Businessplantemplate全英商业计划书模板Word文件下载.docx
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ofthebusinessplan.Thenextstageistoeditthemintoasmooth-flowingnarrative.
Therealvalueofcreatingabusinessplanisnotinhavingthefinishedplaninyourhand;
rather,
thevalueliesintheprocessofresearchingandthinkingaboutyourbusinessinasystematic
way.Theactofplanninghelpsyoutothinkthingsthroughthoroughly,studyandresearchifyou
arenotsureofthefacts,andlookatyourideascritically.Ittakestimenow,butwillhelpavoid
costly,perhapsdisastrous,mistakeslater.
Thisbusinessplanisaspecificmodelsuitableforhigh-techbusinesses.Beforeyoubegin,look
atthe1stsectionTailoringtheplan.Ithastipsforfine-tuningyourplantomakeaneffective
presentationtoinvestors.Ifthisiswhyyou’recreatingyourplan,payparticularattentiontoyour
writingstyle.Youwillbejudgedbythequalityandappearanceofyourworkaswellasbyyour
ideas.
Ittypicallytakesseveralweekstocompleteagoodplan.Mostofthattimeisspentin
researchingandrevisingyourideasandassumptions.Butthisisthevalueoftheprocess.So
maketimetodothejobproperly.Thosewhodosoneverregrettheeffort.Andfinally,besureto
keepdetailednotesonyoursourcesofinformationandontheassumptionsunderlyingyour
financialdata.
Tailoringtheplan
Thegenericbusinessplanpresentedshouldbemodifiedtosuityourspecifictypeofbusiness
andtheaudienceforwhichtheplaniswritten.
Forraisingcapital
Forinvestors
Investorshaveadifferentperspective.Theyarelookingfordramaticgrowth,andtheyexpectto
shareintherewards:
oFundsneededshort-term
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oFundsneededintwotofiveyears’time
oHowthecompanywillusethefunds,andwhatthiswillaccomplishforgrowth
oEstimatedreturnoninvestment
oExitstrategyforinvestors(buyback,saleorIPO)
oProportionofownershipthatyouwillgiveuptoinvestors
oMilestonesorconditionsthatyouwillaccept
oFinancialreportingtobeprovided
oInvolvementofinvestorsontheboardorinmanagement
Fortypeofbusiness
High-techcompanies
Economicoutlookfortheindustry
Willthecompanyhaveinformationsystemsinplacetomanagerapidlychangingprices,costs
andmarkets?
Willyoubeonthecuttingedgewithyourproductsandservices?
Whatisthestatusofresearchanddevelopment?
Andwhatisrequiredto:
oBringproduct/servicetomarket?
oKeepthecompanycompetitive?
Howdoesthecompany:
oProtectintellectualproperty?
oAvoidtechnologicalobsolescence?
oSupplynecessarycapital?
oRetainkeypersonnel?
High-techcompaniessometimeshavetooperateforalongtimewithoutprofitsandsometimes
evenwithoutsales.Ifthisfitsyoursituation,abankerprobablywillnotwanttolendtoyou.
Venturecapitalistsmayinvest,butyourcasemustbeverygood.Youmustdolonger-term
financialforecaststoshowwhenprofittake-offisexpectedtooccur.Andyourassumptions
mustbewelldocumentedandwellargued.
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Businessplan
OWNERS
YourBusinessName
Date
E-Mail
Webpage
Page4of22
Tableofcontents
1.Executivesummary......................................................................................................................................................6..........
2.IntroductiontotheCompanyanditsManagement.................................................................................................7......
2.1CompanyOverview................................................................................................................................................7.........
2.2OrganisationalStructure.........................................................................................................................................7.......
2.3TheManagementTeam..........................................................................................................................................7........
2.4AdvisoryBoard.......................................................................................................................................................7..........
2.5ProposedManagementCompensation...............................................................................................................7........
2.6HeadcountForecast.................................................................................................................................