商务英语试题及答案.docx

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商务英语试题及答案.docx

商务英语试题及答案

1MatchawordfromAandBandcompletesentences1─10。

UseeachwordfromAtwice.

A

advertising/consumer/market/product/sales

B

Behavior/budget/campaign/forecast/launch/lifecycle/profile/research/segment/targets

1TheProductlifecycleisthelengthoftimepeoplecontinuetobuyaparticularproduct.

2Marketresearchshowedverygoodpotentialformarketingthemagazinetoexecutivesintheagerange25─35。

3Aconsumerprofileissimplyadescriptionofatypicalcustomer。

4Ourcompanyhasestablisheditsbrandnamethroughamulti-millionmulti—mediaadvertisingcampaign

5Theintroductionofaproducttothemarketiscalledtheproductlaunch.

6Familyandfriendsareamajorfactorinconsumerbehavior.Theyreallyinfluencewhatpeoplebuy,whereandhow.

7Amarketsegmentisagroupofcustomersofsimilarageandincomelevel.

8Idon’tthinkcuttingouradvertisingbudgetbyhalfisagoodidea。

Ourcampaignsarehighlysuccessfulandalwaysgeneratehugeprofitsinthelongterm。

9Ourrepresentativesareunderalotofpressuretomeettheirsalestargets.

10I’mafraidIcanonlymakeapessimisticsalesforecastforFebruaryandMarch.

LanguageReview:

Questions

2Re-orderthewordstomakequestions.

1muchadvertisingdohowonspendyou?

Howmuchdoyouspendonadvertising?

12doesendorsementmeanwhat?

Whatdoesendorsementmean?

13strengthsandarecompany’sweaknesseswhatyour?

Whatareyourcompany’sstrengthsandweaknesses?

14rangedidextendproducttheirtheywhen?

Whendidtheyextendtheirproductrange?

15isteamleadingsaleswhoyour?

Whoisleadingyoursalesteam?

3Completeeachquestionwithanappropriateword.

16__Did________yourmarketshareincreaselastyear?

17___What_______kindofproductsdofootballersendorse?

18____Are______theydoinganymarketresearchatthemoment?

19_Which_________ofthesetwoproductsismoresuccessful?

20____Have______youmetournewmanager?

21____How______oftendoyoulaunchanewproduct?

22__Has________Kaoriphonedrecently?

Skills:

Telephoning

4Completethisexcerptfromatelephoneconversationwiththequestionsfromthebox。

1.Wouldyoulikethemtodothemarketing?

2。

Couldyougivemeafewdetails?

3.Didyousay5%?

4.Haveyoufinishedyourreport?

5。

Why?

6。

Howaboutourmarketshare?

7.Howarethings?

8。

Whatdoyouthinkof‘Eureka!

’?

A:

Hi,Vladi.Raulhere。

(23)____________7______________________________

B:

Fine,thanks。

Quitebusy,infact。

A:

(24)______________4___________________________

B:

Almost.ButIcantellyouthefiguresIhavearelookingextremelygood.

A:

Excellent。

(25)____________2______________________________

B:

Sure。

Overallsalesareup15%。

Ournewsoftdrinksareup12%,andourmineralwaterisdoingjustaswell.

A:

Thatsoundsgood。

(26)_______________6___________________________

B:

Well,we’veincreaseditby2。

5%.

A:

Sorry,Ididn'tcatchthat。

(27)______________3____________________________

B:

No.2。

5%.ButIthinkitmightgoupbyfiveoverthenextquarter。

A:

Thatwouldbegreat。

Bytheway,there’ssomethingelseIwantedtoaskyou.

(28)__________________8________________________

B:

Oh,thenewadvertisingagency。

Ithinkthey'rereallygood.

(29)__________________5________________________

A:

Iwasthinkingaboutthenewenergydrinkthatwe’relaunchingnextmonth.

B:

Right。

(30)________________1__________________________

A:

Exactly.Iwantsomethinglesstraditionalforthisnewproduct。

B:

InthatcaseIthinkit'sagoodideatocontactthem.They’vegotaverycreativeteam,withlotsofimaginativeideas。

UnitTest6

Answerallthirtyquestions。

Thereisonemarkperquestion.

Vocabulary:

Eatinganddrinking

1Completesentences1─5withanswersa,borc.

1Let’saskthewaiteriftheyhavea_____a_____inSpanishforourguests.

a)menub)recipec)check

2ThePalaceRestaurantisfamousforitsfriendlyandefficient_____c_____。

a)starterb)pricesc)service

3It’sgettinglate.Shallweaskforthe____b______?

a)courseb)billc)card

4IfyouwanttogototheAstoria,rememberto_____a_____atableinadvance。

a)bookb)checkc)order

5Inmanycountries,itisusualtoleavea_____c_____ifyouaresatisfiedwiththeservice.

a)poundb)notec)tip

2Completethewordswiththemissingvowels(a,e,i,o,u).

6It’saratherexclusiverestaurant,sobepreparedtospendalotofmoney!

7ThePekingInnisinaveryconvenientlocation–justfiveminutesfromtheoffice。

8Theysayit’sgotacosy,welcomingatmosphere.

9IlVesuvioisgreat,andtheychargeveryreasonableprices.

10ThefoodtheyserveatFrèreJacquesisabsolutelydelicious。

LanguageReview:

Multi—wordverbs

3Completeeachconversationexcerptwithamulti—wordverbfromthebox。

lookafter/lookaround/lookforwardto/putoff/setback/takeout/

takepartin/takeup/turndown/turnup

11A:

I'msureourguestswouldlovetolookaroundtheoldtownbeforetheyleave。

B:

Yes.Let’saskBentoshowthemsomeofthesights.

12C:

So,whydidyouturndowntheiroffer,then?

D:

Well,theschedulewasabsolutelyhorrible。

13E:

Ilookforwardtoseeingthenewheadoffice.

F:

Metoo。

Theysayit’sinasuperblocation。

14A:

Doyouthinkweshouldtakeuptheiroffer?

B:

Yes,we'vegottoaccept.Theconditionsarereallygood.

15C:

WhowilllookafterourguestsfromVenezuela?

D:

Karen,asusual.Shelovestakingcareofvisitors.

16E:

Franzdidn’ttakepartinthediscussion。

F:

No。

Inoticedthathedidn'twanttogetinvolved.

17A:

IthinkFebruaryistooearlyforourtradefair。

B:

Iagree.Whydon'tweputitoffuntilMay?

18C:

Ourvisitorshavenothingtodothisevening。

D:

Ithinkweshouldtakethemout.

19E:

We’llhaveproblemsbecausesomepeoplealwaysarriveunexpectedly.

F:

Howmanyextraparticipantsdoyouthinkmightturnup,then?

20A:

Thatwasanexpensiveparty,wasn’tit?

B:

Itcertainlywas。

Itsetusback$5,000!

Skills:

Socialising

Matcheachphrase(21─24)tothecorrectresponse(a─d)。

Writeyouranswershere:

21___c__22__d___23__a____24__b___

21Wouldyoulikemetoshowyouround?

22Marco,haveyoumetMaxReger?

23CanIgetyouadrink?

24Howarethings?

aYes,please.I’llhaveanorangejuice。

bVerygood,thankyou。

It'sreallybusyatthemoment。

cOhyes,I’veneverbeenherebefore.

dNo。

Hello,Max。

Nicetomeetyou.

(Questions25─30)

Putthelinesofthisconversationinthecorrectorder(2─7).

__1__Hi,I’mJoaquim。

25__6___Absolutely!

I’llgetintouchwhenwecanconfirmthedatesoftheevent,OK?

26__4___Yes,itis.It’sverylively。

Well,maybeyoucouldcometoournexttradefairthere。

It’sinMay。

27____7_Thanks,that’sgreat!

I’lllookforwardtothat。

28___2__Hello,Joaquim。

Pleasedtomeetyou。

I'mLeilafromtheCairooffice。

29___5__Mm,I'dloveto。

Anditwouldbegreatifwehadastandatthefair,don’tyouthink?

30___3__Oh,Cairo!

I’veneverbeentoEgypt,butIhearCairoisafascinatingcity.

UnitTest8

Answerallthirtyquestions。

Thereisonemarkperquestion。

Vocabulary:

Waystoplan

1MatchawordorphrasefromAandBandcompletesentences1─10.

A

collect/consider/do/estimate/forecast/keepwithin/meet/rearrange

B

costs/information/ourbudget/sales/someresearch/theoptions/theschedule/thedeadline

1Theprojectwassuccessful,exceptthatwedidn’tkeepwithinourbudget.Weoverspentbyabout5%.

2Ourvisitorsarearrivingtwohourslaterthanplanned,solet'srearrangethescheduleimmediately。

3Ouradvertisingcampaignisproducinggoodresults,andweforecastsalesofatleast$150,000inthenextquarter.

4It’sdifficulttoestimatecostsaccuratelywhenyoursuppliersincreasetheirpriceswithoutwarning.

5First,let’sconsidertheoptionsthatwehaveforthelaunchdate:

itcouldbelatespring,orearlyautumn,ornextyear。

6Whatweneedtodoistodosomeresearchaboutthebuyinghabitsofthepeoplewholiveinthatarea。

7ItwillbeimpossibletomeetthedeadlineofJune20nowthattheprojectmanagerisill。

Everythingwillhavetobeputoffuntilnextmonth.

8Jimwantstocollectinformationintothefactorsthatinfluenceconsumerbehaviour.

2Matchthetwohalvesofthesentences.Writeyouranswershere:

9___b__10__d___11___a__12__c___

9He’stryingtoarrange

10Itwasimpossibletoimplement

11Jeanisgoingtowrite

12Thetrainingschedulehas

athenextquarterlysalesreport。

bameetingwithBCA’ssalesmanager.

ctobepreparedbyApril5.

dthatplanwithsuchasmallbudget。

LanguageReview:

Futureplans

3Re-orderthewordstomakesentences。

13Brazilexpandhopinginthey’retoThey’rehopingtoexpandinBrazil。

14notabonusexpectinggetgoodisshetoSheisnotexpectingtogetagoodbonus。

15attractforeignweinvestmentlikemoretowouldWewouldliketoattractmoreforeigninvestment.

16aBangaloreinopenplanningsubsidiarytowe’reWe’replanningtoopenasubsidiaryinBangalore。

17aregoinglaunchwhenmodelthistoyou?

Whenareyougoingtolaunchthismodel?

4Ineachsentence,onewordismissing.Re—writeeachsentencewiththecorrectwordintherightplace。

18Wegoingtovisitoursuppliersnextweek.Wearegoingtovisitoursuppliersnextweek。

19Ihelpyouwritethereportifyoulike.Icanhelpyouwritethereportifyoulike.

20Welookforwardseeingyousoon.Welookforwardtoseeingyousoon.

21Analystssaytheeconomywillbetternextyear。

Analystssaytheeconomywillgetbetternextyear。

22Theywantrelaunchtheirvideocamera。

Theywanttorelaunchtheirvideocamera.

Skills:

Meetings

5Completet

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