1、s public image, if it is good, should be treasured and protected. It is a valuable 73 that usually is built up over a long and satisfying relationship of a firm with publics. If a firm has learned a quality image, this is not easily 74 or imitated by competitors. Such an image may enable a firm to75
2、 higher prices, to win the best distributors and dealers, to attract the best employees, to expect the most 76 creditor relationships and lowest borrowing costs. It should also allow the firms stock to command higher price-earnings 77 than other firms in the same industry with such a good reputation
3、 and public image.A number of factors affect the public image of a corporation. 78 include physical 79, contacts of outsiders 80 company employees, product quality and dependability, prices 81 to competitors, customer service, the kind of advertising and the media and programs used, and the use of p
4、ublic relations and publicity.62. A) which B) what C) where D) whom63. A) in B) within C) on D) to64. A) attraction B) attachment C) affection D) generalization65. A) and B) with C) as D) for66. A) converse B) diverse C) reverse D) universe67. A) satisfy B) treat C) amuse D) entertain68. A) so B) th
5、en C) thus D) but69. A) support B) identification C) compliment D) resistance70. A) ensured B) promoted C) threatened D) unemployed71. A) because B) while C) though D) when72. A) false B) fake C) artificial D) counterfeit73. A) fortune B) asset C) possession D) property74. A) countered B) defeated C
6、) repelled D) compelled75. A) pay B) get C) order D) charge76. A) favorite B) prosperous C) favorable D) prospective77. A) rate B) ratio C) ration D) interest78. A) These B) They C) That D) It79. A) appliances B) equipment C) devices D) facilities80. A) on B) with C) in D) along81. A) relative B) re
7、lated C) reliable D) reconcilablePart Translation (5 minutes)Directions: Complete the sentences by translating into English the Chinese given in the brackets. Please write your translation on Answer Sheet 2.82. As for Williams, (他宁愿死也不愿意做这件事).83. Only under special circumstances, (学生才被准许提前毕业).84. It
8、 has been proved that (我们的肤色取决于遗传).85. No other reproduction in any form is permitted (未经出版社书面同意).86. The environmental effect of this new factory (完全可以从周围的田地和河流看出来).参考答案及解析:Part Cloze62. C)。【解析】连接词辨义。在词组by the communities 62 it operates中,名词communicates后有主语it和谓语动词operates,因此判断该从句为定语从句。而先行词在定语从句中作状语,
9、即it operates in the communities,于是选择C)where。63. D)。【解析】 考查固定搭配。to.extent或者to the extent of.表示达到.的程度,因此答案为D)。 in, within, on 均不能与extent搭配。64. A)。【解析】名词辨义。由第一段我们得知,公司的公共形象,也就是来自社会各方面的对公司的关注,也即公司的大众吸引力。所以,空格处应选择A)attraction。attachment附件,附加装置,配属;affection友爱,爱情,喜爱generalization 一般化,普遍化,概括,广义性。65. C)。【解析】
10、考查语义和固定搭配。因为stockholders, suppliers, creditors, government officials等都属于outsiders,是outsiders的下义词。而词组such.as.就是这种用法。因此答案为C)。66. B)。【解析】形近词辨义。as well as 连接意义相近的词,前面stockholders, suppliers, creditors, government officials等都是各不相同的群体,那么后面special groups也应是多种多样的。diverse表示不同的,多种多样的,因此选择B)。converse相反的,颠倒的rev
11、erse相反的,倒转的,颠倒的universe宇宙,世界,万物,领域67. A)。【解析】动词辨义。根据后面的例子我们得知,高度自动化的工厂可能迎合了公司债权人和股东的想法,但是却会遭到公司员工的反对,因为他们可能面临失业的危险。因此,公司不可能满足所有公众的愿望。所以选择A)satisfy。treat视为,对待,论述,治疗,款待amuse使发笑,使愉快entertain娱乐,招待,接受68. D)。【解析】考查句际关系。由上题可知,两句之间是转折关系。因此D)正确。so因而,所以,那么,这样看来then当时,那么,因而,然后,于是thus因而,从而,这样,如此69. D)。本句中,两个分句是
12、转折关系,而且作为利益对立双方creditors and stockholders 和employees,他们对待工厂自动化的态度也是对立的。前者有单词approval(赞成)表明态度,后者的态度就应是resistance(抵抗,反对)。support支撑,支持,支援,维持,赡养identification辨认,鉴定,证明,视为同一compliment称赞,恭维,致意,问候,道贺70. C)。由上下文得知,工厂高度自动化遭到了工人们的抵制,而他们抵制的原因就在于他们的工作岗位受到威胁,他们将面临下岗。因此see their jobs threatened或者see themselves unemployed。故选择C)。ensure保证,担保,使安全,保证得到promote促进,发扬,晋升为unemployed失业的,未被利用的71. B)。【解析】考查连词。本句话中空格前的从句的主语是high-quality products,空格后的从句的主语是low quality products,很
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