1、2. A intended B required C assumed D inferred3. A subtle B obvious C mysterious D doubtful4. A maintained B described C settled D afforded5. A in the light B by virtue C with the exception D for the purpose6. A reduction B destruction C deprivation D restriction7. A upon B by C through D with8. A pa
2、id attention to B caught sight of C laid emphasis on D cast light on9. A develop B produce C stimulate D induce10. A if B as if C only if D if onlySection Reading ComprehensionPassage lMoney spent on advertising is money spent as well as any I know of. It serves directly to assist a rapid distributi
3、on of goods at reasonable price, thereby establishing a firm home market and so making it possible to provide for export at competitive prices. By drawing attention to new ideas it helps enormously to raise standards of living. By helping to increase demand it ensures an increased need for labor, an
4、d is therefore an effective way to fight unemployment. It lowers the costs of many services: without advertisements your daily newspaper would cost four times as much, the price of your television licence would need to be doubled, and travel by bus or tube would cost 20 per cent more.And perhaps mos
5、t important of all, advertising provides a guarantee of reasonable value in the products and services you buy. Apart from the fact that twenty-seven Acts of Parliament govern the terms of advertising, no regular advertiser dare promote a product that fails to live up to the promise of his advertisem
6、ents. He might fool some people for a little while through misleading advertising. He will not do so for long, for mercifully the public has the good sense not to buy the inferior article more than once. If you see an article consistently advertised, it is the surest proof I know that the article do
7、es what is claimed for it, and that it represents good value.Advertising does more for the material benefit of the community than any other force I can think of.There is one more point I feel I ought to touch on. Recently I heard a well-known television personality declare that he was against advert
8、ising because it persuades rather than informs. He was drawing excessively fine distinctions. Of course advertising seeks to persuade. If its message were confined merely to informationand that in itself would be difficult if not impossible to achieve, for even a detail such as the choice of the col
9、our of a shirt is subtly persuasiveadvertising would be so boring that no one would pay any attention. But perhaps that is what the well-known television personality wants.11. By the first sentence of the passage the author means that_.A he is fairly familiar with the cost of advertising B everybody
10、 knows well that advertising is money consumingC advertising costs money like everything else D it is worthwhile to spend money on advertising12. In the passage, which of the following is NOT included in the advantages of advertising?A Securing greater fame. B Providing more jobs.C Enhancing living
11、standards. D Reducing newspaper cost.13. The author deems that the well-known TV personality is_.A very precise in passing his judgment on advertisingB interested in nothing but the buyers attentionC correct in telling the difference between persuasion and informationD obviously partial in his views
12、 on advertising14. In the authors opinion,_.A advertising can seldom bring material benefit to man by providing informationB advertising informs people of new ideas rather than wins them overC there is nothing wrong with advertising in persuading the buyerD the buyer is not interested in getting inf
13、ormation from an advertisementPassage 2There are two basic ways to see growth: one as a product, the other as a process. People have generally viewed personal growth as an external result or product that can easily be identified and measured. The worker who gets a promotion, the student whose grades
14、 improve, the foreigner who learns a new languageall these are examples of people who have measurable results to show for their efforts.By contrast, the process of personal growth is much more difficult to determine, since by definition it is a journey and not the specific signposts or landmarks alo
15、ng the way. The process is not the road itself, but rather the attitudes and feelings people have, their caution or courage, as they encounter new experiences and unexpected obstacles. In this process, the journey never really ends; there are always new ways to experience the world, new ideas to try
16、, new challenges to accept.In order to grow, to travel new roads, people need to have a willingness to take risks, to confront the unknown, and to accept the possibility that they may “fail” at first. How we see ourselves as we try a new way of being is essential to our ability to grow. Do we percei
17、ve ourselves as quick and curious? If so, then we tend to take more chances and to be more open to unfamiliar experiences. Do we think were shy and indecisive? Then our sense of timidity can cause us to hesitate, to move slowly, and not to take a step until we know the ground is safe. Do we think we
18、re slow to adapt to change or that were not smart enough to cope with a new challenge? Then we are likely to take a more passive role or not try at all.These feelings of insecurity and self-doubt are both unavoidable and necessary if we are to change and grow. If we do not confront and overcome thes
19、e internal fears and doubts, if we protect ourselves too much, then we cease to grow. We become trapped inside a shell of our own making.15 . A person is generally believed to achieve personal growth when_.A he has given up his smoking habit B he has made great efforts in his workC he is keen on lea
20、rning anything new D he has tried to determine where he is on his journey16. In the authors eyes, one who views personal growth as a process would_.A succeed in climbing up the social ladder B judge his ability to grow from his own achievementsC face difficulties and take up challenges D aim high an
21、d reach his goal each time17. When the author says a new way of being (line 3, Para. 3) he is referring to_.A a new approach to experiencing the world B a new way of taking risks C a new method of perceiving ourselves D a new system of adaptation to change18. For personal growth, the author advocate
22、s all of the following except_.A curiosity about more chances B promptness in self-adaptation C open-mindedness to new experiences D avoidance of internal fears and doubtsPassage 3In such a changing, complex society formerly simple solutions to informational needs become complicated. Many of lifes p
23、roblems which were solved by asking family members, friends or colleagues are beyond the capability of the extended family to resolve. Where to turn for expert information and how to determine which expert advice to accept are questions facing many people today.In addition to this, there is the grow
24、ing mobility of people since World War . As families move away from their stable community, their friends of many years, their extended family relationships, the informal flow of information is cut off, and with it the confidence that information will be available when needed and will be trustworthy
25、 and reliable. The almost unconscious flow of information about the simplest aspects of living can be cut off. Thus, things once learned subconsciously through the casual communications of the extended family must be consciously learned.Adding to societal changes today is an enormous stockpile of in
26、formation. The individual now has more information available than any generation, and the task of finding that one piece of information relevant to his or her specific problem is complicated, time-consuming and sometimes even overwhelming .Coupled with the growing quantity of information is the deve
27、lopment of technologies which enable the storage and delivery of more information with greater speed to more locations than has ever been possible before. Computer technology makes it possible to store vast amounts of data in machine-readable files, and to program computers to locate specific inform
28、ation. Telecommunications developments enable the sending of messages via television, radio, and very shortly, electronic mail to bombard people with multitudes of messages. Satellites have extended the power of communications to report events at the instant of occurrence. Expertise can be shared wo
29、rld wide through teleconferencing, and problems in dispute can be settled without the participants leaving their homes and/or jobs to travel to a distant conference site. Technology has facilitated the sharing of information and the storage and delivery of information, thus making more information available
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