cauth cinderella.docx

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cauthcinderella

 

CINDERELLAINBABYLON:

THEREPRESENTATIONOFHOUSEKEEPINGANDHOUSEKEEPERSINHOTELBABYLON

CINDERELLAINBABYLON:

THEREPRESENTATIONOFHOUSEKEEPINGANDHOUSEKEEPERSINHOTELBABYLON

 

 

DrCandiceHarris

SeniorLecturerinManagement,

FacultyofBusiness,AUTUniversity

PrivateBag92006

Auckland1142

NEWZEALAND

candice.harris@aut.ac.nz 

DrHelenTregidga

SeniorLecturerinAccounting

FacultyofBusiness,AUTUniversity

helen.tregidga@aut.ac.nz 

 

DeniseSchitko

SeniorLecturerinHospitality

FacultyofAppliedHumanities,AUTUniversity

 

DavidWilliamson

SeniorLecturerinHospitality

FacultyofAppliedHumanities,AUTUniversity

david.williamson@aut.ac.nz 

 

 

 

 PapersubmittedtotheCAUTHE18thInternationalResearchConference10-13February2009,Perth,Australia–Stream:

Tourism&HospitalityandChangingPerspectives 

 

 

WordCount:

5450

Keywords:

Housekeeping,HotelBabylon,Ethnicity,Sexualisation,Denigration

 

CinderellainBabylon:

TheRepresentationofHousekeepingandHousekeepersinHotelBabylon

Thispaperlooksattherepresentationsofhousekeepingandhousekeepersinthepopulartelevisionseries‘HotelBabylon.Thepaperdiscussessomepossibleeffectsoftheimpressionconstructedofthisareaofhotelemploymentandsuggeststhattheimageofahospitalitycareerinhousekeepingisunderminedandundervaluedbythisconstruction.Thepapertakesareflectiveapproachandlooksathowlanguageandimageinthe‘HotelBabylon’seriesareconstructedregardingthehousekeepingdepartmentandworkers.Thepaperpositsthatimageofhousekeepingworkandthoseemployeesisoneofmainlymigrantworkers,sexualizedvictimsanddenigratedemployees.Thepapergoestosuggestthathousekeepingisinfactoftenthelargestandmostimportantdepartmentinhotelsasthemajorityoftheirincomeisderivedfromthesaleofrooms.Thepaperarguesthatitisironicthattheemployeesresponsibleforthelargestrevenuegeneratingareaofthehotelaresostronglydenigrated,wheninfacttheyshouldberecognizedaskeyemployees.Intermsofhotelandhospitalitygenerally,thisstudysuggestsmorefundamentalconcernsaboutsustainingservicequalityandemploymentrelationshipsinatightlabourmarket.

Introduction

HotelsoccupyafascinatingplaceinthesocialimaginationoftheWest.Inmanywayshotelsaresynonymouswithsex,romanceandadventure—linkedinpopularculturewithclandestinemeetingsofspiesandlovers,withweddingnights,honeymoonsandillicitortransitorysexualassignations(PritchardandMorgan,2006).

Badbehaviour,youwouldthink,isparforthecourseintheluxuryhotelbusiness:

ademandingguesthere,adrunkenguestthere,anillicitcouple,somebrokenglasses.Butwhatthehotelstaffreallyhastoputupwithfromguestswhoareshellingoutbetween£350and£3,500anightwouldshockeventhemostjadedofsouls.Anditisusuallythechambermaidswhoareatthesharpend(BBC,2006,p.1).

Recentcontributionsontheinteractionbetweenworkandtourism(Harris,2002;Ryan,2002;Uriely&Reichel,2000)challengetraditionalnotionsoftourismandtravelasout-of-the-ordinaryindulgentexperiences(Small,HarrisandWilson,2008).Formany,internationallyhotelsareaworkplace.Highemployeeturnoverwithinthehospitalityindustryhasbeenacceptedasthenorm,creatinga‘turnoverculture’(Deery,2002)inwhichorganizationalstructures,managementandemployeesshowacceptanceofturnoverbehaviour.Figuresdiscussedatthe2006NewZealandHotelCouncilConference,puthotelemployeeturnoverashighas60%.Thishighturnovercanbeattributedtothelowwagespaidandalsoduetotheindustrybeingcharacterisedbyhistoricalpractices,basedonstereotypesandmythssuchas‘youworkinhospitalityuntilyougetarealjob’,typifyingaweakpsychologicalcontractbetweenworkersandhospitalityworkplaces.

ThispaperexaminesrepresentationsofbothhousekeepingandhousekeepersinthepopulartelevisionseriesHotelBabylon.Thepaperalsonotessomepotentialeffectsofthisknowledgeproducedabouthousekeepingandhousekeepersinrelationtojobappeal(andhencerecruitment)andemployeeturnover.HotelBabylonisacontemporaryandwidelyshownprogrammeshowingthelifeandinnerworkingsofahotelandthepeoplewhoworkinit.Wepositthatthisprogrammeisrepresentinghotelhousekeepingworkandhousekeepersasahotbedofmigrantworkers,sexualactivityanddenigration-servingtoconstructtheimageofahospitalitycareerinhousekeepingasundesirabletomany.Thisimage,wesuggest,mayunderminestaffretentioneffortsin‘real’hospitalityworkplaces.Webeginwithareviewoftheliteratureonhotelhousekeeping.Theapproachtakeninthispaperisthenoverviewed.Findingsarethenpresentedanddiscussedfocusingonthreethemesthatemergedfromouranalysis.Wenotethepotentialeffectsofrepresentationssuchastheseonthehousekeepingsectorofthehotelindustry.Weendthepaperwithsomeconcludingcomments.

HotelHousekeeping

Asthemajorityofhotelsare‘accommodationled’withmostrevenuederivedfromthesaleofrooms(MedlikandIngram,2000),housekeepingisarguablythemostimportantdepartmentinhotels.Giventheimportanceofhousekeepingitwouldbereasonabletoexpecttheseworkerstoberecognisedasakeypartoftheoperation.However,housekeepingworkisoftenstigmatizedbecauseofitsassociationwithpersonalservitude(Purcell,1993;AshforthandKreiner,1999).HousekeepersundertaketasksthatHughes(1971)terms‘dirtywork’,thussymbolisingalackofdignityandstatusandpotentialdegradationoftheworker.

Scherzer,RuguliesandKrause(2005)suggesthousekeepingis‘characterizedbyapredominantlyfemaleworkforce,repetitivephysicaltasks,lowjobcontrol,lowwages,increasinguseofcontingencyemployment,andfewopportunitiesforcareeradvancement’(p.1).Wood(1994)states“itisconventionaltoregardcleaningworkas‘unskilled’despitethefactthatanargumentcouldbemadeforregardingsuchworkasrequiringacomplexbalanceoftaskorganisation,theapplicationof(thoughlow-level)technologyandtechnologicalprocessesandtheknowledgeoftheseprocesses”(p.62).

Housekeepingisgenderedwork.Thelargestproportionoffemaleworkersarefoundinthe‘dirtiest’andoperativehoteljobsrequiringdomesticskillsforwhichwomenareinherentlyskilled(AdibandGuerrier,2003;Kinnairdetal,1994).“Cleaningworkinthehomeisnotusuallyvaluedbymen,beingtakenforgrantedorviewedasawife’sduty,aviewthathasarguablybeentransferredtothepublicperformanceofcleaninginpaidemployment”(Wood,1994,p.62).Wood(citedinHunter-Powell&Watson)concludes“chambermaidsrankamongstthelowestofthelowinhotelwork,treatedasacheapandeasilyreplaceableresourcebyemployersandoftenspurnedbytheirfellowemployees”(p.299).Traditionallywomenareemployedinrolesthatareconsideredtorepresenttheirdomesticrolesusingthesameskillsbase(Kinnaird,KothariandHall,1994).

Ashousekeepersusuallyworkindependentlyandautonomouslytheymaybevulnerabletoharassmentfromguestsorotherworkers.Althoughitisusualforroomcleaningtotakeplacewhentheguestisnotintheroom,occasionallytheguestsmayreturnbeforetheroomhasbeencompletedmeaningthestaffmemberisalonewiththeguestintheroom.Furthermore,HunterPowell&Watson(2006)suggest“thebehaviourofsomeguestsmaybeaffectedbytheirfreedomfromtheconstraintsofhomewhilestayinginahotel”(p.303).

Housekeepersperformveryphysicaltasks.Itisgenerallyacceptedthataroomattendantwillcleanaroomin30minutes.Withmanyhotelshavingtwodoubleorkingsizebedsperroom,30bedsmayrequiremakinginaneighthourshift.Thisrepetitousbendingandliftingcancauseoccupationalinjuryiftherehasbeennoinstructionregardingbestpractice.FaulknerandPatiar(ascitedinHunter,Powell&Watson,2006)suggestthatotherroutineactivitiessuchaspushingladencleaningtrolleysandmovingfurniturecanalsoresultinspinalandjointinjuries.Scherzer,RuguliesandKrause(2005,p.489)show“roomcleanersmaybeatanelevatedriskforoccupationalinjuriescomparedwithhospitalityworkersatlargeandtheservicesectoringeneral”.Theirfindingsputtheinjuryrateforroomattendantsatfourtimeshigherthanthenationalincidencerate.

Furthermore,housekeepingisoftenconsideredanentrylevelpositionwhichattractsimmigrantworkers-oftenwithEnglishasasecondlanguage.AmandaCooper(spokespersonforalabourunionistheUSA)notesthatthehotelindustry,particularlyinhousekeeping,isdominatedbyimmigrantsandHunter,PowellandWatson(2006,p.300)observethathousekeepingoperationsinLondonandothermajorUKcities“areoftendominatedbymigrantandethnicminoritygroups”.TheaboveresearchreflectsfindingsfromLucas(1995)whoinfersethnicminorityandmigrantworkersareclusteredinthelowestgradedworkinthehospitalityindustryandthatitiscommontofindthattheworkersinhotelsaredrawnfromthesameethnicminorityormigrantgroups,particularlyinthe‘ghettoofhousekeeping’.

ApproachandMethod

Thisanalysisaimstoexamineknowledgeconstructedwithinatelevisionseries,namelyHotelBabylon,andconsiderthepotentialeffectofthatknowledge.Todosoweconsiderrepresentationsofhousekeepingandhousekeepersinfiveepisodesofthetelevisionseries.Here,inthissectionofthepaper,weoutlinetheresearchsiteandcontext,andtheanalyticalmethod

ResearchContext

ThetelevisionseriesHotelBabylonwasselectedasthesiteforanalysisforthisstud

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