二手物品交易网站外文文献翻译中英文.docx

二手物品交易网站外文文献翻译中英文.docx

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外文文献翻译

（含：

英文原文及中文译文）

文献出处：

JensClausen,BirgitBlattel-Mink2,LorenzErdmann,ChristineHenseling.ContributionofOnlineTradingofUsedGoodstoResourceEfficiency:

AnEmpiricalStudyofeBayUsers[J].Sustainability,2010,2:

10-30.

英文原文

ContributionofOnlineTradingofUsedGoodstoResourceEfficiency:

AnEmpiricalStudyofeBayUsers

JensClausen,BirgitBlattel-Mink,LorenzErdmannandChristine

Henseling

Abstract

Thispaperdiscussesthesustainabilityimpact（contributiontosustainability,reductionofadverseenvironmentalimpacts）ofonlinesecond-handtrading.AsurveyofeBayusersshowsthatarelationshipbetweenthetradingofusedgoodsandtheprotectionofnaturalresourcesishardlyrealized.Secondly,theenvironmentalmotivationandthewillingnesstoactinasustainablemannerdifferwidelybetweengroupsofconsumers.Giventheseresultsfromauserperspective,thepapertriestofindsomeobjectivehintsofonlinesecond-handtrading'senvironmentalimpact.Thegreenhousegasemissionsresultingfromtheenergyusedforthetradingtransactionsseemtobeconsiderablylowerthantheemissionsduetothe（avoided）productionofnewgoods.Thepaperconcludeswithasetofrecommendationsforsecond-handtradeandconsumerpolicy.Informationaboutthesustainabilitybenefitsofpurchasingsecond-handgoodsshouldbeincludedingeneralconsumerinformation,andargumentsforchangesinbehaviorshouldbetargetedtodifferentgroupsofconsumers.

Keywords:

onlinemarketplaces;onlineauctions;consumer;electroniccommerce;usedproducts;second-handmarket;sustainableconsumption

1. Introduction

Onlineauctionandtradingplatformsareincreasingtheopportunitiesforsustainableconsumption.Thepotentialofonlinebasedsecond-handtradinglieslargelyintheopportunitytoextendthelifespanofproducts,therebyavoidingadditionalenvironmentalstressesduetothepurchaseofnewgoods.Todate,privatehouseholdsoftenfailedtoexploitthepotentialsforreusingproductsbecauseofhightransactioncosts.Tradeinsecond-handgoodsremainedlimitedtoregionalmarkets.Thesebarriersfrequentlypreventedlocalandregionalusedgoodsmarketsfromattainingcriticalmassandbecomingattractiveforbothbuyersandsellers.Inrecentyears,however,rapidlyincreasinguseoftheInternetandtradingplatforms,suchaseBay,havefundamentallytransformedtheunderlyingconditionsofsuchmarkets.

Onlinemarketshavenotonlysignificantlyincreasedthenumbersofmarketparticipants;theyhavealsochangedtherolestraditionallyassignedtoconsumersandproducers.Exchangesites,auctionplatformsandotherInternet-basedtradingmodelswhereusersarenotmerelybuyers,butatthesametime,alsoactivesellersofproductsorservices,haveshiftedtheroleofconsumers.

Againstthisbackground,thisarticleexaminesconsumptionprocessesusingtheexampleofeBay,theworld'slargestonlinetradingplatformforusedgoods,byfocusingonthefollowingquestion:

Whichsustainabilitypotentialsareconnectedwiththeelectronictradingofusedgoods,andhowcanthesepotentialsbeexploited?

Thisquestionliesinthecenteroftheresearchproject"FromConsumertoProsumer一Developmentofnewtradingmechanismsandauctionculturestopromotesustainableconsumption.,^Theprojectisintentionallylinkedwithvariousstreamsofresearchandinsights,especiallyconcerningtheintensificationofuse,lifestyleresearch,andlife-cycleassessment,inthefieldsofinformationtechnologyandtelecommunications,andintegratesthemfromtheperspectiveoftheresearchguidingquestion.

Aftergivinganoverviewofthescientificworkonenvironmentalattitudesandbehaviorinthecontextofinternetbasedusedgoodstrading,andanempiricallookoninternetusageinChapter2,theempiricalresultsofanonlinesurveyononlinetradingandsustainabilityarepresentedinChapter3.Chapter4drawsconclusionsfromtheempiricalstudyandChapter5focusesontheecologicalassessmentofusedgoodstrading.Thepaperconcludeswithsomeremarksontheconsequencesofsecond-handtrade,onlineplatforms,andconsumerpolicy.

2. Internet-BasedUsedGoodsTradingfromaSubjectivePerspective

Sustainabilityresearchersinthesocialsciencesassumethatenvironmentally-orientedbehaviorissupportedtoanon-negligibledegreebypositiveattitudestowardtheenvironmentandbyknowledgeabouttheenvironment[1-7].Timeandagain,however,representativesurveysofthepopulationprovideevidenceforadiscrepancybetweenconcernaboutincreasingenvironmentaldevastationanditsconsequences,aswellasknowledgeabouttheenvironmentontheonehand,andenvironmentalbehaviorthatisinlinewithsuchknowledgeontheother.Itispossibletoidentifygroupsofindividualswhodisplayenvironmentally-friendlybehavior,butnotthecorrespondingattitud