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电子商务选择题Word文档下载推荐.docx

1、a. B2B b. B2C c. C2C d. e-business3.The group of logical, related, and sequential activities and transactions in which businesses engage are often collectively referred to as business _b_.a. services b. processes c. logistics d. communications4.Some researchers define a fourth category of electronic

2、 commerce called _a_, which includes individuals who buy and sell items among themselves.a. C2C b. B2B c. C2B d. B2C5.Which of the following Web sites makes it easy for businesses to conduct online transactions with the State of California?(d)a. A b. A c. A d. CAL-Buy7.Businesses that engage in EDI

3、with each other are called _d_.a. buyers b. sellers c. suppliers d. trading partners8._c_ occurs when one business transmits computer-readable data in a standard format to another business.a. EFT b. VAN c. EDI d. LAN9.Banks use _c_, which are electronic transmissions of account exchange information

4、over private communications networks.a. WANs b. EDIs c. EFTs d. LANs10.A(n) _a_ is an independent firm that offers connection and transaction-forwarding services to buyers and sellers engaged in EDI.a. VAN b. EFT c. ERP d. LAN11._d_ is a good example of a company that sells its products to other bus

5、inesses rather than to consumers.a. S b. A c. BuyUSA.com d. Intel12.Which of the following statements is correct?(a)a.The Internet technologies used in the first wave of electronic commerce were slow and inexpensive. b.In the second wave of electronic commerce, Internet technologies are being integr

6、ated into B2B transactions and internal business processes by using bar codes and scanners to track parts, assemblies, inventories, and production status. c. In the first wave of electronic commerce, radio-frequency devices and smart cards were combined with biometric technologies. d. The use of e-m

7、ail in the first wave was as a tool for relatively structured communication.13._d_ was the main revenue source of many failed dot-com businesses in the first wave of electronic commerce.a. SWOT analysis b. Localization c. Wire transfer d. Online advertising14.A(n) _d_ is a set of processes that comb

8、ine to yield a profit.a. value system b. industry value chain c. shipping profile d. business model15.A(n) _c_ is a specific collection of business processes used to identify customers, market to those customers, and generate sales to those customers.a. industry value chain b. strategic alliance c.

9、revenue model d. value-added network16.The combination of store design, layout, and product display knowledge is called _c_.a. business process b. business transaction c. merchandising d. service17.Which of the following types of commerce is/are well suited to electronic commerce?a. Sale/purchase of

10、 books and CDs and other commodities b. Sale/purchase of high-fashion clothing c. Roommate-matching services d. Jewelry18._ transactions are not well suited to electronic commerce because no standard method for transferring small amounts of money on the Web has become generally accepted(.d)a. E-proc

11、urement b. Commodity items c. Local d. Low-denomination19.The return-on-investment number has been difficult to calculate for investment in electronic commerce because _a_.a. the costs and benefits have been hard to quantify b. information technology is difficult to acquire c. sale/purchase prices a

12、re unstable d. the technology keeps changing20.Which of the following will never lend themselves to electronic commerce?(b)a. Greeting cards b. Perishable foods c. Books d. Cigars21._c_ are the total of all costs that a buyer and a seller incur as they gather information and negotiate a purchase-sal

13、e transaction.a. Purchase costs b. Sale costs c. Transaction costs d. Hardware costs22._a_ is the study of how people allocate scarce resources.a. Economics b. Marketing c. E-commerce d. Business administration23.Nobel laureate Ronald Coase indicated that _c_ were the main motivation for moving econ

14、omic activity from markets to hierarchically structured firms.a. transportation costs b. personnel costs c. transaction costs d. material costs24.One significant component of _c_ can be the investment a seller makes in equipment or in the hiring of skilled employees to supply the product or service

15、to the buyer.a. economic costs b. SWOT analysis c. transaction costs d. retention costs25.The practice of an existing firm replacing one or more of its supplier markets with its own hierarchical structure for creating the supplied product is called _c_.a. marketing process b. market integration c. vertical integration d. horizontal integration26._d_, an economis

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