BEC中级口试题目和答案解析归纳Word格式文档下载.docx

1、Secondly, keeping to schedule is also important. Time is always of essence for a project. You should ensure that you would be running before the schedule rather than after it. Otherwise it will lead to late completion.On top of that, selection of the participants should be also taken into considerat

2、ion. People with a wide range of experiences can enhance the chance of the successfully sorting out problems.2. What is important when choosing people to work in teams? Variety of experience Personal qualities AttitudeFirstly, variety of experience is very important to a team member, because you nev

3、er know what kind of problems might suddenly come up to you. Experiences in different fields will enhance the chance of successfully sorting out problems with you knowledge which is based on your past experienceSecondly, personal qualities are also important. The basis of the team work is mutual tru

4、st and friendly atmosphere, which requires team members to be patient, modest and to have good interpersonal skills.Whats more, attitude should be also taken into account. As the old saying goes “Attitude is everything”. It has a direct impact on the success or failure of the teamwork.Recruiting & S

5、electingWhat is important when selecting staff for promotion? （selecting new applicants for candidates） Work- related qualities（专业素养） Personal qualities（人品） Current performance ExperienceFirstly, when aiming for promotion, work-related qualities are important .These qualities include qualifications,

6、 skills and abilities which are necessary for any job.Secondly, personal qualities are important as well, such as loyalty to the company, responsibility and so on, since these can help to establish personal credibility and integrity among colleagues.On top of that, current performance is another fac

7、tor to consider. Successful performance can at least demonstrate some aspects of the staffs ability, such as communication skills, sales experiences and so on.What is important when aiming to retain good staff?What is important when aiming to reduce staff turnover?What is important when motivating s

8、taff? Pleasing work environment Career opportunity/development/structure（123） Flexible working hours Financial benefits（123） TrainingFirstly, creating a pleasing workplace is very important when aim to retain good staff. A pleasing workplace includes everything from having the right tools available

9、to provide basic comfort, such as proper lighting and noise control, etc. Secondly, career opportunity is also important. Employees will remain withtheir employer if career opportunities are presented. Career plans for those who what to upward in the company undoubtedly improve morale and boost enga

10、gement. （This can lead to some motivational values and enhance employees fulfillment.）On top of that, flexible working hours should be also taken into account. It allows the staff a certain degree of freedom, which is essential for the balance of life and work.Financial benefits are also important.

11、Staff want some sort of recognition for the job that they do. Correct financial benefits plan will arouse their enthusiasm. Otherwise, they would feel being ignored （neglect/overlook）. Besides, training cannot be neglected, since training can keep their skills current and up-dated, thus making them

12、more competitive throughout their lives.What is important when aiming to improve career prospects? Reading business articles Learning a foreign languageFirstly, reading business articles is very important when trying to improve career prospects. This is a good way for you to keep up with the latest

13、development in related field which may give you a clue of what to do next.Secondly, learning a foreign language is also important. For instance if you are good at speaking English ,that would add weight to the improvement of career prospects since the globalization economy and the wide-spread intern

14、ational corporation all needs the bridge of a common language ,and English is one of the most widely used languages.Thirdly, training is another factor to consider. By doing so , you get access to a range of skills to meet different sorts of needs from different jobs.Conference and PresentationWhat

15、is important when organizing a conference?（Presention） Conference speakers Venue/Location Topics covered Facilities needed Audience Practicing beforehandFirstly, I think conference speakers are a very important factor to consider. If they are well-known people knowing a lot about a particular field

16、,or come from big multinationals, the conference/presentation will be likely to be informative and you may benefit a lot from it.（A good presenter knows what his audience want and is able to demonstrate （speak） in a clear, accurate and honest way to grab their attention and to raise their interest.）

17、Secondly, location is also important. If the conference is held in a place with beautiful surroundings, more people will go and its good for you to do some useful networking. （Help you free from nervousness）On top of that, topics covered should be taken into account. To ensure all the audience can r

18、eally benefit from the conference, what the speakers talk about ought to be something that the participants are interested in and relates to their work To ensure the success of the presentation, some facilities are needed, such as OHP, microphone and PowerPoint that work. They can help to make detai

19、ls more clearly expressed and the presentation more impressive to the audience. The audience is also very important. Their participation and interaction can be helpful to the success to the presentation. It has to be decided first who is the target audience and then according to the result, send out

20、 the invitation letters to the right people before the presentation.What do you think is important when planning a career? Qualifications Future trends InterestFirstly, its important to consider qualifications, since qualifications, to some extent, means relevant education, knowledge and ability, wh

21、ich are essential to the development and success of your career in the future. With qualifications, it will be easier for you to be accepted and acknowledge by others.Secondly, its also important to consider future trends. Following future trends will keep you up with the times and bring you more ch

22、ances. Persuing a career with good future trends is undoubtedly more promising.Furthermore, personal interest should be also taken into account. Interest will bring along active attitude, thus making it easier to overcome work stress.Marketing1、Advertisement2、Packaging包装3、Setting pricesWhat is impor

23、tant when dealing with competition? Pricing polices Advertising strategies QualityWhat is important when aiming to reach new markets? Market research /Target market （ the first step before the company gets into the market.） Pricing AdvertisingFirstly, market research is important when aiming to reac

24、h new markets.By carrying out market research, a company can get such information as whether theres a market for a new product, and what are customers needs and tastes for new product. Thus, the new product will sell well when it is launched into the market.On top of that, pricing should be also tak

25、en into account. In order to capture a large market share, you must set a price lower than your competitors. If you fixed the price higher than your rivals without higher quality, you might soon find yourself in an unfavorable situation. （The fundamental task for a company is to make its products an

26、d itself know to the public. There are several ways to achieve this, advertising is the most important one.）What is important when advertising a new product? Cost Media Target consumersFirst, cost is very important when advertising a new product. Without money, there can be no mentioning of training

27、 at all. The costs of advertisement should be calculated carefully and reasonably.The mount of advertising budget determines the scale and period of advertisement.Secondly, media is also important. A company, through proper advertisements, can manage to introduce the advantages of their products com

28、paring to their rivals and convince the consumers that their products would be the right choice.Thirdly, target consumers should be taken into consideration. For instance, bill board will likely be an important element for the target market that has a limited number of potential customers, while TV

29、comerWhat is important when setting prices for new products? Demand Competition（competitors prices）The first thing we must take into account is costs when setting prices for new products. Prices should cover the costs, such as insurance, raw materials, rent and equipment. Otherwise, the company will

30、 make a loss.Secondly, demand is also important. Consumer demand for the product clearly affects the price that can be charged. When demand is strong, we can set high prices, when demand is weak, we can set low prices.Besides, competition should be taken into account. If you fixed the price higher than your rivals without higher quality of service, you mi