剑桥商务英语高级习题集 参考答案.docx

剑桥商务英语高级习题集 参考答案.docx

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剑桥商务英语高级习题集参考答案

商务英语高级习题集

参考答案

TEST1

READING

PARTONE

1.D2.B3.E4.A5.D6.C7.E8.C

PARTTWO

9.B10.A11.E12.C13.D14.F

PARTTHREE

15.B16.D17.A18.D19.B20.A

PARTFOUR

21.B22.C23.A24.D25.A26.B27.D28.D29.C30.A

PARTFIVE

31.AS32.WHY33.NOT/HARDLY34.WHO/THAT35.OF

36.FOR37.SO/THUS38.HAVE39.MUCH40.LIKE

PARTSIX

41.CORRECT42.THEY43.CORRECT44.BEING45.WHICH46.FOR

47.CORRECT48.SHOULD49.WHEN50.CORRECT51.THEIR52.THAT

WRITING

Questions1

SampleA

Thisreportdescribesthemovementsofthebalanceoftradebetween1991and2001,foraparticularcountry,concerningmanufacturingandagriculture.

Manufacturing

Importsincreasedconstantlyduringthisperiod.Thefiguresowsariseof$4bnwithinthewholeperiodandnofluctuationsaretoberemarked.

Exportsrosefromnearly$3bnin1991toapproximately$7bnin2001,sufferingminorfluctuationsallthewaythrough.Ingeneral,thebalanceoftraderemainedslightlypositivethroughtheperiodconsidered.

Agriculture

Importsincreasedslightly,endingtheperiodaround$1bnovertheirstartinglevel.Theysufferedatemporaryfallbetween1992and1994,followedbyasteadyrecovery.Afterpeakingataround$2.5bnin1999,importsfellslightlytotheirfinalvalue.

Exportsfigureshowsthesameperformancealthoughatlevel$4bnhigherthanimports.

Consequently,thebalanceoftraderemainedmarkedlypositivethroughouttheperiod.

Band4

Allcontentpointsareincluded.Thereisarelativelynaturaluseoflanguageandagoodrangeofstructure,despitesomeinaccuracy.Thereisalsoevidenceofawiderangeofvocabularyandthereportiswellorganised.

SampleB

Introduction

TheaimofthisreportistodescribetheimportsanexportsoftheManufacturingandAgriculturalsectorsintheyears1991-2001inEuropeancountry’s.

ManufacturingImports

Inthefirstyear（1991）theimportswerejustabove$2bn,attheendof2001,theimportswerealmostonthe$6bn.

ManufacturingExports

In1991werejustbelowthe$3bn,atheendof2001werealmostof$6bn.Theexportsinthisperiodshowedageneralupwardtrend.

AgriculturalImports

Inthefirsttwoyearstheimportsshowedageneralupwardtrend.Attheendofthethirdyear（’93）theypeakeddownto$1bn,butin1995theyrecoveredreachingthe$2bninthelastyear（2001）.

AgriculturalExports

Inthefirst3year’swereabitfluctuatedbutfinallyinthenextyear’stheyrecoveredreachingthe$6bn.

Conclution

Bothsectorsshowedageneralupwardtrendreachingmore$bnattheendofthe10yearperiod.

Band2

Allcontentpointsarecovered,withadequateorganisation.However,therangeoflanguageislimitedandthereareanumberoffrequentbasicerrors.

Question2

SampleC

Thisreportaimsatoutliningwhichaspectsofourdepartmentfunctionmosteffectively,whichonesneedimprovementandhowtoachieveanefficientimprovement.

Firstofall,itneedstobestressedoutthatthemajorityoftheteamgenerallyshowsarealteamspirit,iswillingtodohisbesttoprioritizesomesmoothinteractionswithcustomersandisnotreluctanttoworkoutsidethenormalworkinghours.

Ontopofthat,everymemberoftheteamhasbeencarefullyselectedforhis/herexcellentqualificationsintermsofnegotiatingskillsandcommunicationsabilities.

Asaresult,itcameoutoftherecentsurvey,conductedwithmostofourcustomers,thatourdepartmenthasanexcellentimageoutsidethecompany.

Unfortunately,however,someaspectsappeartobelessbrilliant.Aspartofoursalesforce,peoplespendmostoftheirtimeonthephoneandcannotfitanytrainingcoursewithintheirschedule.Asthereisnoclearstrategytoencouragetheemployeestoattendtrainingcourses,theymayfeelguiltytodecidetousepartoftheirworkingtimetogetabetterknowledgeonacomputersoftwareforinstance.

Thisbeing,said,Istronglyrecommendtodefineaclearstrategyencouragingpeopletoregister,atleast,totwotrainingcourses,eachyear.

Thiswouldhelpthemtounderstandthat,whatevertheirinitialqualificationsmaybe,itmaybringbenefittoboththemandthecompanytoimprovethem.

Band3

Areasonableachievementofthetask.Thereisanadequaterangeofstructureandvocabularyandreasonablecontrol,althoughoccasionalawkwardnessmaycausesomeconfusion.Organisationissatisfactorywhilecohesionisgood.

SampleD

AsurveyonperformanceofourdepartmentwhichisCustomerService,wascarriedoutamountemployeesandcustomers.Afewfindingsaredevelopedinthisfollowingreport.

Firstofall,tostartwithpositivepoints,itwasreportedthatmanagementfostersteamspirit,anditiswellfollowedbyemployees.Moreover,excellentfeedbacksfromourcustomerswerereceived,theywereallfullysatisfiedwithservicesprovidedtothem.Inaddition,salesresultsexceededplanthisyear,whichrefectoureffectiveness.

Secondly,unfortunately,thereisstillweaknesseswhichcouldbeimproved.Forinstance,thequestionnairesenttoemployeesoutlinesthelackofmotivationwithinourteam,peopledon’tworkwithgusto.Likewise,theyallcomplainaboutalackofcommunicationbetweenTechnicalServiceandSalesDepartment,whichcanaffectourcustomers.Ourcompetitorsmaytakeadvantageofit.

Finally,Iamconfidentthatwecanachieveimprovement.RegardingthelackofmotivationIwouldrecommendourHumanResourcesdepartmenttoreviewtheirsalarystatements,indeed,Employeesfellabitofgapbetweentheirsalaryandtheongoingrate,thuspaypeoplewhattheyworth.Moreover,praisepeopleandpublicallyrecognizetheirindividualperformanceandleadershoulddefineclearlyeachemployeeobjectives.

Intermsofcommunication,Isuggestthatourmanagementleaderstartsettingupregularmeetingincludingsalesandtechnicalpeopleandfosteropendialogue.

Band3

Allcontentpointsareincluded.Thisisanambitiousattemptatthetaskwithevidenceofarangeoflexisandstructure,butanumberofbasicerrorsmakeitaBand3.

Questions3

SampleE

DearSir,

Inresponsetoyourletterofcomplaintabouttheemployeryoureceivedfrommycompany,Iwouldliketoapologize.Weknowandunderstandyourcomplaintsbutwereallycareaboutourcustomersandthatiswhyinthisletterwewilltrytogiveourreasonsaboutwhathappened.

Thepersonyoureceivedlastweekwasalier.Oneweekbeforeyouaskedfortheemployer,thisyoungmancameintomyofficeandtoldmehewasanadministrativeassistantandshowedmehisCV.Inthecurriuculumhepresentedtome,hewaswonderful,itsaidthatthispersonwasgraduatedfromOxfordUniversitywithawonderfulaverage,andhisworkexperiencewasveryextended.TwoweeksagoIheardfromafriendthatthisyoungmanboughthisCVanddidnothadit.

Thisisthefirsttimeinthestoryofmycompanythatthishappens.Iwouldliketotellyouthatthiscasewasexceptional.ThisyoungmancametomyofficeforcertaincircumstancesbutIamshurethiswillnothappenagain.ButtobeshurethenexttimeIgetaCVIwillcalltoallnumberswrittenonit,tobecertainthattheemployerisnotalier.

Knowingthatthiscaseisexceptionalandgivingyouthereasonofyourcomplaint,Iwouldliketogiveyousomekindofcompensation.Nextweek,ifyoulike,Iwillsendyouanotheradministrativeassistant,freeofcompany’scharge.Ihopeyoureconsiderthischanceandwritebackananswer.

Yoursfaithfully,

Band3

Thisiswell-organisedanswer,withanadequaterangeofstructureandvocabulary.Allcontentpointsareincluded.Therearealargenumberofnon-impedingerrors,buttheydonotdistractthereaderunduly.

SampleF

To:

Mr.Main

Date:

30,November

Subject:

Apologisingandcompensationaboutthecomplaint

DearMr.Main

Iamterriblysorryaboutyourcomplaint.AndIunderstandenoughthereasonwhyyouareangrywithmycompanyandexpressyouropinionwhichyouwillnotbeusingmyagency.

Iknowyouwantedthepersonwhohasaexellentskillatoperatingcomputer,especiallyofficeprogramme.SoIwaslookingforacandidatewhohasaspecialcertificateoncomputer.Ifinallyfoundappropriatepersonandsentyouher.However,thecertificatewhichshegavemewasfake.

I’msosorryaboutthatandI’dliketotellyouthatwasexceptional.

SoI’llsentyounewassistantandI’dliketocompensateanythingwhatyouwant.

Iapologizeyou.

Yourssincerely,

Band2

Allcontentpointsareaddressed.However,thelimitedrangeofstructurecombinedwithfrequentbasicerrorsmeanthisisaBand2.

Question4

SampleG

PROPOSALONWAYSTOIMPROVEXYZ’SWEBSITE

NOVEMBER2002

Theproposalaimstosetoutvariouswaysandpossibilitiesavailableinordertoimproveourwebsite.

ASWOTAnalysis

AsaresultofaSWOTanalysis,thefollowingpointssummariseourmainfindings.

Strengths

∙Wewerethefirstmajorcompanyinonesectortosetupawebsite

∙Webenefitfromaveryhighrateofbrandrecognitionandthereforeinternetusersrememberorfindoursiteeasilythroughsearchengines.

Weaknesses

∙Ourofdate:

Despitebeingtheinnovatorswhenlaunchingourwebsite,theinformationprovidedonlineis,inmanycases,outofdate（prices,phonenumbers）

∙Notuserfriendly.Thestructureofourpaperisveryrigid,potentialcustomerscannot,donothavefreedomofmovement.

∙Noonlinepurchasefacilityavailable.

BSuggestionsandRecommendations

Itwasfeltthatinordertoremainaheadofourcompetitorsweshouldcarryoutsomeofthefollowingimprovements.

∙Amoreuserfriendlywebsiteallowingtheusertohavemorefreedom.Then,surveyshaveshownthatsuchfacilityincreasesales.

∙Regularupdateofth