

andcolegestudents'

standbetween

schoolandsociety;

ontheotherhand,collegestudenthaven'

tgotanyfixedincomeandlivingexpenses;

sotheuseofShanghaiuniversitystudentslivingexpenseswillnormallybebeyondtheaveragelevelofChinesecollegestudents.Collegestudents'

generalinteenagers,livingexpensesmaybeusedinlearning,shopping,eating,andsoon.

Sowedesignaseriesofquestionsaboutthisinvestigation.

Sampling

OursurveysampleboxisgradecollegestudentsinShanghaibusinessschool.Inthisinvestigation,weadoptthewayofaquestionnairesurvey.Furthermore,collegestudents'

livingexpensiessimilartobread-and-butterissues.Summinguptheabove,comparedwithotherway,questionnairesurveycancollectmorecomprehensiveinformationbecausetheobjectwhichwesurveyedhascertainwidth.There'

retoomaydifferencesbetweenculture,thought,familyconditionanddifferentconsumptionconceptofallgrade.Sowechoosequestionnairesurvey.

Aswe'

vesaidbove,weadoptthewayofaquestionnairesurvey,soweadoptsamplingsurveysamplingmethod.Inevitably,itwillbringtheerror.Samplingsurveyisinflueneedbynumberofunitsinsample.Whentheotherconditionsarethesame,themorenumberofunitsinsamplewe'

vegot,thelesssamplingerrorwewillhave.Butasacampussurvey,wejusthad50questionnairesaswellasweonlyhadasmallamountofsamples.Moreover,extensivesamplinginvestigationhasitcertainlimitations.Sotheresultsofsurveywillproducesomeerrors.Buteverycoinhastwosides;

aslongasweusesampling,wewillproduceinevitablyerrors.Wetryourbesttoputtheseerrorsincontrolandminimizetheimpactofourresultsalthoughtheinevitablyerrorsstillexist.

Becausetheobjectsarecollegestudents,wechooseschooltobeourresearchsitenecessarily.Aboutquestionnairedesign,mostofourproblemsadoptedthemethodissimplecheckedinthequestionnaire,thecomparativecommonlyusedmethodsaregivenoption,directlyletrespondentsticker,convenientandsavetime,willnotmakerespondentsbored,happennottocooperatewithphenomenon.Butourquestionsslightlyabitcomplicatedandtherearetwoproblemsneedrespondentstothinkmore,somostofrespondents'

answersarebrieflyHowever,theproblemswhichwechosenarerelatingcollegestudents'

lives,sotheanswerswe'

vegotwereintuitively

forourresearchproblems.

SurveyMethod

WechoosetheTuesdayafternoonwhenmoststudentshavenoworktofinishandprovidequestionnairesontheroadaheadattheschoolcafeteriawherevisitorsflowratearehigh.Respondentsarecomprisedof22maleand28female,whoseageis

between20and23.Duetothereasonthatthenewcampusesonlyhavethreegradesstudentsasfreshman,sophomoreandjunior,wecan'

tinvestigateseniorstudents,so

thereportmusthavedeviates.Andsurveyregionalislimited

AnalysisandConclusion

Throughtheresultwecanbeseenthattheconsumptionandpsychologicalofthecollegestudentarereasonableandrealistic.Buttendencyofdispersionisobviousandindividualdiffereneeisbig.Themaincontentcanbeconcludedasfollowing:

1.Theconsumptionofthecollegestudentsisirrational

Thecollegestudentshavenotenoughincome.Thefifthquestionshowsthat43%oftheconsumptioncomesfromparents.Theirindependenceoftheeconomyisbadandtheyhavenofoundationofconsumption.Theeconomicindependencecausesthelessexperieneeofthecollegestudent,andcouldnotbalaneethevalueandcostoftheconsumption.Istheso-called“Hewhotakeschargeknowstheresponsibility.

40

30

20

10

numberofpeople

*Parents

Scholarship

•

GiftmoneyParttime

job

Others

*numberofpeople

ThethirdquestionshowsthatsomeofthemhaveRMB1000everymonthand24%ofthemhavemorethanRMB2000.Enoughlivingexpense,incomplete

ConsumptionConceptandthelowself-controlwillcauseimpulsespending.

Theeighthquestionshowsthat26%ofthemwilloverspend,44%ofthemhaveveryfew（livingexpense）left.Theirrationalconsumptionisalsothemainreason.

2.Followingthefashionistheoldtopic

Eveniftheageofthecollegeentranceexaminationiscancelled,themostofthecollegestudentsarestillmid20s.Thatwestandintheforefrontofthetimes,areonthelookoutforwhatisnovel,holdvoguesubtlyandafraidbehindthetrendisthesamefeature.Thecostofmobilephoneisthemost.Intheseventhquestion,thephoneconsumptionisNO.4,justfollowingdiets,studyandshopping.

Themainwaystudentsusethelivingexpense

Moreover,thecomputerandotherrelatedconsumptiongoodsarealsothegoodswhichwechaseafter.Theproportionofelectronicproductsbecamemoreandmoreimportant.Shoppingisthesecondconsumption.Inthis22%ofthese,mostofthemareclothes,etc.

3.Weakconsumptionconcept;

noplans;

donurtderstandmanagement

Inthepolls,aseriousproblemmustcauseourattention:

there'

re26%ofthe

studentsoverrunningtheirlivingexpenses.Andmostofcollegestudentsarefreetoadmittheirconsumptionhasexceededtherangetheyplanne'

.veNo.6,46%of

thestudentshaven'

tgothabitstoreekedpingandpreparelivingexpenses;

32%

ofthestudentshavegotaplan,buttheyalsohaven'

taccordingtotheplanto

execute;

onlythe22%studentshavegoodhabits.

Livingexpensesbudgetsituation

Yes,and

performing

Yes,butnot

NO

15

25

Judgingfromtheresults,collegestudents'

livingexpensesandthebadhabitstheyhadisaworrisomeproblems.

Moststudentshavepointedtheirlivingexpensesusemisgivingsatthelasttwo

第-4-页共10页

questions.Buttheystilldon'

tknowhowtosolveproblems.AswdW（a9;

the

studentsusuallydon'

tknowhowtomanagethelivingexpenses.

theleftoflivingexpenses

4.Consumptionstructuresexistsunreasonablefactors,girlsaremoreoutstanding

From20thcentury70'

stotoday,collegestudents'

dailylifeconsumptionhavegotatleastoneaspectiscommonasbefore.Themaincomponentthatconsumptionwithlivingexpensesandredundantlivingexpenses.Mostofthestudentscombinethemoneywithnextmonth'

slivingexpensesbuystudymaterials,suppliesmainllyithecostofliving,foodexpensesaremostimportant.AccordingtothepricelevelinShanghai,studentswillpay390yuanpermonthinthemealsonly.Intheresearch,wefoundthat70%ofgirlsshoppingandotherconsumersarefarmorepowerfulthanboys,butfoodtheconsumptionofthefarlessthanboys.Somegirlscontroltheirappetiteinordertokeepslim.Inordertosavelivingexpenses,somegirlsonlychoosecheapmeals.Comparedwithgirls,60%ofboyshaverightconsumptionstructures;

buttheresultsmaystillnotsatisfactory.

5.Over-thepursuitoffashionandbrandnames,existingcomparepsychological

Insurvey,somestudentspointthatsomestudentswouldratherbemoreeconomicalevendecreaseothernecessarycoststobuythemostpopularmobilephone,someboysforabrandshoesandsomegirlsforbrandcosmeticsorcloththeyborrowmoneyfromotherseventheftmoneytosatisfytheirdesire,etc.Thesecanshowthatsomestudentscouldnotcontrolthemoneyandthecontrolofvanitywillcausetheendlesscomparepsychology.

6.Lovespendingisexcessive

Fromthesurvey,wefindthatsomestudentswhoareinlovewillspendextraRMB100-300amonth.ThelessismorethanRMB50andth