企业员工激励案例研究-毕业论文外文文献翻译Word格式.docx
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Abstract
EMPLOYEEMOTIVATIONINTHECOMPANY.STUDYCASE
Afirm’sperformanceisinadirectlinkwiththeresourcesitinvolves,namelymaterial,financialandhumanresources.Ifinthecaseofthematerialandfinancialresourcesthediagnosisandimprovementprocessesarerelativelysimple,thehumanresourcesimplymorecomplexissues.Thefirstconditionforafirmtoobtainperformance(intermsofhumanresources)isrecruitingstaffwithappropriatequalifications.Butconformingtothiscriteriondoesnotleadautomaticallytotheeliminationofhumanresourcesissues.Currently,thevastmajorityoffirmsemployqualifiedpersonnelwithexperienceinthefield,yetmanyofthemrecordaninadequateperformanceinhumanresources.Thisisduetostaffmotivation.Inadditiontoemployingqualifiedpersonnelwithexperienceitisnecessarythatitbemotivatedadequately.Butmotivationcanbeachievedthroughavarietyofforms,salarybonusesandbenefitssuchascellphones,cars,productsatpromotionalprices,programflexibilityandmore,allhavingadifferentimpact.
This article explores the effectiveness of various manifestations of
motivation,tryingtodetermineitsoptimumstructure.Forthispurposeananalysiswasmadeofafirmthatobtainedasignificantimprovementinperformance,whilemaintainingmaterialandfinancialresourcesconstant.Thecompanyappliesmanywaystomotivatestaff,soitwaspossibletoanalyzetheimpactofeachone.Followingthisanalysisanindicativehierarchyofmotivationalmethodswascreated.Theresultsofthisstudycanbeusedandadaptedinanycompaniesthatwanttoimprovethequalityoftheirhumanresources.
Keywords:
humanresources,motivationalmethods,personnel,motivation,motivationstructure
INTRODUCTION
Motivationisdefinedastheactionoforientingonesbehaviortoaspecificgoal.Therearealotoftheoriesthattrytoexplain,howandwhymotivationfunctionasisdoes.Thesimplestexplicationofhowmotivationfunctionsis“theneedtominimizephysicalpainandmaximizepleasure”,therearealotofneedsthatmayactasamotivator(e.g.eating,resting,oradesiredobject,hobby,goal,stateofbeing,ideal).Othertheoriesattributemotivationtoless-apparentreasonssuchasaltruism,selfishness,morality,oravoidingmortality.(SeligmanM,1995)
INCENTIVETHEORY
Thistheoryisoneoftheoldest,anditstatesthatpresentingareward(tangibleorintangible)aftertheoccurrenceofacertainactionwillcausethebehaviortooccuragain.Thetheoryisbasedonthefactthatthesubjectsmindwillassociateapositivemeaningtothebehavior.(MaslowA.,1970).
Thetimepassedsincetheoccurrenceoftheactionandthemomentwhenthesubjectispresentedwiththerewardisalsoveryimportant,ithasbeenshownthatforshotperiodstheimpactisgreaterthanforlongerones.Ifthiscycleofaction–rewardisrepeateditispossibletoconvertthatactionintoahabit.(Goldthorpe,J.H.andothers,1968)
Thistheorydepictsmotivationasaverysimpleprocess,butinrealitytherearealotoffactorsthatinfluenceit.Therearealotofmotivationaltechniquesanditishardtodecidewhichoneistheoptimumforagivensituation.(KerrS.,1995)
EMPLOYEEMOTIVATION
Oneofthemostimportantusesofmotivationisinacompany.Organizationsemployworkerstoperformcertaintasks;
theseworkersneedtobemotivatedinordertoperformtheirtaskswithmaximumproductivity.Thetraditionalmotivatorforaworkerishissalary,butinmanycasesthatisn`tenough.Companiesusealotinnovatingtacticstokeeptheirproductivityatamaximumlevel.Someofthemimplymaterialrewards,othersimplypsychologicalmotivators.(Weightman,J.,2008)
Analyzingfromtheperspectiveofthemotivationalfactorwecanspeakoftwotypesofmotivation:
•Intrinsicmotivationisgeneratedbyafactorthatcomesfromwithinthesubject(beliefs,feelingthatwhathedoesisimportant,modality,theperspectiveoflearningsomethingnew).
•Extrinsicmotivationisgeneratedbyafactorthatcomesfromtheexterior(e.g.salary,materialrewards,goodreviews).(Lepper,M.R.andothers,1973)
AveryimportanttheoryinthefieldofmotivationisMaslow`spyramid.InhisworkMaslowhascreatedahierarchyofneedsfeltbyanindividual(MaslowA.,1970).AtthebaseofhispyramidMaslowputphysiologicalneeds;
foranindividualfoundundertheirconstraintmoneyisaperfectmotivator.ButaftertheseneedaresatisfiedtheindividualwilladvanceonMaslow`shierarchyandhisneedswillchange,thisimpliesthefactthatthemotivatorwillchangeaswell(Goldthorpe,J.H.andothers1968).AthigherlevelsofMaslow`spyramid,areplacedneedsthataresatisfiedwithpraise,respect,recognitionandempowerment,moneyhavingasmallimpact.(Steinmetz,L.,1983).
EXPERI