同声传译答案Unit 9.docx

1、同声传译答案Unit 9第9单元 同声传译技巧（一）断句Reference Key to ExercisesText 1On behalf of the organizing committee of this procurement fair, Id like to extend my gratitude to leaders from the Ministry of Commerce and the Provincial Government as well as representatives from the retail industry for attending this hig

2、h-level roundtable meeting. Vice Governor You in his speech acknowledged the positive results and the regional influence of the procurement fair. We are greatly encouraged and inspired. Taking this opportunity, Id like to give you a brief introduction of the environment and trend of Shenzhens retail

3、 business. Firstly, development of Shenzhens comprehensive retail industry. Shenzhen is a city which boasts the fastest development and the highest level of openness in the retail business. During the past 25 years since Shenzhens opening up, the annual growth rate of Shenzhens retail business has b

4、een 30.5%. In 2003, the retail volume of social consumer goods reached 80.177 billion yuan, ranking Shenzhen 7th among all the large and medium-sized cities across China. From January to July this year, Shenzhen has moved further up to the 6th. A most important aspect for the growth of retail busine

5、ss is the rapid development of chain enterprises which enjoy an average annual growth rate of 25%. According to statistics from our network planning survey, by the end of 2003 there had been over 200 chain retail enterprises, which opened about 6,800 shops of all kinds in Shenzhen. The retail volume

6、 of these chain enterprises accounted for over 40% of the total retail volume of the whole city. Shenzhen was the first in China to open up the retail business for foreign participation. In 1990, McDonald entered Shenzhen. Since 1996, a dozen large foreign enterprises as well as enterprises from Hon

7、g Kong and Taiwan, including Wal-Mart, Carrefour, B&Q, Aeon and Parknshop have entered the Shenzhen market. Others like Metro, OBI, IKEA, Decathlon and Kadit are all actively planning to settle down in Shenzhen. The entry of these multinational enterprises has enhanced the modernized development She

8、nzhens retail business and stimulated industrial innovation. Secondly, Shenzhen enjoys a favorable environment for development of the retail industry. First, the economic development and market response are very fast. Since we entered the new century, the average annual growth rate of Shenzhens GDP

9、has stood at over 20%, with retail volume of social consumer goods increasing at an annual rate of over 15%. Shenzhens GDP in 2003 totaled 289.5 billion yuan. The per capita GDP for the first time exceeded 50,000 yuan, ranking the first across the nation. Shenzhens population of consumption is about

10、 10 million with an average age of 30. This population group, with a fashionable consumption style, has relatively greater purchasing power in Chinas mainland. Second, we have an open market featuring fair competition. Shenzhens retail business is highly opened up with its local enterprises enjoying

11、 rapid development through fair competitions with retailers from all around the world. In 2003, fifteen retail enterprises in Shenzhen ranked among Chinas top 100 retail enterprises. Among those fifteen enterprises there were five foreign funded companies and ten domestic ones. The Shenzhen retail m

12、arket now boasts great openness and environment of fair competition. Third, we enjoy a favorable sourcing environment. First, Shenzhen is the key manufacturing base of light industry products. The industrial output in 2003 was 561.3 billion yuan, as calculated to the current price level, ranking She

13、nzhen the second in China, only after Shanghai. Shenzhens products like garments, furniture, clocks and watches, toys, jewelry, suitcases and bags, etc. account for a large proportion of production in China and the world as a whole. Shenzhens production capacity, once closely combined with the resou

14、rces of manufacturing in the Pearl River Delta, which account for 1/3 of Chinas export, enables Shenzhen to form a coordinated manufacturing chain, which boasts various products and abundant supply. Second, Shenzhens logistics are developing rapidly. Shenzhen has a complete and advanced land transpo

15、rtation network. The two key rail lines, Beijing-Kowloon railway and Beijing-Guangzhou railway, join here in Shenzhen. Expressways connect major cities in the Pearl River Delta Region. In only 80 minutes ride one can get to Hong Kong, Macao, Guangzhou or Zhuhai. The handling capacity of Shenzhen Por

16、t will exceed 13,000 TUEs this year, ranking Shenzhen fourth in the world. Baoan International Airport is the fourth largest airport in China, with seven international freight routes to the US, Canada and South Korea as well as 120 domestic air lines. In the past five years, the international air fr

17、eight volume has been increasing at an annual rate of 30%. Third, Shenzhens conference and exhibition business is prospering. It is expected that this year more than 70 large scale trade exhibitions will be held in Shenzhen, taking up a total floor space of 5 million square meters. Among them, 15 ex

18、hibitions will take up over 20,000 square meters of floor space. The Hi-tech Fair, the Consumer Goods Procurement Fair, garment fair, furniture fair, clocks and watches fair, leather products fair, jewelry fair, and a number of other comprehensive as well as specialized fairs have gained importance

19、in China and have had certain influence in the global market. The development of the conference and exhibition business has greatly improved the sourcing environment and stimulated the development of commerce and trade. Thirdly, Shenzhens bright prospect in retail business development. Shenzhens eco

20、nomic development in recent years has contributed to the increase of residents income, upgrading of the consumption level and the enhancement of the consumption capacity. Meanwhile, the expansion of local markets and increased market capacity have served to improve the internal restructuring of cons

21、umption. From January to October, Shenzhens retail volume of social consumer goods has increased by 15% as compared with the same period of last year. It is expected that the retail volume of social consumer goods will double in the next five years. We are dedicated to fostering a favorable business

22、 environment for the growth of Shenzhens business enterprises.Currently, bearing in mind the general plan of the Ministry of Commerce and the strategic requirement for building Shenzhen into an international city, we are now actively carrying out the planning of business operation. The key of the ou

23、r plan is to develop several business centers famous in and out of China, restructure business operation, improve community commerce featuring modern chain stores and develop modernized shopping malls with sound planning. We will develop urban commerce characterized by rational distribution, fair co

24、mpetition, balanced aggregates, significant advantages and perfected functions. Distinguished guests, ladies and gentlemen, Shenzhen never swerves in opening up to the outside world. We warmly welcome retailers from home and abroad to our city to seek further development. The retail business and sou

25、rcing sector in Shenzhen enjoy great potential. We are working hard to build Shenzhen into Southern Chinas commercial center, sourcing center as well as a city known for its conference and exhibition business. This roundtable meeting will surely promote the healthy development of Shenzhens commerce

26、and trade as well as the retail business. We look forward to advice and opinions from our distinguished guests so that we may make further progress in Shenzhens retail industry. I believe this roundtable meeting will surely bear rich fruit. I wish you a healthy and happy stay in Shenzhen. I wish the

27、 Procurement Fair a complete success. Thank you!(Full text of the remarks by Sheng Bin, Director-General of Shenzhen Bureau of Trade and Industry at the Roundtable Summit of the “3rd China Consumer Goods Procurement Fair” on November 8, 2004)Text 2大家好，首先，感谢蓝先生友好的介绍，也谢谢钟常务副省长友好的介绍。我很荣幸来到这里，讨论社会责任这一令人

28、鼓舞的话题。领导爱立信公司也是令人鼓舞的。向世界提供移动通信我认为在人类的发明中，很少有像移动电话这样对人们意义重大的。这是非常激动人心的事实中国现在有3亿8,000万人拥有自己的手机，我们能以更好的方式进行交流。总之，来到这里我深感荣幸，能够被邀请我非常高兴。对我来说，这是一个很好的机会，跟大家交流一下爱立信公司在企业社会责任重要性方面的观点和我们的经验。近年来，由于经济全球化和自由化的发展，以及日益紧迫的环境问题和一些企业的失败案例等，人们日益改变着他们对于企业在社会中角色的看法。传统上企业的角色首先是从经济方面来界定的。现在越来越多的利益相关者，比如股东、投资者、社区、监管者、雇员和顾客

29、等，他们都以更开阔的视角来看待企业责任。企业责任不仅包括企业在经济方面承担的责任，更包括其对社会和环境所负的责任，比如商业道德、公司治理、环境政策、企业贡献、社区发展和工作场所问题。企业社会责任的概念现在被用来描述企业所作出的整体承诺，这些承诺用来满足利益相关者对企业在经济、环境、社会和治理方面的期望。我们爱立信坚定地认为一个负责任的公司需要承担三种责任：经济繁荣、社会和治理表现；承担三种责任：经济繁荣、环境质量和社会公平。我们管理所谓的企业社会责任活动，是通过一个由公司相关人员组成、跨越部门职能的网络来进行的。这使得我们不仅能在全球稳固专业重点，而且在整个爱立信公司中促进在共同主题上的合作。

30、我们是最早支持联合国全球盟约的公司之一，已经将10条原则融入到我们的日常运作当中。在此，我想谈一下我们在实施企业社会责任过程中的两个焦点：一是基于管理角度的公司治理；二是基于雇员义务角度的企业文化。在商业领域，传统的治理模式认为管理层只需向投资者和股东负责。但是现在越来越多的公司开始认为所有的利益相关者，不仅仅是股东，对企业拥有所有者权益。所以一个企业必须对其所有利益相关者负责。这一观点是企业社会责任的基础，也是企业社会责任和公司治理的关系之所在。爱立信的利益相关者包括范围广泛而多样的利益群体。我们认为吸引利益相关者参与是我们作为社区一员工作的基础。同样，它对于我们促进和支持可持续发展来说也是

31、至关重要的。为使我们的利益相关者参与进来，我们采取了一些方法来促进沟通和互动。我们积极举行公共论坛，范围涉及我们的经营活动，如管理问题和标准化问题；第二，我们各层次的管理人员定期向雇员通报我们的效益、成果和计划；第三，我们还定期向投资者、金融分析家、产业分析家和媒体通报我们的效益、前景和战略；最后，年度股东大会给股东提供机会就公司的发展提出问题。我们认为公司治理和企业社会责任是主要的决定因素，决定着一个公司与社会的关系。在爱立信公司，我们已经将企业社会责任整合为我们的核心价值观和工作方式的一个重要组成部分。我们的工作方式是建立在一套核心价值观和原则之上的，主要有三个，它们是：专业进取、尊爱至诚

32、、锲而不舍。这些价值观决定了我们的企业文化，被我们的员工所信奉至今已超过15年了。我们的价值观指引我们个人的行为，我们的指导原则确定我们的商业做法。2004年，每一名员工，我们54,000名员工中的每一名员工都阅读和签署了商业道德准则。爱立信在140个国家有分支机构，作为国际社会一名负责任的成员，我们致力于满足当地社区的需要。我们鼓励并授权员工为社会及其工作生活的社区作出积极贡献。这些贡献是多种多样的，由员工根据当地的需要来决定。企业开展企业社会责任活动可以产生一系列的商业效益，我认为这是非常重要的。商业效益可以表现在树立良好的公司声誉，提升品牌形象。在某些情况下，好公民的声誉可以帮助企业与各个利益相关者建立良好的关系，还可以吸引好的雇员。第二，投资者越来越多地使用环境和社会因素来评估企业是否适于投资。在欧洲，一些新的金融指数的创立加强了这种趋势，比如道琼斯可持续性指数，它公开对国际主要的大公司进行排名，其根据是这些公司的环境和社会效益。举个例子，在最近的企业社会责任领导力评价中，根据道琼斯可持续性指数，爱立信在技术领域居于顶尖领导者地位。第三，企业社会责任项目有助于提高员工士气和动力，这反过来又会转变成更大的生产力。越来越多的证据表明，企业社会责任强的公司通常更容易吸引并留住优秀员工。企业社会责任成为越来越重要的因素，影响