商务英语阅读试题.docx

1、商务英语阅读试题商务英语阅读试题Part Multiple choice ( 20 points)Complete the sentences by choosing from the words below each sentence1. Technical skills performing specialized tasks within the organization. a. are associated with b. differ from c. are similar to2. Corporate culture is the shared experiences, stori

2、es, beliefs, and norms .a. which creates a companyb. that characterize a companyc. whose company has got3. If a company is to get the most out of its workers, it must those workers. a. develop b. select c. promote4. In theory, a companys auditors are appointed independently by its shareholders, to w

3、hom they report. “Whom” represents . a. auditors b. accountants c. shareholders5. Over-capacity in the car business leads to a series of joint agreements and mergers between .a. car companiesb. joints venturesc. capacity level6. Ford intended to Volvos and hoped to use Volvos technology to develop n

4、ew cars. a. share b. focus c. distribute7. The principles in the Organizational Chaos Model can also be used to the companys competition. a. introduce b. overcome c. understand 8. As a senior student, you are supposed to know better than just until the examination time. a. fooled around b. to fool a

5、round c. having fooled around 9. Transnational companies will in China. a. continue locating b. continues to locate c. continue to locate10. E-business is about transforming business process and _ them with Internet technologies.a. integrates b. integrating c. to integrate 11. Other companies use We

6、b technology to _ business electronically at the wholesale or retail level.a. support b. exchange c. transact 12. The funds needed to operate an enterprise are refereed to as .a. labour b. capital c. resources13. They also want to integrate these systems _ the rest of their business process. a. with

7、 b. and c. for 14. Accounting firms frequently _ their audit clients.a. buy management skills fromb. sell consulting services toc. provide audit assignment for15. I went to buy a new tie to _ this brown suit. a. go into b. go with c. go after 16. The secretary entered with a pencil and paper, and _

8、every word the manager said. a. made for b. took up c. took down17. The financing of international trade is more complex than that of domestic trade. That here means . a. financing b. international trade c. domestic trade18. The process of education, experience, more education, and then is called a

9、cyclical process. a. less education b. more experience c. education and experience19. Hardly _ the airport when he started for his destination.a. I had reached b. had I reached c. I reached 20. The climbers tried to find a new _ to the top of the mountain.a. approach b. route c. entrance Part Match

10、( 20 points)Section AChoose the correct word or words from the box to complete the passage: the Industrial Revolution customers needsthe marketing concept production and sellingthe selling of goods business focusBusiness people focused on the production of goods from 21 until the early twentieth cen

11、tury, and on 22 from the 1920s to the 1950s. Marketing received little attention up to that point. After 1950, however, business people recognized that their enterprises involved not only 23 but also the satisfaction of 24 . They began to implement 25 , a business philosophy that involves the entire

12、 business organization in the dual process of satisfying customer needs and achieving the organizations goals. Section BChoose the correct word or words from the box to complete the following sentences marketing concept benefitsmoderation discountlabour force26. China is now at the stage of developm

13、ent of building a well-off society and accelerating socialist .27. Implementation of the begins and ends with the information about customers.28. Selling something at a reduced price is called giving a . 29. Carrying out the business of such a huge company requires .30. Compensation programmes inclu

14、de wages and salaries, incentives, and for workers.Part Reading comprehension ( 40 points)Passage 1What makes money valuable? Why is a piece of paper marked $ 10 worth more than one marked $1? You could say there is no reason. Its true that a special kind of paper is used to make dollar bills, and t

15、hey are pretty, but thats not what makes them valuable. The real reason money is valuable is that everyone believes it is.Ancient economies had no paper money or coins. Some used barter- trading one thing for another. Others used all kinds of objects as money. Any object would do, as long as there w

16、as not an unlimited amount of it. Animals or metals were popular, and so were manufactured products like jewelry or weapons. Wealth in ancient Greece was measured in tools or cattle. This kind of money had two purposes. First, it was useful in itself. Tools and cattle can be used for farming. And se

17、cond, it was a way to symbolize and measure value. A house, for example, would be valued at a certain number of tools or cattle. This greatly simplified trade. Other societies used money that was totally symbolic. For instance, American Indians used wampum, which is made from seashells. And until re

18、cently on the pacific island of Yap, people use large stone discs as money.In most places these types of money died out because more practical forms of money were invented. People started using precious metals, such as gold and silver, that were easier to carry around than tools or stones. And in th

19、e eighteenth century, paper money was introduced. At first people were suspicious of new currency, but they came to accept it because the government or bank issuing it would exchange an equal amount of gold for the paper. A $ 10 bill really was worth $ 10 for gold. But now, people are used to the id

20、ea that the government doesnt have to back its money with gold. Everyone believes that a $ 10 bill is worth $10 and that is good enough. But if, for some reason, people ever lost faith in paper money, ten dollars wouldnt be worth the paper its printed on.Questions 31-35 are based on passage 131. Acc

21、ording to the writer the real reason money is valuable is that everyone believes .a. money is valuable b. gold is valuablec. money is gold 32. The writer of this selection mentioned animals, metals and manufactured products like jewelry or weapons because .a. they were valuableb. they were used as m

22、oney in ancient timesc. people liked them33. Paper money was invented .a. to take the place of other types of moneyb. to be replaced by other types of moneyc. in the nineteenth century34. At first people did not have trust in paper money because .a. it was not worth much b. the paper was not of good

23、 qualityc. it looked like an ordinary piece of paper35. People came to accept paper money when .a. the government began to issue itb. the bank began to issue itc. they could exchange it for the same amount of goldPassage 2Many private institutions of higher education around the country are in danger

24、. Not all will be saved, and perhaps not all deserve to be saved. There are low-quality schools just as there are low-quality businesses. We have no obligation to save them simply because they exist. But many thriving institutions that deserve to continue are threatened. They are doing a fine job ed

25、ucationally, but they are caught in a financial difficulty, with no way to reduce rising costs or increase revenues significantly. Raising tuition doesnt bring in more revenue, for each time tuition goes up, the enrollment goes down, or the amount that must be given away in student aid goes up. Scho

26、ols are bad businesses, whether public or private, not usually because of bad management but because of the nature of the enterprise. They lose money on every customer, and they can go bankrupt either from too few students or too many students. Even a very good college is a very bad business.It is s

27、uch colleges, thriving but threatened, that I worry about. Low enrollment is not their chief problem. Even with full enrollments, they may go under. Efforts to save them, and preferably to keep them private, are a national necessity. There is no basis for arguing that private schools are bound to be

28、 better than public schools. There are abundant examples to the contrary. Anyone can name state universities and colleges that rank as the finest in the nation and the world. It is now inevitable that public institutions will be dominant, and therefore diversity is a national necessity. Diversity in

29、 the way we support schools tends to give us a healthy diversity in the forms of education. In an imperfect society such as ours, uniformity of education throughout the nation could be dangerous. In an imperfect society, diversity is a positive good. Eager supporters of public higher education know

30、the importance of sustaining private higher education.Questions 36-40 are based on passage 236. In the passage, the author appeals to the public to support .a. private higher education in generalb. public higher education in generalc. high-quality private universities and colleges37. According to th

31、e passage, schools are bad businesses because of .a. the nature of school b. poor teachersc. bad management38. What does the phrase “go under” (Par. 2, sentence 3) probably mean?a. have low tuitionb. get into difficultiesc. do a bad job educationally39. Which of the following statements is TRUE?a. T

32、here are many cases to indicate that private schools are superior to public schools.b. The author thinks diversity of education is preferable to uniformity of education.c. Each time tuition is raised, the enrollment goes up.40. In the authors opinion, the way that can save private schools lies in .a. full enrollmentb. raising t