届高三英语上册第一次测试题有答案.docx

1、届高三英语上册第一次测试题有答案2012届高三英语上册第一次测试题（有答案）高级中学20112012学年第一学期第一次测试 高三英语 . 语言知识及应用(共两节。满分35分) 第一节 完形填空(共15小题；每小题2分，满分30分) 阅读下面短文，掌握其大意，然后从115各题所给的A、B、C和D项中，选出最佳选项，并在答题卡上将该项涂黑。 Everyone in business has been told that success is all about attracting and retaining (留住) customers. It sounds simple and achieva

2、ble. But, 1 , words of wisdom are soon forgotten. Once companies have attracted customers they often 2 the second half of the story. In the excitement of beating off the competition, negotiating prices, securing orders, and delivering the product, managers tend to become carried away. They forget wh

3、at they regard as the boring side of business 3 that the customer remains a customer. 4 to concentrate on retaining as well as attracting customers costs business huge amounts of money annually. It has been estimated that the average company loses between 10 and 30 per cent of its customers every ye

4、ars. In constantly changing 5 , this is not surprising. What is surprising is the fact that few companies have any idea how many customers they have lost. Only now are organizations beginning to wake up to those lost opportunities and calculate the 6 implications. Cutting down the number of customer

5、s a company loses can make a big 7 in its performance. Research in the US found that a five per cent decrease in the number of defecting (流失的) customers led to 8 increases of between 25 and 85 per cent. In the US, Dominos Pizza estimates that a regular customer is worth more than $5,000 over ten yea

6、rs. A customer who receives a poor quality product or service on their first visit and 9 never returns, is losing the company thousands of dollars in 10 profits (more if you consider how many people they are likely to tell about their bad experience). The logic behind cultivating customer 11 is impo

7、ssible to deny. “In practice most companies marketing effort is focused on getting customers, with little attention paid to 12 them”, says Adrian Payne of Cornfield University School of Management. “Research suggests that there is a close relationship between retaining customers and making profits.

8、13 customers tend to buy more, are predictable and usually cost less to service than new customers. Furthermore, they tend to be less price 14 , and may provide free word-of-mouth advertising. Retaining customers also makes it 15 for competitors to enter a market or increase their share of a market.

9、 1.A. in particular B. in reality C. at least D. first of all 2.A. emphasize B. doubt C. overlook D. believe 3.A. denying B. ensuring C. arguing D. proving 4.A. Moving B. Hoping C. Starting D. Failing 5.A. markets B. tastes C. prices D. expenses 6.A. culture B. social C. financial D. economical 7.A.

10、 promise B. plan C. mistake D. difference 8.A. cost B. opportunity C. profit D. budget 9.A. as a result B. on the whole C. in conclusion D. on the contrary 10.A. huge B. potential C. extra D. reasonable 11.A. beliefs B. loyalty C. habits D. interest 12.A. altering B. understanding C. keeping D. attr

11、acting 13.A. Assumed B. Respected C. Established D. Unexpected 14.A. agreeable B. flexible C. friendly D. sensitive 15.A. unfair B. difficult C. essential D. convenient 第二节 语法填空(共10小题；每小题1.5分，满分15分) 阅读下面短文，按照句子结构的语法性和上下文连贯的要求，在空格处填入一个适当的词或使用括号中词语的正确形式填空，并将答案填写在答题卡标号为1625的相应位置上。 There are some specia

12、l traditions in Hawaii. People are very friendly and always welcome visitors. They give visitors _16_ lei along necklace of beautiful fresh flowers. Men wear bright _17_ (flower) shirts, and women often wear long flowered dresses. There are _18_(tradition) Chinese, Japanese and Filipino holidays and

13、 all the holidays from the United States. They call Hawaii the Aloha State. Aloha _19_ (mean)both hello and goodbye. It also means “I love you”. Usually when people from different countries, races, and traditions live together, there are serious problems. There are a few problems in Hawaii,_20_ in g

14、eneral, people have learned to live together _21_peace. Hawaiians earn most of their money from travelers , most of _22_ come from the mainland and from Japan. There are many people_23_ (live)in Hawaii now so there are residential areas _24_there used to be farms. Some of the big sugar and pineapple

15、 companies have moved to the Philippines, where they do not have to pay workers _25_ much money. The families of the first people who came from the U.S. mainland own the important banks and companies. Japanese are also buying or starting businesses here. . 阅读 (共两节, 满分50分) 第一节 阅读理解(共20小题；每小题2分，满分40分)

16、 阅读下列短文，从每题所给的A、B、C和D项中，选出最佳选项，并在答题卡 上将该项涂黑。 A Each year, 1,400 high-school students from more than 40 countries are invited to compete in the prestigious Intel International Science and Engineering Fair (Intel ISEF), the worlds largest precollege science contest. The select group of young scientist

17、s is chosen from the several million students who compete in local and regional science fairs throughout the year. Participants compete for $3 million in scholarships and prizes, presenting projects in 15 categories like medicine, biochemistry, computer science and zoology. Earning top honors isnt t

18、he only goal for contestants. Nineteen percent (or 274) of the finalists at the 2005 competition held last month have already begun the process to patent their projects. Ammem Abdulrasool, a senior at the Illinois Junior Academy of Science, won top honors at this years Intel ISEF for his project, “P

19、rototype for Autonomy: Pathway for the Blind.” He walked away with $70,000 in prize money and a free trip to Octobers Nobel Prize ceremony. Abdulrasool developed technology that allows visually impaired individuals to navigate themselves from one location to another by using the Global Positioning S

20、ystem. Individuals wear a half-kilo Walkman-size device, a bracelet on each arm and a pair of earphones. After entering a starting and ending location into a personal digital assistant (PDA), they are guided with verbal commands that tell them when and in what direction to turn. Simultaneously, a br

21、acelet vibrates signaling the correct direction. To test his device, Abdulrasool recruited 36 blind adults and asked them to visit five landmarks in his neighborhood. The navigational tool saved people an average of 26 minutes in travel time and reduced the number of errors (wrong turns and missed l

22、ocations). “Looking at how hard it was for them to travel and how they were dependent on everyone else motivated me to do something,” he said. Abdulrasool hopes are applying for a patent and then plan to market the product commercially. In the fairs 56-year history, a number of projects have been im

23、plemented for commercial use. Michael Nyberg, a 2001 competitor, hoped to reduce the number of West Nile virus infections through acoustics. With a bucket of mosquito larvae and a sound generator, Nyberg discovered that a 24 kHz frequency resonated with the natural frequency of mosquitoes internal o

24、rgans: larvae that absorbed the acoustic energy would explode. His sound-emitting device, Larvasonic, is now sold online (). Tiffany Clark, a 1999 competitor, found evidence that bacteria produced the methane gas found inside coal seams in Wyomings Powder River Basin. This suggested that injecting n

25、utrients into coal seams might provide an unlimited supply of natural gas. A Denver-based technology firm is now continuing Clarks high-school research. And someday soon, blind people around the world may be wearing bracelets that issue GPS commands.26. How are young people selected to participate i

26、n Intel ISEF? A. They are pre-university students. B. They must win science competitions in their home countries. C. They must patent or be about to patent an invention. D. They are chosen from young people who take part in science competitions. 27. Which of these is NOT mentioned as an advantage of

27、 Abdulrasools device? A. It enables blind people to get from A to B faster. B. It helps them avoid obstacles. C. It gives information to blind people in more than one way. D. It is extremely light. 28. How are Abdulrasools invention and those of Michael Nyberg and Tiffany Clark similar? A. Their inv

28、entions all have organic components. B. They all won the Intel ISEF competition, though in different years. C. They all have, or could have, profitable applications. D. None of them have patents yet. 29. How does Tiffany Clarks idea work? A. She feeds underground bacteria and they produce natural ga

29、s. B. Bacteria eat coal and produce natural gas. C. Bacteria are injected with coal molecules and produce natural gas. D. Bacteria extract natural gas from coal and are then harvested. 30. Which of the following statements about the Intel ISEF competition is true? A. It began in the 1960s. B. The bi

30、ggest prize this year was $3 million. C. There are 15 prizes in a variety of categories. D. Many participants have patented ideas and inventions. B Ten years ago, Pierre Omidyar, a software engineer working in Californias Silicon Valley, began thinking about how to use the internet for a trading sys

31、tem in which buyers and sellers could establish a genuine market price. Over a long holiday weekend he wrote the computer code. At first, a trickle of users arrived at his websiteincluding his girlfriend, who traded PEZ candy dispensers. By the end of 1995, several thousand auctions had been complet

32、ed and interest in eBay was growing. And it grew and grew. From this modest beginning, eBay has become a global giant, with around 150m registered users worldwide who are set to buy and sell goods worth more than $40 billion this year. The remarkable tale of eBays growth points to some important lessons for any business trying to operate onlineand today that includes, one way or another, most firms. The commercial opportunities presented by an expanding global web seem almost limitless. But the pace of change is rapid, and so is the ferocity of compet