专题17 阅读理解广告应用文高考英语备考中等生.docx

1、专题17 阅读理解广告应用文高考英语备考中等生专题17 阅读理解广告应用文方法与技巧广告类阅读题内容主要涉及的是与人们生活息息相关的信息，如产品宣传、服务介绍、招生招聘等。 广告应用文的特点：标题醒目，重点突出，条理清楚。 广告类阅读材料的用词有以下“三多”特点：一是人名、地名、专有名词多；二是生词多；三是缩略词、省略句多。 命题形式：广告类阅读是近几年高考英语阅读理解最常考的题材，在阅读理解的选材中占有很大的比重命题者的目的是要考查考生提取信息和处理信息的能力，所以命题的题型多是以获取信息为主的细节理解题。解题技巧：解答此类试题，可以从以下几个方面着手考虑：一般来说，广告信息类阅读文章的内容

2、丰富，如产品广告、招聘广告、风景名胜介绍、房房屋出租、招生广告、演出广告、节目介绍等。广告类阅读理解的突出特点是题干长、信息量丰富，所以该文体通常以细节理解题为主要题型；命题所涉及的信息往往具有位置分散、覆盖面广等特点。在解决广告类阅读文章的细节解题时，考生要能迅速捕捉和解题相关的有效信息，通过分析、比较、归纳和推理等手段选出正确答案，排除不符合题意和文意的选项。根据广告类阅读文章信息量大的特点，考生可以先浏览文章后面的问题，然后带着问题看文章，这样，在阅读过程中可以大胆忽略和解题无关的信息，快速抓住有效信息，以达到正确解题的目的。广告应用文阅读是高考阅读理解中难度最低的一种题型，这是必须得满

3、分的试题。对待这种题一定要稳扎稳打，力争得满分。体验高考广告应用类 2017北京卷BInspiring young minds!TOKNOW Magazine is a big hit in the world of childrens publishing, bringing a unique combination of challenging ideas and good fun to young fans every month.What is so special about TOKNOW Magazine? Well, it has no ads or promotions ins

4、ideinstead it is jampacked with serious ideas. TOKNOW makes complex ideas attractive and accessible to children, who can become involved in advanced concepts and even philosophy(哲学)and they will soon discover that TOKNOW feels more like a club than just a magazine.Whats inside? Every month the magaz

5、ine introduces a fresh new topic with articles, experiments and creative things to makethe magazine also explores philosophy and wellbeing to make sure young readers have a balanced take on life.Sounds too good to be true？Take a look onlineevidence shows that thousands of teachers and parents know a

6、 good thing when they see it and recommend TOKNOW to their friends.Happy Birthday All Year！What could be more fun than a gift that keeps coming through the letterbox every month? The first magazine with your gift message will arrive in time for the special day. SUBSCRIBE NOWAnnual SubscriptionEurope

7、 55Rest of World 65Annual Subscription with Gift PackIncludes a Mammoth Map, a Passport Puzzle Booklet, and SubscriptionEurope 60Rest of World 70Refund Policythe subscription can be cancelled within 28 days and you can get your money back.59.Why is TOKNOW a special magazine?AIt entertains young pare

8、nts.BIt provides serious advertisements.CIt publishes popular science fictions.DIt combines fun with complex concepts.60What does TOKNOW offer its readers?AOnline courses.BArticles on new topics.CLectures on a balanced life.DReports on scientific discoveries.61How much should you pay if you make a 1

9、2month subscription to TOKNOW with gift pack from China?A55. B60. C65. D70.62Subscribers of TOKNOW would get _Afree birthday presentsBfull refund within 28 daysCmembership of the TOKNOW clubDchances to meet the experts in person【文章大意】 本文是一则广告，介绍了 TOKNOW杂志以其独特的观点和趣味性在儿童中很受欢迎。该杂志没有广告，内容创新，文章新颖，家长和父母都将

10、其推荐给身边的朋友。59D细节理解题。根据文中“TOKNOW makes complex ideas attractive and accessible to children”可知这本杂志寓教于乐，故答案为 D。60B细节理解题。根据文中“Every month the magazine introduces a fresh new topic with articles, experiments and creative things to make”可知这本杂志内容新颖，故答案为 B。 2017江苏卷ACHRONOLOGICAThe Unbelievable Years that Def

11、ined HistoryDID YOU KNOW In 105 AD paper was invented in China? When Columbus discovered the New World? The British Museum opened in 1759?CHRONOLOGICA is a fascinating journey through time，from the foundation of Rome to the creation of the Internet. Along the way are tales of kings and queens，hot ai

12、r balloonsand monkeys in space.Travel through 100 of the most unbelievable years in world history and learn why being a Roman Emperor wasnt always as good as it sounds，how the Hundred Years War didnt actually last for 100 years and why Spencer Perceval holds a rather unfortunate record.CHRONOLOGICA

13、is an informative and entertaining tour into history，beautifully illustrated and full of unbelievable facts. While CHRONOLOGICA tells the stories of famous people in history such as Thomas Edison and Alexander the Great，this book also gives an account of the lives of lesserknown individuals includin

14、g the explorer Mungo Park and sculptor Gutzon Borglum.This complete but brief historical collection is certain to entertain readers young and old，and guaranteed to present even the biggest history lover with something new！56.What is CHRONOLOGICA according to the text?AA biography. BA travel guide.CA

15、 history book. DA science fiction. 57How does the writer recommend CHRONOLOGICA to readers?ABy giving details of its collection.BBy introducing some of its contents. CBy telling stories at the beginning. DBy comparing it with other books.【文章大意】 本文是一篇广告应用文。文章主要介绍了历史书CHRONOLOGICA的内容、特点、合适的读者群体等。57. B写

16、作方法题。通读全文可知，本文首段介绍该书内容，接着说明该书的时间跨度，其中含有对罗马皇帝等内容的介绍，据此可知，本文是通过介绍部分内容的方法向读者推荐该书的。故B项正确。 2017全国卷APacific Science Centre GuideVisit Pacific Science Centres StoreDont forget to stop by Pacific Science Centres Store while you are here to pick up a wonderful science activity or souvenir to remember your vi

17、sit. The store is located(位于) upstairs in Building 3 right next to the Laser Dome.Hungry? Our exhibits will feed your mind, but what about your body? Our cafe offers a complete menu of lunch and snack options, in addition to seasonal specials. The cafe is located upstairs in Building 1 and is open d

18、aily until one hour before Pacific Science Centre closes.Rental InformationLockers are available to store any belongings during your visit. The lockers are located in Building 1 near the Information Desk and in Building 3. Pushchairs and wheelchairs are available to rent at the Information Desk and

19、Denny Way entrance. ID required.Support Pacific Science CentreSince 1962, Pacific Science Centre has been inspiring a passion(热情) for discovery and lifelong learning in science, maths and technology. Today, Pacific Science Centre serves more than 1.3 million people a year and brings inquirybased sci

20、ence education to classrooms and community events all over Washington State. Its an amazing accomplishment and one we cannot achieve without generous support from individuals, corporations, and other social organizations. Visit pacificsciencecentre.org to find various ways you can support Pacific Sc

21、ience Centre.21Where can you buy a souvenir at Pacific Science Centre?AIn Building 1.BIn Building 3.CAt the Laser Dome.DAt the Denny Way entrance.22What does Pacific Science Centre do for schools?ATrain science teachers.BDistribute science books.CInspire scientific research.DTake science to the clas

22、sroom.23What is the purpose of the last part of the text?ATo encourage donations.BTo advertise coming events.CTo introduce special exhibits.DTo tell about the Centres history.【文章大意】 本文是一篇广告应用文。文章主要从购物点、就餐点、租借服务三方面介绍了Pacific Science Centre，并展示了Pacific Science Centre为人们做的贡献，呼吁人们的支持。21. B细节理解题。根据文章第一段中

23、的“The store is located (位于) upstairs in Building 3 right next to the Laser Dome.”可知，Pacific Science Centre的购物点在Laser Dome旁边的3号楼的楼上。故选B。23. A写作意图题。根据文章最后一段“Visit pacificsciencecentre.org to find various ways you can support Pacific Science Centre.”可知，作者呼吁读者支持Pacific Science Centre，也就是鼓励人们为之提供帮助，做贡献。故

24、选A。2017全国卷AIn the coming months, we are bringing together artists from all over the globe, to enjoy speaking Shakespeares plays in their own language, in our Globe, within the architecture Shakespeare wrote for. Please come and join us.National Theatre of ChinaBeijing|ChineseThis great occasion(盛会)

25、will be the National Theatre of Chinas first visit to the UK. The companys productions show the new face of 21st century Chinese theatre. This production of Shakespeares Richard will be directed by the Nationals Associate Director，Wang Xiaoying.Date &Time：Saturday 28 April，2：30pm & Sunday 29 April，1

26、：30pm & 6：30 pmMarjanishvili TheatreTbilisi | Georgian One of the most famous theatres in Georgia，the Marjanishvili，founded in 1928，appears regularly at theatre festivals all over the world. This new production of As You Like It is helmed(指导)by the companys Artistic Director Levan Tsuladze.Date & Ti

27、me：Friday 18 May，2：30 pm & Sunday 19 May，7：30 pmDeafinitely TheatreLondon | British Sign Language (BSL)By translating the rich and humorous text of Loves Labours Lost into the physical language of BSL，Deafinitely Theatre creates a new interpretation of Shakespeares comedy and aims to build a bridge

28、between deaf and hearing worlds by performing to both groups as one audience.Date &Time：Tuesday 22 May，2：30 pm & Wednesday 23 May，7：30 pmHabima National TheatreTel Aviv | HebrewThe Habima is the centre of Hebrewlanguage theatre worldwide. Founded in Moscow after the 1905 revolution，the company event

29、ually settled in Tel Aviv in the late 1920s. Since 1958，they have been recognized as the national theatre of Israel.This production of Shakespeares The Merchant of Venice marks their first visit to the UK.Date & Time：Monday 28 May，7：30 pm & Tuesday 29 May，7：30 pm21Which play will be performed by the

30、 National Theatre of China?ARichard . BLoves Labours Lost.CAs You Like It. DThe Merchant of Venice.22What is special about Deafinitely Theatre?AIt has two groups of actors. BIt is the leading theatre in London.CIt performs plays in BSL. DIt is good at producing comedies.23When can you see a play in

31、Hebrew?AOn Saturday 28 April. BOn Sunday 29 April.COn Tuesday 22 May. DOn Tuesday 29 May.【文章大意】 这是一篇应用文。本文介绍了四则有关戏剧的广告，主要介绍了用不同语言演绎莎士比亚戏剧的文化盛事。21. A细节理解题。第一则广告标题和该段中第三句“This production of Shakespeares Richard will be directed”表明Richard 将由中国大剧院表演。 2017全国卷ASan Francisco Fire Engine ToursSan Francisco Winery TourRunning: February 1st through April 30thThis delicious tour goes through the city on its way to Treasure Island where we will stop at the famous Winery SF. Here you can enj