EnglishbytheNumbers复习课程.docx

EnglishbytheNumbers复习课程.docx

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EnglishbytheNumbers复习课程

1、作者：

蒋志华《市场调查与预测》，中国统计出版社2002年8月§11-2市场调查分析书面报告

（3）年龄优势

经常光顾□偶尔会去□不会去□

我们从小学、中学到大学，学的知识总是限制在一定范围内，缺乏在商业统计、会计，理财税收等方面的知识；也无法把自己的创意准确而清晰地表达出来，缺少个性化的信息传递。

对目标市场和竞争对手情况缺乏了解，分析时采用的数据经不起推敲，没有说服力等。

这些都反映出我们大学生创业知识的缺乏；

月生活费人数（频率）百分比

这里有营业员们向顾客们示范着制作各种风格炯异的饰品，许多顾客也是学得不亦乐乎。

据介绍，经常光顾“碧芝”的都是些希望得到世界上“独一无二”饰品的年轻人，他们在琳琅满目的货架上挑选，然后亲手串连，他们就是偏爱这种ＤＩＹ的方式，完全自助在现场，有上班族在里面精挑细选成品，有细心的小女孩在仔细盘算着用料和价钱，准备自己制作的原料。

可以想见，用本来稀奇的原料，加上别具匠心的制作，每一款成品都必是独一无二的。

而这也许正是自己制造所能带来最大的快乐吧。

我们长期呆在校园里，对社会缺乏了解，在与生意合作伙伴应酬方面往往会遇上困难，更不用说商业上所需经历的一系列繁琐手续。

他们我们可能会在工商局、税务局等部门的手续中迷失方向。

对具体的市场开拓缺乏经验与相关的知识，缺乏从职业角度整合资源、实行管理的能力；

新材料手工艺品。

目前，国际上传统的金银、仿金银制成饰品的销售在逐步下降，与此形成鲜明对比的是，数年以前兴起的崇尚然风格、追求个性的自制饰品--即根据自己的创意将各种材质的饰珠，用皮、布、金属等线材串出的品，正在各国的女性中大行其道。

（1）政策优势

二、大学生DIY手工艺制品消费分析EnglishbytheNumbers~Unit1

1.Numbers,Decimalsand

Fractions

Hundreds

Thousands

Fractions&Decimals

Quiz

ThisUnitpreparesstudentstounderstandand

clearlyexpresssmallandlargenumbers,aswell

asfractions,decimalsandpercents.

SampleLanguage

numbers

fivehundredandeighteen（518）,sixty-threethousand

fourhundredandtwelve（63,412）,sevenhundredand

seventythousand（770,000）

decimals

fiveone-thousandths（.005）,onepointzerofive

（1.05）,pointeightfivepercent（.85%）

fractions

one-fifth（1/5）,twelveandaneighth（121/8）,three-

fiftieths（3/50）

KeySentences&Examples

Thesenumbersareallgreaterthanonehundredandless

thanonethousand.

Becarefulnottoconfuse'teen'numberssuchasthirteen

with'ty'numberssuchasthirty.

Fivehundredeighteen.Threehundredeighty.

Thesenumbersareallgreaterthanonethousandandless

thanonemillion.

Ninethousandsevenhundredforty-three.Ninety-seven

thousandfourhundredthirty-six.Ninehundredseventy-

fourthousand,threehundredandsixty-one.

Sometimesthenumberninethousandsevenhundred

forty-threeisreadasninety-sevenhundredandforty-

three.

Herearesomefractions.One-half,one-third,one-fourth.

One-fiftieth,one-hundredth,one-thousandth.

Herearesomedecimalfractionsandpercents.Point

five.Onepointzerofive.Zeropointonepercent.

Forverysmallnumbers,suchas0.00001,youcanreadit

asonepointzerotimestentotheminusfifth.

EnglishbytheNumbers~Unit2

2.NumericalOperationsand

Relations

NumericalOperations

NumericalRelations

Quiz

ThisUnitpreparesstudentstounderstandand

clearlyexpresssmallandlargenumbers,aswell

asfractions,decimalsandpercents.

SampleLanguage

numericaloperations

aplusbequalsc,adividedbyb,thenthrootofx,x

squared,twicethesumofaandb,fiftypercentmore

thanfour

numericalrelations

thesecondlargestnumber,thethirdsmallestnumber,the

differencebetweenthetwolargestnumbers,halfthesum

ofthesmallestandlargestnumbers

KeySentences&Examples

Thesumofaandbisc;oraplusbequalsc.The

differenceofcandbisa;orcminusbisequaltoa.

Herewehaveatimesbequalsx;oramultipliedbybis

x.Inthisexample,wehavethesumofaandb

multipliedbyc.Inthisexample,aisdividedbyb;ora

overb.Thisisthenthrootofx.Forexample,thesquare

rootoffouristhesecondrootoffour,whichistwo.

Herewehavethecuberootofeight,orthethirdrootof

eight,whichistwo.Thisisxtothenth.Fornequalto

two,wesayxsquared.Fornequaltothree,wesayx

cubed,orxtothethird.

Takethesumoftwoplussixanddivideitbytwo.

Multiplythesumofaplusbbyfifteenanddividethe

resultbyatimesb.Whatnumberisthesumofeighty-

fiveandfive?

Whatistwotothefourth?

Whatistwenty

percentmorethanten?

Ifxisfiftypercentmorethan

four,whatisx?

Whichofthesefivenumbersisthe

smallest?

Whichnumbersarethetwolargestnumbers?

Whichnumberistenpercentofthelargestnumber?

Whichnumberisequaltothedifferencebetweenthe

largestandsmallestnumbers?

EnglishbytheNumbers~Unit3

3.RelatedChanges

Part1

HomeBuyers

SampleGraphs

SampleLanguage

Graphs

remainedfairlyconstant,didn’tchange,rise,increased,

wentup,madesteadygains,getsweaker,decreases,

wentdown,declined,dropped

relatedchanges

Xremainedfairlyconstant,butyincreasedsignificantly.

Asthepriceofanaveragehouseincreased,the

percentageofU.S.familiesabletobuyanewhouse

decreased.

Part2

Speed&Distance

LanguageLearning

BloodPressure

Quiz

ThisUnitpreparesstudentstodescribehowone

quantitycorrelatestoanother.Sometimesthere

isnorelationship.Sometimesachangeinone

quantitycausesachangeorinanother.

KeySentencesandExamples

ThisgraphshowsthepercentageofUSfamiliesableto

buyanaverage-pricednewhome.Asthepriceofan

averagehouseincreased,thepercentageofU.S.families

abletobuyanewhousedecreased.Between1970and

1976,theaveragepriceofanewhouserosefrom

$23,400to$44,200.Asaresult,fewerU.S.families

wereabletobuynewhouses.Inthisgraph,bothXand

Yareincreasing.Inthisgraph,XisincreasingwhileY

isdecreasing.HerewearelookingatchangesinXand

Yduringtheten-yearperiodfrom1978to1988.During

thatperiod,wheneverYincreased,Xdecreased,and

wheneverYwentdown,Xwentup.Inthiscase,as

exports,X,wentup,unemployment,Y,declined.While

Xstayedaboutthesame,Yincreased.Xremainedfairly

constant,butYincreasedsignificantly.Xincreased

rapidlyatfirst,butthenitfelleventhoughYcontinued

toclimb.Asthedollargetsweaker,thenumberof

AmericanworkersemployedbyJapanesefirms

continuestoclimb.Anincreaseinthevalueofthe

Japaneseyenisgenerallyfollowedbyanincreasein

Japaneseproductivity.

Goals:

Tobeabletoaskandanswerquestionsabout

howonefactorrelatestoanother.

Tobeabletoexpressanopinionaboutone

quantityisrelatedtoanother.

EnglishbytheNumbers~Unit4

4.LineGraphs

Part1

Autosales

ForeignShareofSteelMarket

UnemploymentRate

HomeBuyers

AverageFamilySize

SampleLanguage&LearningPoints

linegraphs

salesdeclinedtoalowofaround300,000,sales

increasedsteadily,saleswerearound900,000units,sales

atUnionMotorssurpassedsalesatFederalMotors,the

numberofpotentialfirst-timehomebuyerspeaked,the

largestshareofthemarket,changesinthe

unemploymentrate

presentperfect（have+V（n））

saleshavestoppedtheirdecline,haveremainedfairly

steady,thenumberofpotentialfirsttimebuyershas

changed,thenumberhasbeendropping…

Part2

CityGovernmentApproval

PopulationGrowth

WorldEnergyConsumption

PassengerCarExports

TrafficFatalities

KeySentencesandExamples:

ThisfirstexampleshowshowautosalesatUnionMotors

havechangedsince1960.In1960,saleswereabout

500,000units.From1960,salesdeclinedtoalowof

around300,000in1965.From1965,salesincreased

steadilyuntiltheyreachedahighofaround900,000in

1974.Then,becauseofincreasingimports,salesbegana

longdecline,toalowofaround500,000units.Since

1980,saleshavestoppedtheirdeclineandhaveremained

fairlysteady.

ThisgraphshowshowtheforeignshareoftotalUSsteel

saleschangedduringtheperiodfrom1965through1985.

Between1970and1980,thelowestforeignshareofthe

marketwasabout12%.Thelargestshareofthemarket

before1970wasabout17%,in'68.

Thisgraphshowshowthenumberofpotentialfirsttime

homebuyershaschanged.Thenumberofpotentialfirst-

timehomebuyerspeakedataround45millionattheend

ofthe'80s.Sincethebeginningof1990,thenumberhas

beendropping.

Thisgraphshowsthedecreaseinaveragefamilysizein

theUS.USfamiliesin1989averagedonly3.16people,

thesmallestsizesince1940.Thisdropisprimarilythe

resultoflowerbirthratesandcontinuedincreasesinthe

numberofsingle-parentfamilies.Thisgraphindicates

thattheaveragefamilyhasbeengettingsmaller.

Part2

Thislinegraphshowshowthevoterapprovalratingfora

citygovernmenthaschangedduringthepast12months.

Notethattheapprovalratingwasatitshighestduringthe

first3monthsandatitslowestinmonth8.Itreachedits

lowestpointinmonth8.Duringmonth8,60%ofthe

votersdisapprovedofthegovernment'sperformance.

Thisgraphsshowstherateofpopulationgrowthin

severalcountries.Italsoshowstheliteracyrateineach

ofthecountries.Theadultliteracyrateisthepercentage

ofadultswhocanreadandwrite.Theaxisontheleft

givesthepercentagegrowthrate,andtheaxisonthe

Quiz

ThisUnitpreparesstudentstopresentdatafrom

alinegraph,especiallychangesovertime.

Goals:

Tobeabletousethepresentperfect（have

+V（n））toexpresschange.

rightgivestheliteracyrate.Forexample,the

percentageannualgrowthrateofBrazilisabout

1.4%.Itsliteracyrateis0.83or83%.Forthese

countries,thegraphsuggeststhatcountrieswitha

higherliteracyratehavealowerrateofpopulation

growth.

Thisgraphshowshowtheworld'sconsumptionof

energyisincreasing.Thescaleontheleftisinunits

ofquadrillionBTUsorBritishThermalUnits.In

1983,theworld'senergyconsumptionwas283

quadrillionBTUs.Theworld'senergyconsumption

in1990was347quadrillionBTUs.

Thisgraphshowshowpassengercarexportschanged

inthe5yearperiodendingin2003Itshowsthevalue

ofexportsinbillionsofdollarsforsevenexporting

countries.

Thisgraphgivesthecausesoftrafficfatalitiesbased

on4000separateaccidents.Eachbarshowsthe

numberoffatalitiesforeachcause.Theaxisonthe

rightgivesthepercentage.Forexample,about1200

deathswereduetospeed.Thelinegraphabovethe

bargraphshowsthecumulativepercentageof

fatalitiesduetoe