BEC中级词汇Word下载.docx

1、creative thinking创新技能team building团队建设effective management style有效的管理方式a survivalsvaivlcourse生存技巧培训课程 profileprufail简介，小传，概况simulation模拟训练go for profit追求利润behind scheduleed ju:l skedul落后进度计划stick to the schedule严格按照计划进行1bCommunication official language官方语言language skills语言技能exceediksi:d超越over-estima

2、teestimeit过高地估计manageable便于管理的understate轻描淡写culture-specific某一文化所特有的work environment工作环境the business world商界management管理人员,管理follow-up evaluation后续评估supplier供应商department traing budget部门培训预算deadline最终期限，截止日期voice mail语音信息answering machine录音电话（英国英语用answer phone）half-year sales report半年度销售报告 native sp

3、eaker操本族语言的人time schedule时间安排表Trade Fair交易会Unit 2 Aentertaing a client第二单元A招待客户customer satisfaction form顾客满意调查问卷 questionnaire调查问卷criteria标准atmosphere情调attentiveness周到value for money物有所值objective目标enhance提高mezzanine中层楼（指介于一层和二层之间）reasonable prices合理的价格interior design室内装修group ding团体用餐group menu团体用餐

4、菜单catering requirement用餐要求tour groups旅游团birthday party生日会corporate events公司社交活动wine tasting品酒会 business trip商务旅行salad色拉steak牛排Unit 2 BCorporate hospitality第二单元B商务接待corporate hospitality商务接待，企业社交tip技巧，窍门，忠告to be in need of需要business objectives商务目标social setting社交场合 corporate events商务活动a social event社

5、交活动 poor timing时间不当sales figure销售数字the recipe for success成功秘诀establish/build a good business relationship建立良好的商务关系trade fair贸易会fashion sportswear运动时装teenage少年production methods生产方式head office总部design team设计小组marketing and sales directors营销和销售部门的主管in due time经过一段时间，到适当的时候Unit three AOrdering Goods第三单

6、元A订货place an order发出订单cancel an order取消订单confirm an order确认订单 headquarters（公司）总部catalogue商品目录单summer collection夏季时装采购summer catalogue夏季时装商品目录 item产品in standard length标准长度article商品measurements charts尺寸图vendor销售商人standardise使符合标准reliable supplier可靠的供应商possess basic qualities of honesty, integrity, acc

7、ountability, and dependability.具有诚实，正直，责任心以及可靠等基本品德。Provide good quality merchandise提供品质优良的商品Goods of consistent quality质量稳定的商品Haveflexibilitytowardnew/additionalrequirements对新的/额外的需求有灵活性Courtesy and co-operation are also important礼貌和合作也很重要Can provide a quality product or service能够提供高质量的产品或服务。Timely

8、 delivery及时送货Operate in just-in-time delivery policy依照准时送货的方针运营Attractive price有吸引力的价格Competive price有竞争力的价格Unit three BCash flow现金流量cash flow现金流向，现金流量，现金流动cash flow gap现金流量差额case study案例分析final payment最后付款bar chart柱形图total sales price总售价down payment订金bill要求支付的费用（动词）remainder剩余物 early settlement dis

9、count提前付款折扣labor cost劳动力成本credit terms信用期限outstanding剩余的outstanding balance剩余金额order books订货本a shortage of cash现金短缺turnover营业额average monthly turnover平均月营业额financing cost融资成本cash on delivery货到付款C.O.D.margin利润penalty处罚inventory库存，清单Unit four ABrand power品牌力量词汇准备：selling point卖点（吸引顾客的）environmental-fr

10、iendliness对环境无害的user-friendliness用户使用方便 kitchen appliances厨房用具mobile phone手机 diversify多元化own-label clothing自己品牌的服装shopping habits购物习惯basic requirements基本需求industry analyst行业分析家cut-price降价销售的retail food market食品零售市场saturate使饱和personal loan个人贷款mortgage住房按揭savings account储蓄帐户margin利差，赚头boost profits提高利

11、润publicity招引公众的注意brand consultants品牌顾问公司estate agent房地产商bonus points积分loyalty scheme忠实（顾客）奖励计划brand loyalty品牌忠诚air miles里程奖voucher优惠奖券banking sector银行业target customer销售对象interest rate利率direct mail直接邮寄广告推销法publicrelations公共关系retailer销售商retail group零售集团customer-focused以顾客为中心的incentive刺激a brand represe

12、nts a certain culture一个品牌代表一种文化be attracted by the quality brand image被优质的品牌形象所吸引the brand name carries high credibility品牌具有很高的可信度brand leader畅销品牌have a strong sense of brand loyalty具有强烈的品牌信任感reasonable price合理的价格good after-sales service良好的售后服务have confidence in the reliability of the product信赖产品的可靠

13、性good quality良好的质量consistent quality稳定的质量user-friendly design方便用户的使用设计unit4 BPublic Relations公共关系public image公众形象advertising campaign广告宣传活动 dealership商品经销特许权，特许经销商point-of-sale销售网点showroom展示厅manufacturing plant制造厂image形象 up-to-date现代的survey调查indicate/showproduct launch产品发布press coverage报界对的报道customer satisfaction survey顾客满意程度调查motoring magazine汽车杂志display陈列品venue地点invitation邀请函freelance journalist自由撰稿人information packs资料袋advance preparation预先准备senior executive高级主管itinerary旅行路线，brief简介management staff管理人员Unit Five ARelocationrelocat