建立“国际农产品贸易中心”PPT课件下载推荐.pptx
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SERVICEASSOCIATIONChinaisabigcountryofagri-productsconsumption,andalsoabigcountryofagri-productsinternationaltrade.中国是农产品消费大国,也是农产品进出口大国。
2000200120022003200420052006200720082009201020112012201320142015020406080100120140annualimportsofagri-products(billionRMB)BACKGROUNDCHINAGOODAGRI-PRODUCTSDEVELOPMENT&
SERVICEASSOCIATIONInthefaceofthenewsituationandnewtrendofinternationaltradeanddomesticmarket,theMinistryofAgricultureandtherelevantministrieshaverepeatedlystressedtheimportanceofstrengtheningtheconstructionofcirculationsysteminrecentyears.面对国际贸易和国内市场不断变幻的新情况与新趋势,农业部及各相关部委近年来均多次强调加强流通体系建设的重要性。
项目背景BACKGROUNDCHINAGOODAGRI-PRODUCTSDEVELOPMENT&
SERVICEASSOCIATIONAfteryearsofunremittingefforts,ChinasAgriculturalProductsCirculationSystemhasachievedfruitfulresults.Remarkabledevelopmentinrecentyears:
lContinuousimprovementofsalesnetworksystemlRapiddevelopmentoflogisticsservicesystemlDeepinvolvementofInternetTechnology经过多年来的不懈努力,中国农产品流通体系的建设取得了丰硕的成果。
近年来令人瞩目的发展成就:
l销售网络体系的不断健全l快速发展的物流服务体系l互联网技术的深度介入项目背景BACKGROUNDCHINAGOODAGRI-PRODUCTSDEVELOPMENT&
SERVICEASSOCIATIONAtthesametime,theexistingtradingsystemalsohassomeproblemswhicharedifficulttobesolvedbythemarketparticipantsindividually,suchas:
lRelativelylimitedabilitytoaccess,integrateandutilizethekeyresourcesfromrelatedindustriesinbothdomesticandoverseas.lRelativelylimitedscopeofservicesareaandvarietyoftrade.同时,现有的交易体系亦存在一些单个市场参与者较难解决的问题,例如:
l相对有限的获取、整合与运用国内外及相关行业关键资源的能力。
l相对有限的服务范围和交易品类。
SERVICEASSOCIATIONWhentryingtotheexploretheChinesemarket,overseasenterprisesusuallyfacingavarietyofdifficultieswhichishardtoovercomebyanindividualcompany,especiallytheSEMs:
lMarketinformationasymmetry.lHighlycostofmarketdevelopment.lDifficulttofindqualifieddealers.lResultsofparticipatinginexhibitionsandfairsmaynotberealizedattheexpectingtime.lHighlycostofestablishbranches.对于各国农产品企业,特别是中小企业而言,开拓中国市场面临着多种单个企业难以克服困难:
l市场信息不对称。
l市场开拓成本高。
l寻找合格经销商难度大。
l参加各类展会和洽谈会见效慢。
l设立机构成本高。
SERVICEASSOCIATIONSeizetheopportunitiescreatedbytheBeltandRoadInitiativeproposedbytheChinesegovernment,undertheframeworkof“GlobalAgriculturalIndustryAssociationStrategicAlliance”,wepropose:
toconstructanefficientlyconvergedandallocationabilityforthekeyresources,usingtheideaofCentralization,establishaone-stopfullchainservicesystemforcross-borderagri-productstradebasedonsupplychainthinking,promotetradefacilitation,enhancethepartiestradingcapacity,theabilitytobenefitandabilityofantirisk抓住中国提出的“一带一路战略”发展机遇,在“全球农业行业协会战略联盟”的框架下,以集中化的指导思想高效率的建设关键资源的归集与配置能力,建立基于供应链思维的一站式全链条跨境农产品贸易服务体系,促进贸易便利化,提升各方的交易能力、获益能力和抗风险能力.项目背景项目概述PROJECTOVERVIEWPROJECTOVERVIEW项目概述CHINAGOODAGRI-PRODUCTSDEVELOPMENT&
SERVICEASSOCIATIONSetupINTERNATIONALTRADECENTERFORAGRI-PRODUCTS(namedtentatively),tointegratedinformationflow,capitalflow,andlogisticsresources,focusonbuildinginternationalagri-productstradingresourcesdockingandtradefacilitationservicesplatform,Providefull-chainservicesofProductandBrandPromotion,ProductIntroduction,DistributionChannelConnecting,CentralizedPurchasingandDistributing,FinancialServicesbasedonthesupplychain,InspectionandQuarantine,logistics,WarehousingandDistribution,andetc.建立“国际农产品贸易中心”(暂定名),整合信息流、资金流、物流资源,集中打造国际间农产品交易资源对接与贸易便利化服务平台,提供集产地与品牌推广、产品引入与渠道对接、集采与分销、基于供应链的金融服务、检验检疫、物流、仓储与分拨等功能于一体的全链条服务。
PROJECTOVERVIEW项目概述CHINAGOODAGRI-PRODUCTSDEVELOPMENT&
SERVICEASSOCIATIONThreeCoreObjectives:
lToestablishandperfectthewholechainservicenetworkforcrossborderagri-productsprocurementanddistribution.lWiththehelpofadvantagesaccumulatedinlogistics,InternetandfinancialservicesysteminChina,introducetheideaofInternet+andFinance+,providemorepowerfulimpetustothegrowthofcross-bordercirculationofagri-products.lBringmoreimporthigh-qualityagri-productstoChinesemarket,DrivingChinasfoodsafetyandqualitysystemtofurtherintegratewiththeinternationalpractice,accumulatemoreusefulexperienceforChinashigh-qualityagri-productsexports.三大核心目标:
l建立健全提供全链条服务的跨境农产品采购和销售网络。
l借助中国在物流、互联网和金融服务体系所积累的优势,引入“互联网+”、“金融+”的发展模式,为跨境农产品流通产业提供更强劲的增长动力。
l丰富国内进口农产品消费市场,带动中国食品安全和质量体系进一步与国际接轨,为中国优质农产品出口积累更多有益经验。
项目架构FRAMEWORKFRAMEWORK项目架构CHINAGOODAGRI-PRODUCTSDEVELOPMENT&
SERVICEASSOCIATIONONEPLATFORM,TWONETWORKS一个平台,两个网络SupplyChainServicePlatformFinanceLogisticsInsuranceLegalserviceAccountingMarketingMinisterofCommerceCustomsCommodityinspectionInspectionandquarantineDomesticDistributionNetworkOverseasProcurementNetworkFRAMEWORK项目架构CHINAGOODAGRI-PRODUCTSDEVELOPMENT&
SERVICEASSOCIATIONOverseasProcurementNetwork:
RelyingontheOverseasAgriculturalAssociationsandotherorganizations,establishoverseasprocurementchannelsa