金融保险年全球银行品牌强排行榜.docx

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金融保险年全球银行品牌强排行榜.docx

金融保险年全球银行品牌强排行榜

(金融保险)年全球银行品牌强排行榜

2010年全球银行品牌500强排行榜Currency:

USDmillion

Rank

2010

Rank

2009

Brand

Domicile

Brandvalue

2009

Marketcap2009*

Brandvalue/

marketcap(%)

Brandrating

2009

Brandvalue

2008

Brandrating

2008

1

1

HSBC

UK

28,472

193,794

15%

AAA+

25,364

AAA+

2

2

BankofAmerica

US

26,047

111,754

23%

AAA+

21,017

AAA

3

4

Santander

Spain

25,576

128,087

20%

AAA+

10,840

AA

4

3

WellsFargo

US

21,916

131,225

17%

AA

14,508

AA

5

7

Citi

US

14,362

70,105

20%

A+

9,810

A

6

8

BNPParibas

France

14,060

67,144

21%

AA

9,360

AA-

7

17

GoldmanSachs

US

13,887

93,316

15%

AAA+

6,753

AAA-

8

10

Chase

US

13,400

69,901

19%

AA

8,747

A+

9

12

Bradesco

Brazil

13,299

56,583

24%

AAA-

7,698

AA

10

14

Barclays

UK

13,134

56,155

23%

AA

7,583

A-

11

6

AmericanExpress

US

12,737

42,043

30%

AA

9,944

AA

12

5

ICBC

China

12,083

225,368

5%

AA+

10,031

A+

13

9

ChinaConstructionBank

China

12,076

208,117

6%

AA+

9,024

AA

14

11

JPMorgan

US

11,732

102,425

11%

AA-

8,072

AA-

15

26

Sberbank

Russia

11,729

51,108

23%

AA+

4,531

AA-

16

20

SociétéGénérale

France

11,580

44,662

26%

AA-

5,852

A-

17

19

BBVA

Spain

10,727

69,134

16%

AA-

6,008

A+

18

18

DeutscheBank

Germany

9,862

43,273

23%

AA-

6,703

AA-

19

16

BankofChina

China

9,615

149,395

6%

AA

7,053

AA

20

13

CreditSuisse

Switzerland

8,430

50,468

17%

AA

7,668

AA+

21

31

UniCredit

Italy

8,342

44,681

19%

A+

3,103

BBB

22

15

UBS

Switzerland

8,261

62,240

13%

AA-

7,568

AA-

23

25

MorganStanley

US

7,907

45,931

17%

A+

4,775

A+

24

24

StandardChartered

UK

7,332

51,466

14%

AAA-

4,780

AA+

25

22

BancoItaú

Brazil

6,911

58,588

12%

AAA-

5,593

AA+

26

36

BancodoBrasil

Brazil

6,662

43,135

15%

AA+

2,864

AA-

27

23

MUFG

Japan

6,393

56,607

11%

A+

5,445

A+

28

na

AgriculturalBankofChina

China

6,032

na

na

A+

na

na

29

41

Rabobank

Netherlands

5,627

na

na

AA+

2,624

A

30

21

IntesaSanpaolo

Italy

5,506

41,369

13%

A+

5,760

A

31

30

TD

Canada

5,179

50,040

10%

AA+

3,257

AA-

32

28

RBC

Canada

5,170

71,697

7%

AA

4,370

AA

33

35

Visa

US

5,037

55,159

9%

AAA-

2,875

AA+

34

27

DZBank

Germany

4,953

na

na

A

4,475

A

35

38

CréditAgricole

France

4,617

21,076

22%

A+

2,743

A+

36

70

StateBankofIndia

India

4,551

29,809

15%

AA+

1,448

AA

37

43

Nordea

Sweden

4,509

43,057

10%

AA

2,528

A

38

39

NationalAustraliaBank

Australia

4,073

37,072

11%

A+

2,673

A-

39

33

USBank

US

3,777

45,984

8%

AA

2,933

AA-

40

61

Commerzbank

Germany

3,521

11,066

32%

A+

1,738

A+

41

45

CommonwealthBankofAustralia

Australia

3,475

59,573

6%

AA+

2,381

A+

42

29

SMFG

Japan

3,462

33,857

10%

A

3,428

A

43

60

PNC

US

3,383

23,236

15%

AA-

1,752

A+

44

53

Westpac

Australia

3,280

54,370

6%

AA+

1,936

A+

45

47

BankofCommunications

China

3,269

64,383

5%

AA

2,297

AA-

46

57

Erste

Austria

3,229

13,405

24%

AA-

1,870

BBB

47

58

'laCaixa'

Spain

3,189

na

na

AA

1,778

A-

48

50

MasterCard

US

3,186

28,521

11%

AA+

2,056

AA+

49

51

GroupeBanquePopulaire

France

2,998

na

na

A

2,013

BBB

50

44

GroupeCaissed’Epargne

France

2,996

na

na

A-

2,446

BBB

51

37

CréditMutuel

France

2,955

na

na

A-

2,789

BBB

52

56

ANZ

Australia

2,873

44,054

7%

AA

1,883

AA-

53

64

KBC

Belgium

2,864

15,912

18%

BBB

1,658

BB

54

42

RoyalBankofScotland

UK

2,838

20,520

14%

A-

2,584

BB

55

71

DanskeBank

Denmark

2,835

17,014

17%

A+

1,412

BB

56

54

BankofMontreal

Canada

2,767

26,076

11%

A+

1,930

A+

57

34

CapitalOne

US

2,758

17,885

15%

A

2,913

A+

58

63

MerrillLynch

US

2,694

18,193

15%

A+

1,682

BBB

59

59

Natixis

France

2,615

17,513

15%

AA-

1,753

AA-

60

52

StateStreet

US

2,598

21,483

12%

AA-

1,953

A

61

40

LloydsTSB

UK

2,595

11,567

22%

A

2,646

AA-

62

46

Scotiabank

Canada

2,579

42,689

6%

A

2,321

A

63

32

Mizuho

Japan

2,508

28,205

9%

A+

3,065

A

64

49

TheBankofNewYorkMellon

US

2,477

33,306

7%

A+

2,115

A+

65

na

ING

Netherlands

2,454

6,860

36%

A-

0

0

66

158

HVBGroup

Italy

2,434

13,937

17%

A

586

BBB

67

84

NationalBankofGreece

Greece

2,314

22,240

10%

AA-

1,244

B

68

55

CIBC

Canada

2,255

22,201

10%

A+

1,891

A+

69

74

ChinaMerchantsBank

China

2,212

49,803

4%

AA-

1,362

A-

70

110

ICICIBank

India

2,164

19,807

11%

AA-

939

A+

71

66

BB&T

US

2,056

17,472

12%

AA

1,546

A+

72

na

Cetelem

France

2,048

12,123

17%

A+

na

na

73

93

SEB

Sweden

2,039

13,216

15%

AA-

1,125

A

74

91

Blackstone

US

1,997

15,817

13%

A+

1,155

A+

75

131

DnBNOR

Norway

1,964

16,537

12%

A+

786

BBB

76

114

ShanghaiPudongDevelopmentBank

China

1,962

28,431

7%

AA-

918

AA-

77

113

FranklinTempletonInvestments

US

1,908

24,760

8%

AA-

922

A

78

101

ChinaCITICBank

China

1,866

33,904

6%

A+

1,043

A-

79

98

StGeorgeBank

Australia

1,864

18,947

10%

AA-

1,069

AA-

80

68

Unibanco

Brazil

1,859

25,109

7%

A+

1,520

A

81

116

Macquarie

Australia

1,854

15,891

12%

AA

908

A+

82

78

RaiffeisenBank

Austria

1,851

9,729

19%

A

1,303

BBB

83

76

VTB

Russia

1,818

23,222

8%

A

1,329

A

84

102

Nomura

Japan

1,767

25,132

7%

A-

1,014

A+

85

80

Halifax

UK

1,738

8,714

20%

BB

1,299

A-

86

62

SunTrust

US

1,724

9,539

18%

A+

1,721

AA-

87

90

LCL(CreditLyonnais)

France

1,718

9,835

17%

A

1,161

A

88

134

CriteriaCaixaCorp

Spain

1,692

16,827

10%

AA

782

BBB

89

100

Discover

US

1,690

8,055

21%

A-

1,043

B

90

69

Dexia

Belgium

1,679

15,590

11%

A+

1,448

A

91

86

Isbank

Turkey

1,662

12,704

13%

AA-

1,208

A

92

67

JPMorganChase

US

1,607

172,325

1%

AA

1,538

AA-

93

na

BlackRock

US

1,580

29,722

5%

AA

na

na

94

81

BankofChina(HongKong)

HongKong

1,550

24,528

6%

A+

1,290

A

95

99

WesternUnion

US

1,542

13,063

12%

AA-

1,053

AA-

96

119

CLSA

France

1,523

7,962

19%

A

891

A-

97

73

DBS

Singapore

1,520

21,114

7%

AA

1,362

AA

98

94

HangSengBank

HongKong

1,507

27,382

6%

AA-

1,104

A

99

85

CIC

France

1,501

6,565

23%

A

1,226

A

100

96

AmeripriseFinancial

US

1,498

9,208

16%

A

1,082

A

[编辑]

101-200

  Currency:

USDmillion

Rank

2010

Rank

2009

Brand

Domicile

Brandvalue

2009

Marketcap2009*

Brandvalue/

marketcap(%)

Brandrating

2009

Brandvalue

2008

Brandrating

2008

101

79

CaixaGeraldeDepósitos

Portugal

1,480

na

na

A+

1,300

BB

102

121

Calyon

France

1,478

7,962

19%

A

868

A-

103

120

Swedbank

Sweden

1,478

7,815

19%

A+

873

BBB

104

117

Postbank

Germany

1,475

7,535

20%

A

905

BB

105

82

StandardBank

SouthAfrica

1,416

9,786

14%

AA+

1,282

AA

106

na

BNL

France

1,413

8,393

17%

A+

na

na

107

72

FirstNationalBank

SouthAfrica

1,409

7,751

18%

AA+

1,369

AA

108

83

NatWest

UK

1,391

9,789

14%

A-

1,263

A-

109

95

ABSA

SouthAfrica

1,390

11,662

12%

AA+

1,102

AA

110

105

EurobankEFG

Greece

1,388

8,930

16%

A

997

BBB

111

157

Banamex

US

1,356

13,760

10%

A+

593

A

112

87

Regions

US

1,334

6,000

22%

BBB

1,191

A-

113

104

BancoPopolare

Italy

1,330

5,926

22%

A

998

A

114

109

Schwab

US

1,303

20,535

6%

AA-

951

A-

115

115

Akbank

Turkey

1,242

17,554

7%

AA+

910

AA

116

124

YapıKredi

Turkey

1,226

9,767

13%

AA

860

A+

117

172

IndustrialBank

China

1,221

27,637

4%

A-

471

BB

118

na

MorganStanleySmithBarney

US

1,206

9,762

12%

A-

na

na

119

127

CMBC

China

1,204

21,801

6%

A+

829

A-

120

139

GrupoBancoPopular

Spain

1,187

12,621

9%

AA-

723

A-

121

97

BankofScotland

UK

1,183

7,176

16%

BB

1,075

BBB

122

na

SengHengBank

China

1,175

30,150

4%

A

na

na

123

137

Garanti

Turkey

1,164

17,273

7%

AA+

745

A+

124

88

ScottishWidows

UK

1,151

5,073

23%

A

1,189

AA-

125

122

Maybank

Malaysia

1,135

14,234

8%

A+

863

AA-

126

145

AlphaBank

Greece

1,132

8,031

14%

A

656

BB

127

142

SvenskaHandelsbanken

Sweden

1,105

17,230

6%

A

684

A-

128

103

CajaMadrid

Spain

1,102

na

na

A+

1,012

BBB

129

149

PKOBankPolski

Poland

1,062

12,361

9%

AA-

638

BBB

130

126

SuncorpMetway

Australia

1,030

8,179

13%

A

840

BBB

131

136

NorthernTrust

US

999

12,512

8%

AA-

756

AA-

132

107

Keycorp

US

984

5,183

19%

A

982

A+

133

125

Nedbank

SouthAfrica

983

7,918

12%

AA-

845

A+

134

75

ResonaBank

Japan

982

13,358

7%

A+

1,338

A

135

48

ShinhanBank

SouthKorea

980

na

na

A+

2,226

A-

136

164

BankPekaoSA

Poland

978

15,005

7%

A+

525

BBB

137

155

SNSREAAL

Netherlands

974

2,124

46%

A

600

BBB

138

173

Investec

SouthAfrica

972

5,505

18%

AA-

468

A-

139

129

UBIBanca

Italy

958

9,601

10%

A-

798

BB

140

112

FifthThirdBank

US

952

7,241

13%

A

923

A

141

153

HDFCBank

India

951

15,213

6%

AA-

611

A-

142

na

EmiratesNDB

UAE

943

6,734

14%

AA-

na

na

143

na

BancWest

France

940

5,595

17%

A+

na

na

144

146

CITICSecurities

China

931

26,388

4%

AA-

650

A+

145

106

AIB

Ireland

930

2,742

34%

BBB

985

BBB

146

138

UnitedOverseasBank

Singapore

929

18,958

5%

AA-

724

A+

147

160

NYSEEuronext

US

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