媒体广告报价单doc.docx

1、媒体广告报价单doc电视媒体广告报价表2011年CCTV-1综合频道时段刊例价格表单位：人民币元/次时段名称播出时间5秒10秒15秒20秒25秒30秒朝闻天下前约6:5717,10025,60032,00043,50051,20057,600上午精品节目1约8:3219,20028,80036,00049,00057,60064,800上午精品节目2约8:5719,20028,80036,00049,00057,60064,800精选剧场贴片一约9:2522,40033,60042,00057,10067,20075,600精选剧场一中插1约9:4531,50047,20059,00080,2

2、0094,400106,200精选剧场一中插2约10:0531,50047,20059,00080,20094,400106,200精选剧场集间约10:1625,60038,40048,00065,30076,80086,400精选剧场贴片二约10:1726,10039,20049,00066,60078,40088,200精选剧场二中插1约10:3731,50047,20059,00080,20094,400106,200精选剧场二中插2约10:5731,50047,20059,00080,20094,400106,200精选剧场三中插1约11:1731,50047,20059,00080,

3、20094,400106,200精选剧场三中插2约11:3731,50047,20059,00080,20094,400106,200新闻30分前约11:5742,30063,50079,400108,000127,000142,900今日说法前约12:3237,70056,60070,70096,200113,100127,300今日说法后约12:5533,30049,90062,40084,90099,800112,300情感剧场贴片一约13:3229,90044,80056,00076,20089,600100,800情感剧场一中插1约13:5236,30054,40068,00092,

4、500108,800122,400情感剧场一中插2约14:1236,30054,40068,00092,500108,800122,400情感剧场集间约14:2428,80043,20054,00073,40086,40097,200情感剧场贴片二约14:2529,90044,80056,00076,20089,600100,800情感剧场二中插1约14:4536,30054,40068,00092,500108,800122,400情感剧场二中插2约15:0536,30054,40068,00092,500108,800122,400情感剧场集间二约15:1628,80043,20054,0

5、0073,40086,40097,200情感剧场三中插1约15:3636,30054,40068,00092,500108,800122,400情感剧场三中插2约15:5636,30054,40068,00092,500108,800122,400下午精品节目一约16:0824,50036,80046,00062,60073,60082,800下午精品节目中插1约16:3324,50036,80046,00062,60073,60082,800下午精品节目中插2约16:5824,50036,80046,00062,60073,60082,800下午精品节目中插3约17:2324,50036,8

6、0046,00062,60073,60082,800下午精品节目中插4约17:5028,80043,20054,00073,40086,40097,200下午精品节目二约18:0029,90044,80056,00076,20089,600100,800黄金档剧场贴片一约19:5588,500132,800166,000225,800265,600298,800黄金档剧场下集预告一约20:4478,900118,400148,000201,300236,800266,400名不虚传约20:4576,300114,400143,000194,500228,800257,400黄金档剧场贴片二约2

7、0:4681,600122,400153,000208,100244,800275,400黄金档剧场下集预告二约21:3372,500108,800136,000185,000217,600244,800黄金档剧场后约21:3465,60098,400123,000167,300196,800221,400名牌时间约21:5264,00096,000120,000163,200192,000216,000晚间新闻后约22:2458,70088,000110,000149,600176,000198,000星夜剧场贴片一约22:2546,90070,40088,000119,700140,800

8、158,400星夜剧场一中插1约22:4549,10073,60092,000125,100147,200165,600星夜剧场一中插2约23:0549,10073,60092,000125,100147,200165,600星夜剧场集间约23:1737,30056,00070,00095,200112,000126,000星夜剧场贴片二约23:1837,30056,00070,00095,200112,000126,000星夜剧场二中插1约23:3840,00060,00075,000102,000120,000135,000星夜剧场二中插2约23:5840,00060,00075,0001

9、02,000120,000135,000夜间精品节目1约0:1124,00036,00045,00061,20072,00081,000午夜剧场贴片一约1:0722,40033,60042,00057,10067,20075,600午夜剧场一中插1约1:2722,40033,60042,00057,10067,20075,600夜间精品节目2约1:5812,30018,40023,00031,30036,80041,4002011年CCTV-3综艺频道时段刊例价格表 单位：人民币元/次时段名称播出时间5秒10秒15秒20秒25秒30秒时段1周一至周日约7:5413,30020,00025,00

10、034,00040,00045,000时段2周一至周日约9:2413,30020,00025,00034,00040,00045,000时段3周一至周五约10:2513,30020,00025,00034,00040,00045,000企业展播1周一至周日约11:2414,10021,10026,40035,90042,20047,500时段5周一至周日约12:0714,70022,10027,60037,50044,20049,700时段6周一至周日约12:2713,30020,00025,00034,00040,00045,000时段7周一至周日约13:5413,30020,00025,0

11、0034,00040,00045,000时段8周一至周五约14:5513,30020,00025,00034,00040,00045,000时段9周一至周日约15:5411,30017,00021,20028,80033,90038,200时段10周一至周日约16:4716,00024,00030,00040,80048,00054,000时段11周一至周日约17:3721,30032,00040,00054,40064,00072,000时段12周一至周日约18:2724,30036,50045,60062,00073,00082,100时段13周一至周四约18:5630,90046,400

12、58,00078,90092,800104,400时段13(周末)周五至周日约18:5652,20078,20097,800133,000156,500176,000时段14周一至周四约20:2438,40057,60072,00097,900115,200129,600时段14(周末)周五至周日约20:5447,40071,10088,900120,900142,200160,000时段15周一至周四约21:2531,30046,90058,60079,70093,800105,500时段16周一至周日约22:2429,40044,20055,20075,10088,30099,400时段1

13、6(周末)周五至周日约22:2435,60053,40066,70090,700106,700120,000时段17周一至周日约22:5718,60027,90034,90047,50055,80062,800企业展播2周一至周四约0:24周五至周日约0:5412,80019,20024,00032,60038,40043,200时段19周一至周四约1:24周五至周日约2:2411,30017,00021,20028,80033,90038,200中央电视台三套综艺频道广告说明： 1、中央电视台2011年广告价格最终解释权归中央电视台广告经营管理中心所有。 2、所有节目安排以中国电视报为准。

14、3、如遇价格调整，以中央电视台广告经营管理中心最新发布价格为准。江苏卫视2010年广告报价播出时间播出位置5秒10秒15秒6:00-7:00万家灯火2,8005,2007,6007:15-7:55人间精选4,7008,80012,7007:55-9:55电影5,50011,00015,0009:55-17:45情感剧场（周一至周五）5,50011,00015,0009:55-18:30双休独播剧场（周六、周日）7,50014,00020,00017:45-18:30世间（周一至周五）13,90026,00038,00017:45-18:30综艺节目(周六、日)16,70031,20045,60

15、018:30-18:55江苏新时空15,00029,00042,00018:55-19:00A段广告14,00026,00038,00019:30/20:30约20:25/21:15幸福剧场片头曲后片尾曲前25,00047,00068,000约19:50/20:50/21:10幸福剧场剧中插播31,00057,00084,00021:27-22:30人间（周一至周四）节目中插27,00050,00073,00022:30-22:35人间（周一至周四）栏目后17,00032,00046,00021:05-22:30时刻准备着(周五)插播28,00053,00077,00021:05-22:30非

16、诚勿扰(周六、日)插播45,00085,000120,00022:30-22:35B段广告17,00032,00046,00022:50-00:00幸福晚点名周末新综艺节目15,00029,00042,00000:00-02:00零点院线8,00016,00023,00002:00-06:00夜间剧场2,8005,2007,60018:50江苏天气预报城市版/江苏新时空内28万元/月 备注：1. 指定位置加价:正1、倒1加价30%，正2、倒2加价20%，正3、倒3加价10%；2. 标版等特殊形式广告不计入组序。30秒广告价格按15秒X2计算。广告长度15秒方可指定播出位置；3. 如周末未播出“

17、娱乐节目”，则同时段价格同幸福剧场；4. 正常广告播出时间飘移30分钟以上视为错播，错一补一。若因不可抗拒因素，如转播重大新闻事件或晚会，导致广告播出时间飘移，视为正常播出；5. 凡未能按指定播出位置播出，但在该时段内已播出的广告，补播费用比例为因指定位置而在合同中规定加收费用的两倍。如合同中未加收费用，正1、倒1补20，正2、倒2、正3、倒3补10。补播的广告不再指定位次；6. 所有与江苏广播电视总台卫星频道广告部签订的广告合同，均视为接受上述条款。解释权在江苏卫视广告部。湖南卫视2009年广告报价表 时段播出时间5秒10秒15秒白天早7：00档栏目07:00-07:254640812011

18、600听我非常道及同时段节目07:25-08:005520966013800偶像独播剧场一插播08:00-09:005520966013800偶像独播剧场二插播09:00-10:0060801064015200偶像独播剧场三插播10:00-11:0066001155016500偶像独播剧场四插播11:00-12:0070401232017600播报多看点插播12:00-12:3074801309018700黄金时段节目午间回放插播12:30-15:0074801309018700开心独播剧场一插播15:00-16:0066001155016500开心独播剧场二插播16:00-17:007040

19、1232017600开心独播剧场三插播17:00-17:4570401232017600晚间娱乐无极限及周末同时段插播17:45-18:1574801309018700大声榜插播18:15-18:2574801309018700A618:25-18:3071201246017800新闻XT段18:52-18:5580001400020000黄金时刻18:58-19:0083601463020900A119:30-19:35147202576036800730栏目插播（周一至周四）19:35-20:25167202926041800A220:25-20:30158402772039600830栏

20、目插播（周一至周四）20:30-21:50193203381048300A321:50-21:55158402772039600金鹰剧场一片头插播21:55-22:00167202926041800金鹰剧场一中插播22:00-22:30220003850055000金鹰剧场一片尾插播22:30-22:45167202926041800金鹰剧场二片头插播22:45-23:00158402772039600金鹰剧场二中插播23:00-23:30136802394034200金鹰剧场二片尾插播23:30-23:55123202156030800A423:55-24:00105601848026400

21、天下女人及零点档节目插播24:00-24:30105601848026400A524:30-24:35105601848026400精品独播剧场24:35-02:00100801764025200C02:00-07:004640812011600周末白天青春独播剧场一插播09:00-10:0070401232017600青春独播剧场二插播10:00-11:0074801309018700青春独播剧场三插播11:00-12:0079201386019800青春独播剧场四插播12:00-12:4083601463020900青春独播剧场五插播15:55-16:5079201386019800青春独

22、播剧场六插播16:50-17:5074801309018700周末晚间周末（五、六、日）晚730档插播19:35-21:10352006160088000快乐大本营插播19:35-21:105500096250137500周末（五、六、日）晚900档插播21:15-21:55255204466063800湖北卫视 2010年广告报价 播出时间播出位置5秒10秒15秒30秒07:20-08:40资讯快车道（周一至周五）4,5008,40012,00020,40008:40-15:10天生我财大直播插播（周一至周五）3,2006,0008,60014,70015:10-17:26下午剧场 2集剧前

23、2,4004,5006,50011,00015:10-17:26下午剧场 2集片头、片尾贴片2,8005,3007,60012,90015:10-17:26下午剧场 2集插播3,2006,0008,60014,70017:26-18:00吾股丰登下午版节目前3,5006,5009,30015,80017:26-18:00吾股丰登下午版中插4,3008,20011,70019,90018:00-18:27今晚六点节目前4,8009,10013,00022,00018:00-18:27今晚六点插播5,70010,90015,60026,50018:27-18:50湖北新闻节目前5,70010,90

24、015,60026,50018:27-18:50湖北新闻片尾贴片7,80014,70021,00035,60018:50-18:55天气预报节目前7,00013,40019,10032,50018:55-19:00中央新闻联播节目前7,00013,40019,10032,50019:35-20:30搜购007 （周一至周四）9,90019,00027,10046,20019:35-21:30牛气冲天（周五）9,90019,00027,10046,20019:35-21:00大家来唱歌（周六）10,30019,80028,10048,00019:35-21:00综艺大满贯（周日）10,30019

25、,80028,10048,00020:35-21:30有奖有法（周一至周四）8,60016,60023,80040,20021:00-22:30音乐集结号（周六）9,80018,80026,80045,60021:00-22:00创富冲动（周日）9,80018,80026,80045,60021:30-22:00左道财门（周一至周五）9,80018,80026,80045,60022:00-22:30景行新闻汇(暂定)（周一至周五）8,60016,60023,80040,20022:00-23:00家有千秋（或品味奢侈）（周日）8,60016,60023,80040,20022:30-23:00理财碰碰胡