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Advertising教案1
Advertising教案
高一牛津英语4模块第二学期期末复习学案
4模块Unit1Advertising
重点短语
.beawareof知道,明白,意识到
2.playtrickson欺骗,捉弄
3.believein
信任,相信
4.beboredwith对……感到厌倦
5.appealto迎合,对……有吸引力
6.tricksbintodoingsth诱使某人做某事
7.besatisfiedwith对……感到满意
8.beusedto对……习以为常,习惯于
9.fallfor上……的当,受……骗
0.dealwith处理,对付
mitsuicide/acrime自杀/犯罪
2.beintendedfor为……而打算
3.beconcernedwith对……关心
4.getsthacross传达
5.beparticularabout对……挑剔
6.softdrink软饮料
eupwith提出,拿出
8.accordingto根据
9.agreewithsb.onsth.同意某人的意见
20.holdone’sbreath屏住呼吸
21.inpublic在公共场所
22.atone’sservice听候某人吩咐,为某人服务
23.curesb.ofadisease治愈某人的病
24.beproudof以……感到自豪
25.evenif即使
26.atalowprice以低价格
27.bepopularwith受某人欢迎
28.seniorhigh高中
29.beofgood/highquality高质量
30.beonsale在销售中
31.makeanannouncement宣布
32.keepawayfrom远离
33.Nocomments不加评论,无可奉告
34.badbreath口臭
35.besimilarto和……相似
36.upto(数量,程度等)达到
37.inparticular尤其,特别
38.introduce……to……向……作介绍
39.recommendsth.tosb.向某人介绍某物
40.protect…from…保护…免于……
41.standfor代表,表示
42.beresponsiblefor对……负责
43.inone’sopinion依某人看
44.warnsb.against
45.attract/catch/drawone’sattention吸引..注意力
46.taketurnstodosth.依次做某事,轮流做某事
47.persuadesbintodoing/todosth说服某人做某事
48.have/keep/holdsth.inmind把……记住
重点句型
.
wearesousedtothemthatwedonotevenrealizehowmanyweseeandhearinaday.
2.
Acommercialadvertisementisonewhichsomeonehaspaidfortopromoteaproductorservice.
3.
PSAsareoftenplacedforfree,andareintendedtoeducatepeopleabouthealth,safety,oranyotherissuewhichaffectspublicwelfare.
4.
chinahasstronglawstoprotectpeoplefromadvertisementsthatlieortrytomakepeoplebelieveuntrueclaimsaboutproductsorservices.
5.
However,westillmustbeawareofthemethodsusedinadvertisementstotryandsellusthings.
6.
Evenifanaddoesnotlie,itdoesnotmeanittellsyouthecompletetruth.
7.
Alloftheseadsaremeanttobehelpful,andyoucanoftenlearnalotbyfollowingtheadvicetheygive.
8.
Thebosscanthenchoosetherightproducttoproduce,theonewhichisexpectedtobemostpopularwithconsumers.
9.
Alsoimportantarethesalestargets.
0.
Iftheywanttobecomethemarketleader,thecompanymustensurethattheirproductisofhighquality.
1.
Thatiswhyweareconsideringrepackagingourchocolatebaraswell.
2.
Notalladsplaytricksonusthough.
3.
Theseadsdealwithlargesocialissues.
4.
Inmyopinion,thismayhaveharmfuleffects.
5.
whattheydon’tmentionishowbadthesethingscanbeforourteeth.
6.
Haveyoueverregrettednothavingsnappedthoseunforgettablemoments?
7.
Unlikeasingleadvertisement,anadcampaignisanorganizedprogrammeofadvertisementsusingvariouskindsofadstoreachaparticularaudience.
8.
whenyoustartasuccessfuladcampaign,youmusthaveacleargoalandtargetaudienceinmind.
9.
Inordertodetermineyouraudience,youwillneedtodoalittleresearch.
20.
Itisimportanttoalwaystrytoappealtothewaytheaudiencewillreact.
21.
whatpartsofthisissuewouldtheycareaboutorbeconcernedwith?
22.
Thewayyouchoosetoadvertiseshoulddependmainlyonyourtargetaudienceandwhichkindsofadsreachthatparticulargroupbest.
重点语法:
直接引语和间接引语
4模块Unit2Sportingevents
重点短语
.sharewith与…分享
2.everyfouryears每四年,每隔三年
3.takepartin参加
4.inhonourof纪念,向……表示敬意
5.sidebyside一起,共同,肩并肩
etopublicattention引起公众关注
7.attheopeningceremony在开幕式上
8.knowof了解
9.berecognizedas被认为是
0.playarole/partin在…起作用
1.breakarecord打破纪录
2.makecontributionsto作贡献
3.setanexampleto树立榜样
4.lookforwardto
eupwith想出
6.plentyof许多,大量
7.touristattractions旅游景点,旅游胜地
8.payattentionto注意
9.besimilarto与……相似
20.playleadingrolesin起主导作用
21.meetone’srequirements满足需求
22.dailyroutine日常工作,日常安排
23.makewayfor给…让路
24.hopefor希望,期待
25.maintainabalance保持平衡
26.beinvolvedin涉及
27.addto增加
28.keep…undercontrol使…处于控制之下
重点句型
.IamdelightedtohavebeeninvitedtoyourschooltotalktoyouaboutthehistoryandsignificanceoftheolympicGames.
2.Today,athletesfromaroundtheworldcantakepart,nomatterwhatlanguagestheyspeak.
3.HisdreamwasthattheolympicGameswouldmakeitpossibleforcountriesandpeopletolivepeacefullysidebyside.
4.IamsurethewholeofchinamusthavefeltproudwhenXuHaifengwonthefirstgoldmedalforhiscountry.
5.Today,playersfromchina,SouthkoreaandGermanyamongothersplayleadingrolesintheinternationaltabletenniscompetition.
6.joinmeinwishingtheolympicmovementasuccessfulfuturetomatchitsbeautifulgloriouspast.
7.Ihopethisinformationwillbeofusetoyou.
8.IadvisethatyouwatchlessTVatnight.
9.myadvicetoyouisthatyoushoulddrinkmorewater.
0.IfIwereyou,Iwouldcertainlygotothefootballmatchinsteadofdoingworkathome.
1.willThursdaymorningdo?
Ihappentobeintownthen.
2.what/Howaboutthehighjumpthen?
3.Inorderforanewsporttobeadded,acurrentsportmustbedropped.
4.SupportersofwushuwouldliketoseeitenteredasabranchinthemartialArtscategory.
5.TheIocislookingatrevisingthenumberandtypeofsportsinvolvedintheolympicsinthefuture,sowushufansmayfinallygetwhattheyarehopingfor.
重点语法:
情态动词
4模块Unit3Tomorrow’sworld
重点短语
.besetin以…为背景
2.passon传递
3.beconnectedto与……相连接
4.giveout发出;用完,耗光;筋疲力尽
5.putforward提出(观点、议案等)
6.lastbutnotleast最后但同
样重要的
7.beaccusedof被控告犯有……罪
8.setup建立,竖立
9.atouristdestination旅游目的地
0.leavesbwith…给….留下
1.makeaprofit赚取利润
2.goonavirtualtripto虚拟旅行
3.belongto属于
4.beresponsiblefor对….负责
7.moveround四处移动
8.beworthdoing/n.
9.addto增加
20.deliverinto送进
21.haveanarea/populationof面积或人口是….
22.playarolein在……中角色
23.inone’sopinion在..看来
24.signone’snamefor给……签名
25.sendsb.onatripto送某人旅行
26.inreality实际上
27.bringhistoryalive历史再现
28.leavesb.with给某人留下….
29.taketheriskof…冒……危险
30.investin投资于
31.makeaprofit/money获取利润/赚
32.endinfailure以失败告终
33.wintheadmirationof赢得……的敬
34.drawaconclusion得出结论
35.ondisplay展览
36.thelatestwaveofnewtechnology
37.tell…..from….把…和…区分
38.concentrateon专注于
39.gobankrupt破产
40.voiceone’sopinions表达某人的看法
41.atonetime/atatime/atanytime
42.havelettersmissing使得字母丢失
43.falloff从…上掉下来;脱落
eacross遇到,遭遇,偶遇
45.tellof讲述
46.keep/getintouchwith和…保持联系
47.takesb.onthejourneyto带某人一起去旅行48.betrappedin被困在……
49.ataspeedof以……..的速度
50.withthehelpof..由于..的帮助
重点句型
.whatwouldyouliketoseehappeninthefuture.
2.NotonlyiseverystepofclimbingmountQomolangmafeltbyviewer,butalsothecold,thetiredness,thefood,thesmells,thesightsandthesoundsofthemountaincanallbeexperience.
3.Uponreachingthetopofthemountain,afeelingofhappinessandasenseofachievementwillbeexperienced.
4.Realcineworksbymakingtheviewersfeelthattheyareactuallyinthefilm.
5.Themovementsoftheheadsetindicatethedirectioninwhichtheviewwantstogo.
6.InscientificstudiesithasbeenshownthatVRcanprovideteenagerswithanotherwaytoexperiencetheworldandmakethemworkhardertomaketheirdreamscometrue.
7.Theteenagerwasmadetothinkthathehadscoredthewinninggoal.
8.AnargumenthasbeenputforwardthatsomeviewerswillbedisappointedbyRealcine.
9.FirefighterscouldbetrainedusingRealcinewithouttheriskofsendingthemintoaburiningbuilding.
0.Ithasbeensuggestedthattravelsicknessshould/canbereducedbyusingvirtualreality.
1.Thiscouldbeofgreatbenefittopeopleandwillberesearchedfurther.
2.Also,weneedtobuynewkeyboardsandmoussebecausemanyofthekeyboardshavelettersmissing….
3.IfthePcIwasusinghadhadagoodkeyboard,Iwouldnothavemadesomanymistakes.
4.Heleftuniversityinordertoconcentrateonthewriting.
5.Theteacherwontmindyouusingthecomputer.
6.TheTimeTravellerjourneysthroughmillionsofyears,seeingevenmorealiencreaturesthanbefore.
7.Hefinallystopsthirtymillionyearsintothefutureandexperiencesafuturetimewherethesunnolongershinebrightly.
8.Scaredandcold,theTimeTravellerstartsbacktowardsthepresent.
9.Insteadofwaitingtoberescued,thethreeyoungpeopleteachthemselvesastrophysics.
20.withthehelpofforcefromablackhole,theareabletoguidethelostspaceshipsafelybacktotheEarth.
重点语法
被动语态