外研社新职业英语it英语unit4教案.docx
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外研社新职业英语it英语unit4教案
外研社新职业英语IT英语unit4教案
外研社新职业英语IT英语Unit4教案
授课时间
班
周星期第节
班
周星期第节
班
周星期第节
课次
11
学时数
2
授课形式
(请打√)
纯理论□纯实践□理实一体化□习题课□其他□
授课题目
Unit4SalesofITProducts(I)
ReadingA:
BusinessMarketing:
DevelopingaStrategy
教学目的
1.Ssdevelopavocabularylistsuitedtothetheme“SalesofITProducts”.
2.SshaveageneralunderstandingofReadingA.
教学重点
1.ThemainideaandthestructureofthereadingA.
2.Masterthekeywordsandlanguagepoints.
教学难点
1.HowtousethekeywordsandexpressionsinreadingA.
2.Analysisonthetextstructure.
使用的教具/多媒体/仪器/仪表/设备等
Textbook;PPT;CD
教学方法
Pair-work;Discussing,lecturing
参考资料
EnglishforCareers(ITEnglish)
教
学
基
本
内
容
及
设
计
PartIWarming-up15minutes
Task15minutes
Objective:
SslearntoknowsomelogosoffamousITcompanies.
Task210minutes
Objective:
Ssdiscussimportantelementsforasuccessfulsalesperson.
PartIINewwordsinReadingA15minutes
Objective:
Sscangetfamiliarwiththenewwordsandexpressions,etc..
Steps:
•Sslistentothenewwordsandexpressions,etc.
•Ssreadthenewwordsandexpressions,etc.
PartIIIDiscussionsbeforeReadingA10minutes
Objective:
Sscangetfamiliarwiththenewwordsandexpressions,etc..
Steps:
•SsknowsomethingaboutReadingA.
•Ssdiscussthefollowingtwoquestions:
Whatdoyouthinklead(s)tobusinesssuccess,theCEO,theproducts,orthemarketing
Whatsuggestionscanyougivetomakeabusinesswell-known
PartIVReadingALanguagepoints40minutes
Paragraph1
competitor:
n.aperson,team,companyetc.thatiscompetingwithanother
.Byloweringthepriceandincreasingthequality,thecompanyhasbeatenallitsmaincompetitorsinthisarea.
Paragraph2
assessmentn.aprocessinwhichyoumakeajudgmentaboutapersonorsituation
.Thegovernmentrecentlymadeanassessmentofthelocaleconomicsituation.
Paragraph3
figureout:
tocometounderstand
.Istillcan’tfigureoutwhysheleftme.
Paragraph4
startout:
getdownto
.Katharinestartedouttowriteherfirstnovelinthesummerof2000.
Paragraph5
emphasize:
v.togiveparticularimportanceorattentiontosomething
.Theschoolparticularlyemphasizesgoodmanners.
Paragraph8
respond:
v.toreply,especiallyinwriting
.Iemailedherlastweek,butsofarshehasn’trespondedyet.
Paragraph9
takeoff:
v.toachievesuddengrowthorsuccess
.ShiaLaBeouf’scareertookoffwiththehugesuccessofTransformersseries.
PartV.After-readingexercises10minutes
Objective:
Sscanskimapassagetogetthemainideaofeachparagraph.
课后作业/思考题
PreparelisteningandspeakingofUnit1
教学后记
说明:
1.课程教案应按授课次数编写;重复班授课不再另行编写教案。
2.合班课的“授课时间”可以集中填写。
外研社新职业英语IT英语Unit4教案
授课时间
班
周星期第节
班
周星期第节
班
周星期第节
课次
12
学时数
2
授课形式
(请打√)
纯理论□纯实践□理实一体化□习题课□其他□
授课题目
Unit2DesignProposal
DetailedReadingA;ListeningandSpeaking;
教学目的
1.Enhancelisteningandspeakingskillsrelatedtothethemeofthisunit.
2.Sshandleaconversationontelephone.
教学重点
1.DetailedReadingA
2.Usefulexpressionshandlingaconversationonhowtosellaproduct.
3.Cultivationofteamwork;listeningskills
教学难点
1.Howtohandleaconversationontelephone.
2.Listeningskills.
使用的教具/多媒体/仪器/仪表/设备等
Textbook;PPT;CD
教学方法
Explanationanddemonstration
参考资料
EnglishforCareers(ITEnglish)
教
学
基
本
内
容
及
设
计
PartIReviewandafterreadingexercises25minutes
Task15minutes
AbriefrevisionofwhathaslearnedinReadingA
TeacherremindSsofsomekeyexpressions
Task210minutes
Objective:
Sscanfindspecificinformationtoanswerthegivenquestions.
1.Whatisimportanttoastrongcustomerbase
2.Whatisquickandeasywaytoresearchthemarket
3.Whatistheaimofmarketresearch
4.Whatarethebasicelementsofabusinesshandout
5.Howcananadvertisementinterestpeople
6.Whatcanbedonetoinspirecustomerstocomeagain
Task310minutes
Objective:
Ssknowsomeusefultermsneededtounderstandthepassage.
Steps:
SsreadReadingATask4.
Ssdothisexercisealoneandthencomparetheanswerswithapartner.
Checktheanswerswiththewholeclass.
PartIIListening45minutes
Task15minutes
Objective:
Sscanfindspecificinformationtofillintheblanks.
Steps:
Listenandfinishtheexercise.
Task210minutes
Objective:
Sscanrecordinformationaboutrequirement.
Steps:
Listenandfinishtheexercise.
Task310minutes
Objective:
Sscanaccuratelywritedownthemissingwordsintheconversation.
Steps:
Listenandfinishtheexercise.
Task410minutes
Objective:
Sscanchoosetheitemsmentionedinthelisteningexercise.
Steps:
Listenandfinishtheexercise.
Task510minutes
Objective:
Sscanlistenforspecificinformationabo