英语公共演讲技巧文档格式.docx

英语公共演讲技巧文档格式.docx

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成功）inyourcareer.Ifyoulookathighlysuccessfulpeople,youwillseethattheyarenotonlyhardworkersandcreativethinkers,butalsogreatpersuaders.

　　Inpublicspeaking,itallxxesdowntothisquestion:

howcanyouwinoveryouraudienceAndtheanswerisoneword:

CREDIBILITY.

　　ImagineBillGatessayingthefollowinghypotheticalsentences:

　　"

Withintenyears,alllaptopxxputerswillalsobeusedastelevisions.Thetelevisionsweusenowadayswillturnintosomethingxxpletelyold-fashioned."

　　NowimagineBritneySpearssayingthesamething.YouwouldprobablynodatGatesandshrug（耸肩）atSpears,rightYouwouldchoosetotrusthisjudgmentratherthanhersbecauseyouknowthatheisaguru（领袖，专家）ofthexxputerindustryandsheisnot.Thisiscalled"

initialcredibility"

meaningthecredibilitythatthespeakerhasevenbeforehe/shebeginsspeaking.

　　Initialcredibilityisablissful（充满喜悦的）advantageforpublicspeakers.Ifyouraudiencealreadyknowsyouareanexpertinsomethingandalreadytrustsyou,youwon'

thavetotrysohardtocreatecredibilityinyourspeech.Butwhatifyouarenotreallyanexpertinanythingandyouraudiencedoesn'

tevenknowwhoyouareTheanswerissimple:

youwillhavetobuildyourcredibilityduringyourspeech.

　　HowtoBuildYourCredibility

　　1.Advertiseyourxxpetence-Atthebeginningofyourpresentation,tellyouraudienceaboutyourexpertiseonthespeechtopic.Ifyouhavedonealotofresearchaboutthetopic,tellthemso.Ifyouhaveacertainexperiencethatgivesyouspecialknowledgeorinsight,goaheadandsayso.Butkeepinmind;

youdon'

twanttosoundboastful（自夸，自负的）toyouraudience.Donotover-advertiseyourself.Keepitshortandsimple.Sayitasamatteroffact,notaboast.

　　2.Connecttotheaudience-Trytoidentifywith（认为…等同于，与一致）youraudienceearlyinyourspeech.Evenifyouaregoingtotalkaboutsomethingverycontroversialorsomethingyourlistenersmaydisagreewith,youstillhavetomakethemfeelthatyousharethesamexxmongroundandvalues.

　　Fouryearsago,IwatchedSenatorJohnKerrygiveaspeechaboutkeepingwoman'

srightstoabortioninoneofthe"

red"

states,inaroom

　　fullofconservativevoterswhowereprobablystronglyagainstsuchanidea.Atthestartofhisspeech,hemadeaverysmartmovebysayingthathehimselfisalsoatrueChristianwhobelievesabortionisnottherightthingtodo.Thenheexplainedfurtherthateventhoughthatiswhathebelieves,therearealsoalotofpeopleinAmericawhodonotconsiderabortionasinful（有罪的）thing;

thereareanumberofAmericanswhoarenotChristiansanddonotsharehisreligiousprinciples.AndsinceAmericaisademocraticcountry,wehavetorespectthosepeople'

svaluesaswell.

　　IthinkSenatorKerrywasimpressivethatday.Byestablishingxxmongroundwiththeaudienceearly,hewasabletogetoffontherightfoot.Idon'

tknowhowmanypeopleintheaudiencehehadsuccessfullyconvinced,butatleasthepulledoffthatextremelycontroversialspeechwithsuchpoiseandmoreimportantly,withoutgettingbooed.

　　3.Speakeloquently（['

elkwntli]善辩地；

富于表现力地）andexpressyourideaswithconviction-Practiceyourpersuasivespeechaheadoftimesothatyoucanperformitwell.Moderately（适度地；

中庸地；

有节制地）fastspeakerstendtobeconsideredmoreintelligentandconfidentthanslowspeakers.Ifyousoundhesitantorsay"

uh"

and"

um"

toomuch,youwillappearlessxxpetent.

　　4.Useevidence-Foramateurpublicspeakerswithnoinitialcredibility,

　　itisveryhelpfultouseexamples,statistics,factsortestimoniestosupporttheirideas.Nomatterwhattypeofevidenceyouuseinyourspeech,justrememberthesetwothings:

　　First,usespecificevidence.Forexample,ifyouusestatistics,indicatetheexactnumber.Saying"

TenmillionAmericanssufferfromobesity"

willmakeyourpointmoreeffectivelythanjustsaying"

MillionsofAmericanssufferfromobesity."

Itwillmakeyourlistenersawarethatyouhaveagoodfirmgripoffactualinformation.Second,alwaysciteevidencefromwell-known,reliableandnon-biasedsources.

　　5.Reasonclearlyandpersuasively-Evenifyouuseabunchofstrongevidence,youstillwon'

tbeabletopersuadeyouraudienceunles