创新大赛活动策划.docx

创新大赛活动策划.docx

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创新大赛活动策划

创新大赛活动策划

　　篇一：

互联网+大学生方案规划书

　　“互联网+”大学生创新

　　创业大赛

　　活动策划方案规划书

　　目录

　　1业务描述...................................................................................................................................4

　　基本描述...................................................................................................................4

　　应用领域...................................................................................................................5

　　商业模式...................................................................................................................5

　　主要客户...................................................................................................................7

　　产品/服务.................................................................................................................................8

　　服务平台...................................................................................................................8

　　概述...................................................................................................................8

　　结构设计...........................................................................................................9

　　基本功能.........................................................................................................10

　　产品优势.........................................................................................................12

　　关键设备.................................................................................................................12

　　汇接网关.........................................................................................................12

　　拨号网关.........................................................................................................13

　　短距离传输模块.............................................................................................15

　　通信服务网关.................................................................................................17

　　网管系统.........................................................................................................17

　　应用服务方案.........................................................................................................19

　　服务专用应用方案.........................................................................................19

　　服务共享应用方案.........................................................................................20

　　市场营销.................................................................................................................................21

　　行业和市场分析.....................................................................................................21

　　全球物联网市场介绍.....................................................................................21

　　中国物联网市场.............................................................................................23

　　行业应用.........................................................................................................25

　　物联网在农业中的应用：

.....................................................................25

　　物联网在工业中的应用：

.....................................................................26

　　物联网在服务产业中的应用.................................................................28

　　容量分析.........................................................................................................29

　　市场竞争和营销策略.............................................................................................31

　　市场竞争环境分析.........................................................................................31

　　公司核心竞争力.............................................................................................31

　　市场竞争比较优势分析.................................................................................32

　　市场竞争策略.........................................................................................................33

　　市场定位.........................................................................................................33

　　销售策略.........................................................................................................33

　　营销模式.........................................................................................................33

　　风险分析与防范.....................................................................................................................35

　　风险分析.................................................................................................................35

　　技术风险.........................................................................................................35

　　2234

　　5

　　6

　　7

　　8市场风险.........................................................................................................35人力资源风险.......................................................................................