电子商务英语自考真题及答案.docx

电子商务英语自考真题及答案.docx

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电子商务英语自考真题及答案

　全国2010年10月高等教育自学考试

　　　　　　　　　　　　　电子商务英语试题

　　　　　　　　　　　　　　课程代码：

00888

请将答案填在答题纸相应位置上

　一、词汇和语法（本大题共20小题，每小题1分，共20分）

　根据句子的意思选择一个正确的答案，错选、多选或未选均无分。

　1.Accordingtoarecentreport,______thatAmericansconsumedoesnotvarygreatlyfromyeartoyear.

　　A.thenumberofsugar　　B.anumberofsugar

　　C.theamountofsugar　　D.anamountofsugar

　2.______werenaturallyamusicalfamily.

　　A.AShaw　　　　　　　　B.TheShaws

　　C.TheShaw　　　　　　　D.Shaws

　3.Thatkindofshoesare______expensiveforme.

　　A.more　　　　　　　　　B.farmore

　　C.fartoo　　　　　　　　D.much

　4.It______fortwodaysandthefieldwereallunderwater.

　　A.rained　　　　　　　　B.hadbeenraining

　　C.wasraining　　　　　　D.wouldhaverained

　5.Thosewhodon’tworkhardatEnglishoughtto______.

　　A.criticize　　　　　　　B.becriticized

　　C.havebeencriticized　　D.becriticizing

　6.Writteningreathaste,______.

　　A.Jimmadealotofmistakesinthereport

　　B.thereareplentyoferrorsinthereport

　　C.wefoundseveralmistakesinhisreport

　　D.thebookisfulloferrors

　7.“MustIcomeatfouro’clock”“Ohno,you______comeatfour.”

　　A.can’t　　　　　　　　　B.maynot

　　C.needn’t　　　　　　　　D.mustn’t

　8.Ifyou______thatlatemovielastnight,youwouldn’tbesleepynow.

　　A.hadn’twatched　　　　　B.didn’twatch

　　C.haven’twatched　　　　D.wouldn’thavewatched

　9.Nooneisinterestedinthat,______

　　A.ishe　　　　　　　　　　B.isn’the

　　C.aren’tthey　　　　　　　D.arethey

　10.Ihavenevertakenanything______didn’tbelongtome.

　　A.what　　　　　　　　　　B.who

　　C.that　　　　　　　　　　D.which

　11.The______medicalteamwillsoonbehere.

　　A.mobile　　　　　　　　　B.changeable

　　C.stable　　　　　　　　　D.steady

　12.Apoormemory______hereffortstobecomeanactress.

　　A.encouraged　　　　　　　B.accomplished

　　C.frustrated　　　　　　　D.devoted

　13.Weallowedthewarmwaterto______us.

　　A.join　　　　　　　　　　B.clasp

　　C.embrace　　　　　　　　　D.contain

　14.Onewarning______tostopherdoingit.

　　A.suffered　　　　　　　　B.sufficed

　　C.suggested　　　　　　　　D.provided

　15.WecanvisityourcompanyonMondayorTuesday;ourplansarefairly______.

　　A.flexible　　　　　　　　B.elastic

　　C.supple　　　　　　　　　D.compliant

　16.He______hisfirstbooktohismother.

　　A.committed　　　　　　　　B.dedicated

　　C.assigned　　　　　　　　D.appointed

　17.Theplaneis______totakeoffat4.

　　A.enlisted　　　　　　　　B.enrolled

　　C.prompted　　　　　　　　D.scheduled

　18.Theyare______amassproductionmovement.

　　A.firing　　　　　　　　　B.launching

　　C.introducing　　　　　　D.presenting

　19.They’ve______thepricesintheshop,soit’sagoodtimetobuy.

　　A.deduced　　　　　　　　B.decreased

　　C.reduced　　　　　　　　D.lessened

　20.Thechildren______againsteachothertowinyearlyscholarship.

　　A.contest　　　　　　　　　B.fight

　　C.rival　　　　　　　　　　D.compete

　二、完形填空（本大题共10小题，每小题1分，共10分）

　从选择项中选择一个最适合短文的选项，错选、多选或未选均无分。

　　Humanbeingsactinadifferentwayfrom21ofanimalsjustbecausetheycanspeakwhileanimalscannot.22thecleverestanimalscannotdothingswhichtousseemvery

　　23andwhichsmallchildren,24theylearntotalk,wouldbeabletodo.

AGermanscientist,who25experimentsformanyyearswithbigapes,foundthathisapescould26hissticksastoolstopulldownbananaswhichtheycouldnot27.Buttheyonlyusedthesticktogetabananawhenboththebananaandthestickwere28viewatthesametime.Ifthebananawasinfrontofthemandthestickwasbehindthem,theycouldnotusethestick.Theycouldnot29thebanana30enoughinmindtolookaroundandthenpickupthestickanduseit.

　21.A.thatB.thisC.wayD.eat

　22.A.EvenifB.EvenC.ThoughD.When

　23.A.honestB.foolishC.simpleD.evident

　24.A.assoonasB.aslongasC.asfarasD.solongas

　25.A.carriedB.dealtC.developedD.performed

　26.A.takeB.holdC.useD.regard

　27.A.getB.reachC.eatD.take

　28.A.inB.beyondC.forD.with

　29.A.maintainB.keepC.remainD.insert

　30.A.clearB.aliveC.longD.complete

　三、阅读理解（本大题共10小题，每小题2分，共20分）

　　阅读下面的短文，从A、B、C、D四个选项中选出一个最佳答案填空或答题，错选、多选或未选均无分。

　Passage1

　　Shopping-bagladiesdon’tbegpublicly,buttheydonotrefusewhatisoffered.Onceashopping-bagladyappearswhereyoulive,itisashardtopassherbywithoutgivinghersomemoneyasitistopaynoattentiontothecollectionboxinchurch.Andalthoughyoumaynotlikeit,ifshechoosesyourdoorwayasherplacetosleepinthenight,itisasmorallyhardtoturnherawayasitistodowithalostdog.

　　Mostshopping-bagladiesseemtobebetweentheagesof40and65.Theywearlayersofclotheseveninsummertime,withnewspapersfilledbetweenthelayersassomethingagainstbadweather.

　　Nooneknowshowmanyshopping-bagladiesthereareinNewYork.Thenumberisgoingup.Somepersonsandresearchersspendagreatdealoftimetakingcareoforobservingshopping-bagladiesanddoingwhattheycantobetterthelifeladyhermits（隐士）who’redown.

　31．Shopping-bagladiesare______.

　　A.ladybeggars

　　B.ladieswhosellshopping-bags

　　C.ladieswhomakeshopping-bags

　　D.Thosewhogohungry

　32．Theyfillnewspapersbetweenthelayersoftheirclothesbecause______.

　　A.theyaresopoor

　　B.theyhavenoplacetoputthem

　　C.theywanttohidethem

　　D.theyhavetousethemtokeepthecoldout

　33．WhichofthefollowingstatementsisNOTtrue

　　A.Therearemoreandmoreshopping-bagladiesintheUnitedStates.

　　B.Shopping-bagladiesappearonlyinNewYork.

　　C.Somepeoplearehelpingshopping-bagladies.

　　D.Somepeopleareengagedintheirresearchontheseshopping-bagladies.

　Passage2

　　Relaxationtherapy（=treatment）.Ifyoureadthesentenceoutloud,yourbloodpressurewillgoup.Ifyoutalktoanotherperson,itwillgostillhigher.Ifthetalkiswithyourboss,yourpressurewillgoevenhigher.Ifyouspeaktosomeoneoftheoppositesex,yourpressuremayshowlesschangeifyou’remarriedthanifyou’resingle.

　　Dozensoftimeseachday,yourbloodpressurechangeswithwhatyou’refeelinganddoing.These“upsanddowns”takeplaceineveryone,buttheyaremoresevereinpeoplewithhighbloodpressure.Thatdiscoveryisthebasisforthenewesttherapy:

controllingbloodpressurebylearningskillstocontroleverydaystress.

Manypatientscontroltheirbloodpressurewiththerelaxationresponse.Thistakesfoursimplethings:

aquietenvironment,acomfortableposition（sittingorlyingdown）,therepeatingofaword,prayerorphraseeachtimeyoubreatheandhavingnoneofotherthoughts.

　　Somethingremarkablehappenswhenyoudothis,accordingtoresearchinBoston.Relaxationofthemindandbodyhastheeffectthatsomeblood-pressurepillswouldhave.What’smore,thebloodpressurestayslower,justasitwouldwithapill,afteryouhavestoppedtherelaxationandhavereturnedtothestressofdailylife.

　34.Thefirstparagraphtellsusthereasonwhyyourbloodpressuregoesupisthat______.

　　A.youreadaloudasentence

　　B.themanyoutalktoisyourboss

　　C.you’renotmarried

　　D.you’renervous

　35.WhichofthefollowingstatementsisNOTtrue

　　A.One’sbloodpressurechangesmanytimeseveryday.

　　B.Yourbloodpressurechangeswithyourfeelings.

　　C.Whenyou’redoingdifferentthings,yourbloodpressure,perhaps,isdifferent.

　D.Thechangesofbloodpressureonlyhappentopeoplewithhighbloodpressure.

　36.Thesecondparagraphshowsusthebasisofrelaxationtherapyis______.

　　A.toreducethegoingupofthepressure

　　B.tocontroleverydaystress

　　C.todolessandsayless

　　D.tothinklessandsleepmore

　Passage3

　　Thedigitalrevolution,asexemplifiedbytheInternetandelectroniccommerce,hasshakenmarketingpracticestotheircore.Inarecentpaper,Wharton’sJerryWind,directoroftheSEICenterforAdvancedStudiesinManagement,andco-authorVijayMahajan,amarketingprofessorattheCollegeofBusinessAdministrationoftheUniversityofTexasatAustin,examinetheimpactofdigitalmarketingonconceptslikepricing,whencustomerscanproposetheirownprices（）,orbuyersandsellerscanhaggleindependentlyinauctions（e-B）.

　　Thepaperprovidesanoverviewofsomeoftheemergingrealitiesandnewrulesofmarketinginadigitalworld,andoutlineswhatthenewdisciplineofmarketingmaylooklikeintheearlypartofthenewcentury.

　　Tobeginwith,saytheauthors,therapid-firegrowthoftheInternetishelpingtodrivechanges.“Itisnotjustourcomputersthatarebeingreprogrammed;itiscustomersthemselves,”saysWind.“Theseemergingcyberconsumersarelikeanalienracethathavelandedinthemidstofourmarkets.Theyhavedifferentexpectationsanddifferentrelationshipswithcompaniesfromwhichtheypurchaseproductsandservices.”

　　Foronething,cyberconsumersexpecttobeabletocustomizeeverything—fromtheproductsandservicestheybuyandtheinformationtheyseek,tothepricetheyarewillingtopay.Andwithdigitaltechnologyopeningnewchannelsforgaininginformation,theyaremoreknowledgeableanddemandingthanpreviousconsumers.

Digitalcustomerscanalsosortproductsbasedonanydesiredattribute,price,nutritionalvalue,orfunctionality,andtheycaneasilyobtainthird-partyendorsementsandevaluations,tappingtheexperienceofotherusers.“Companiesthatcannotmeettheirdemandsandexpectationswillbeataloss,”saysWind.

　37.Thepassagewasmostlikelytobequotedfrom______.

　　A.anoverviewofapaper

　　B.anintroductiontoabook

　　C.abookondigitalrevolution

　　D.apaperdiscussingdigitalrevolution

　38.Thepapermentionedinthispaperwaswrittenby______.

　　A.JerryWind

　　B.VijayMaha