海天考研英语月测Word文档下载推荐.docx

1、The importance of this function of money is 4 illustrated by the experience of Germany just after World War , 5 paper money was 6 largely useless because, despite inflationary conditions, price controls were effectively 7 by the American, French, and British armies of occupation. People had to 8 to

2、barter or to inefficient money substitutes. The result was to cut total output of the economy in half. The German “economic miracle” just after 1948 reflected partly a currency reform by the occupation authorities, 9 some economists hold that it stemmed primarily from the German governments 10 of al

3、l price controls, 11 permitting a money economy to 12 a barter economy.13 of the act of sale from the act of purchase 14 the existence of something that will be generally accepted in paymentthis is the “ 15 of exchange” function of money. But there must also be something that can serve as a 16 abode

4、 of purchasing power, in which the seller holds the proceeds in the interim 17 the first sale and the 18 purchase, or from which the buyer can 19 the general purchasing power with which to pay 20 what is bought. This is the “asset” function of money.1. A on B in C by D for2. A capable B likely C des

5、irable D willing3. A excess B extra C surplus D ample4. A dramatically B urgently C faithfully D incidentally5. A when B before C since D until6. A developed B reserved C rendered D imagined7. A encouraged B enlargedC endured D enforced8. A conform B resortC commitD gear9. A and B but C therefore D

6、however10. A deprivation B stimulation C elimination D restriction11. A thereby B therefore C then D while12. A alternate B establish C substitute D replace13. A Introduction B SpecificationC RepresentationD Separation14. A assumes B requires C focuses D undertakes15. A medium B function C role D na

7、ture16. A fashionable B favorable C temporary D token17. A both B for C between D after18. A consequent B relevant C inadequate D subsequent19. A execute B extract C exceed D exchange20. A for B off C back D inSection Reading ComprehensionRead the following four texts. Answer the questions below eac

8、h text by choosing A, B, C or D. Mark your answers on ANSWER SHEET 1. （40 points）Text 1Perhaps only a small boy training to be a wizard at the Hogwarts school of magic could cast a spell so powerful as to create the biggest book launch ever. Wherever in the world the clock strikes midnight on June 2

9、0th, his followers will flock to get their paws on one of more than 10m copies of “Harry Potter and the Order of the Phoenix”. Bookshops will open in the middle of the night and delivery firms are drafting in extra staff and bigger trucks. Related toys, games, DVDs and other merchandise will be ever

10、ywhere. There will be no escaping Pottermania.Yet Mr. Potters world is a curious one, in which things are often not what they appear. While an excitable media （hereby including The Economist, happy to support such a fine example of globalization） is helping to hype the launch of J.K. Rowlings fifth

11、novel, about the most adventurous thing that the publishers （Scholastic in America and Britains Bloomsbury in English elsewhere） have organized is a reading by Ms Rowling in Londons Royal Albert Hall, to be broadcast as a live webcast. Hollywood, which owns everything else to do with Harry Potter, s

12、ays it is doing even less. Incredible as it may seem, the guardians of the brand say that, to protect the Potter franchise, they are trying to maintain a low profile. Well, relatively low.Ms Rowling signed a contract in 1998 with Warner Brothers, part of AOL Time Warner, giving the studio exclusive

13、film, licensing and merchandising rights in return for what now appears to have been a steal: some $500,000. Warner licenses other firms to produce goods using Harry Potter characters or images, from which Ms Rowling gets a big enough cut that she is now wealthier than the queenif you believe Britai

14、ns Sunday Times rich list. The process is self generating: each book sets the stage for a film, which boosts book sales, which lifts sales of Potter products.Globally, the first four Harry Potter books have sold some 200m copies in 55 languages; the two movies have grossed over $1.8 billion at the b

15、ox office. This is a stunning success by any measure, especially as Ms Rowling has long demanded that Harry Potter should not be over commercialized. In line with her wishes, Warner says it is being extraordinarily careful, at least by Hollywood standards, about what it licenses and to whom. It impo

16、sed tough conditions on Coca Cola, insisting that no Harry Potter images should appear on cans, and is now in the process of making its licensing programme even more restrictive. Coke may soon be considered too mass market to carry the brand at all. The deal with Warner ties much of the merchandisin

17、g to the films alone. There are no officially sanctioned products relating to “Order of the Phoenix”; nor yet for “Harry Potter and the Prisoner of Azkaban”, the film of the third book, which is due out in June 2004. Warner agrees that Ms Rowlings creation is a different sort of commercial property,

18、 one with long-term potential that could be damaged by a typical Hollywood marketing blitz, says Diane Nelson, the studios global brand manager for Harry Potter. It is vital, she adds, that with more to come, readers of the books are not alienated. “The evidence from our market research is that enth

19、usiasm for the property by fans is not waning.”21. When the author says “there will be no escaping Potter mania”, he implies that .A Harry Potters appeal for the readers is simply irresistibleB it is somewhat irrational to be so crazy about the magic boyC craze about Harry Potter will not be over in

20、 the near futureD Hogwarts school of magic will be the biggest attraction world over22. Ms Rowlings reading in Londons Royal Albert Hall is mentioned to show .A publishers are really adventurous in managing the Potters businessB businesses are actually more credible than media in Potters worldC the

21、media are promoting Pottermania more actively than Hollywood businesses involved with Potter are moving along in an unusual way23. The author believes that .A Britains Sunday Times rich list is not very convincing as it soundsB Time Warners management of licenses is a bit over commercializedC other

22、firms may produce goods using Harry Potter images at willD what Ms Rowling got in return for her offering to Warner is a real bargain 24. Paragraph 4 intends mainly to show Warners .A determination to promote PotterB consistence in conducting businessC high regard for Ms Rowlings request D careful r

23、estrictions on licensing to Coco-Cola25. It can be concluded from the last paragraph that .A products of Potter films have brought enormous profits to WarnerB current Hollywoods marketing of Potter may damage its potential C readers could get tired of Ms Rowlings writings sooner or laterD Warner wil

24、l maintain the same strategy with Potter in futureText 2Some of the concerns surrounding Turkeys application to join the European Union，to be voted on by the EUs Council of Ministers on December 17th，are economicin particular，the countrys relative povertyIts GDP per head is less than a third of the

25、average for the 15 pre-2004 members of the EUBut it is not far off that of one of the ten new members which joined on May 1st 2004（Latvia），and it is much the same as those of two countries，Bulgaria and Romania，which this week concluded accession talks with the EU that could make them full members on

26、 January 1st 2007.Furthermore，the countrys recent economic progress has been，according to Donald Johnston，the secretary-general of the OECD,“stunning”. GDP in the second quarter of the year was 13.4% higher than a year earlier，a rate of growth that no EU country comes close to matchingTurkeys inflat

27、ion rate has just fallen into single figures for the first time since 1972，and this week the country reached an agreement with the IMF on a new three-year，$10 billion economic programme that will，according to the IMFs managing directorRodrigo Rato,“help Turkey.reduce inflation toward European Levels

28、，and enhance the economys resilience” Resilience has not historically been the countrys economic strong pointAs recently as 2001，GDP fell by over 7. It fell by more than 5 in 1994，and by just under 5in 1999. Indeed, throughout the 1990s growth oscillated like an electrocardiogram recording a violent

29、 heart attackThis irregularity has been one of the main reasons（along with red tape and corruption）why the country has failed dismally to attract much-needed foreign direct investment. Its stock of such investment（as a percentage of GDP）is lower now than it was in the 1980s, and annual inflows have scarcely ever reached $1 billion（whereas Ireland attracted over $25 billion in 2003, as did Brazil in every