北京地区成人本科学士学位英语统一考试模拟试题1.docx

北京地区成人本科学士学位英语统一考试模拟试题1.docx

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北京地区成人本科学士学位英语统一考试模拟试题1

北京地区成人本科学士学位英语统一考试模拟试题

（1）

PartⅠReadingComprehension（30%）

Directions:

Therearethreepassagesinthispart.Eachpassageisfollowedbysomequestionsorunfinishedstatements.ForeachofthemtherearefourchoicesmarkedA,B,CandD.YoushoulddecideonthebestchoiceandmarkthecorrespondingletterontheAnswerSheetwithasinglelinethroughthecenter.

Passage1

Questions1to5arebasedonthefollowingpassage:

Passage1

Questions1to5arebasedonthefollowingpassage.

Ascientistwhowantstopredictthewayinwhichconsumers（消费者）willspendtheirmoneymuststudyconsumerbehavior.Hemustobtaindatabothontheresourcesofconsumersandonthemotivesthattendtoencourageordiscouragemoneyspending.

Ifaneconomistwereaskedwhichofthreegroupsborrowmost—peoplewithrisingincomes,Stableincomes,ordecreasingincomes—hewouldprobablyanswer,thosewithdecreasingincomes.Actuallyyears1947—1950,theanswerwas:

peoplewithrisingincomes.

Peoplewithdecreasingincomeswerenextandpeoplewithstableincomesborrowedtheleast.Thisshowsusthattraditionalassumptions（假设）aboutearningandspendingarenotalwaysreliable.Anothertraditionalassumptionisthatifpeoplewhohavemoneyexpectpricestogouptheywillhastentobuy.Iftheyexpectpricestogodown,theywillpostponebuying.Butresearchsurveyshaveshownthatthisisnotalwaystrue.Theexpectationsofpriceincreasesmaynotstimulatebuying.

Onetypicalattitudewasexpresserbythewifeofamechanicinaninterviewatatimeofrisingprices.“Inafewmonths,”shesaid,“we’llhavepaymoreformeatandmilk;we’llhavelesstospendonotherthings.“Herfamilyhadbeenplanningtobuyanewcarbuttheypostponedthispurchase.Furthermore,theriseinpricesthathasalreadytakenplacemaybedislikedandbuyer’sresistancemaybeproduced.Thisisshownbythefollowingtypicalcomment:

“Ijustdon’tpaytheseprices;theyaretoohigh.”

TheinvestigationsmentionedabovewerecarriedoutinAmerica;conditionmosthelpfultospendingappearstobepricestability.Ifpriceshavebeenstableandpeopleconsiderthattheyarereasonable,theyarelikelytobuy.Thus,itappearsthatthecommonbusinesspolicyofmaintainingstablepricesisbasedonacorrectunderstandingofconsumerpsychology（心理学）.

1.Accordingtothepassage,ifonewantstopredictthewayspendtheirmoney,heshould_______

A.relyontraditionalassumptionsaboutearningandspending

B.trytoencourageordiscourageconsumerstospendmoney

C.carryoutinvestigationsonconsumerbehaviorandgetdataonconsumersincomesandmoneyspendingmotives

D.doresearchesinconsumerpsychologyinalaboratory.

2.Accordingtoparagraph2,onetraditionalassumptionisthatpeoplewith________incomesborrowmost.

A.averageB.stableC.decreasingD.rising

3.Accordingtoparagraph2,researchsurveyshaveprovedthat_________

A.priceincreasesalwaysstimulatepeopletohastentobuythings

B.risingpricesmaymakepeopleputofftheirpurchaseofcertainthings

C.womenaremoresensitivetotherisinginpricesthanmen

D.theexpectationsofpriceincreasesoftenmakebuyersfeelangry.

4.Fromtheresultsofthesurveys,thewriterofthisarticle_________

A.concludesthatthesavingandspendingpatternsinGreatBritainarebetterthanthoseinAmerica

B.concludesthattheconsumersalwaysexpectpricestoremainstable

C.concludesthatmaintainingstablepricesisacorrectbusinesspolicy

D.doesnotdrawanyconclusion

5.WhichofthefollowingstatementsisalwaysTRUEaccordingtothesurveysmentionedinthepassage?

A.Consumerswillputoffbuyingthingsiftheyexpectpricestodecrease.

B.Consumerswillspendtheirmoneyquicklyiftheyexpectpricestoincrease

C.Thepriceconditionhasaninfluenceonconsumerbehavior

D.Traditionalassumptionsaboutearningandspendingarereliable.

Passage2

Questions6to10arebasedonthefollowingpassage:

Theyoungpeoplewhotalkofthevillageasbeing“dead”aretalkingnothingbutnonsense,asintheirheartstheymustsurelyknow.

No,thevillageisnotdead.Thereismorelifeinitnowthanthereeverwas.Butitseemsthat“Villagelife”isdead.Goneforever.Itbegantodecline（衰落）aboutahundredyearsago,whenmanygirlslefthometogointoserviceintownmanymilesaway,andmenalsolefthomeinincreasingnumberinsearchofawork,andhomewaswhereworkwas.

Therearestillanumberofpeoplealivetodaywhocanremember.What“villagelife”meanttheearlyyearsofthepresentcentury?

Itmeantknowingandbeingknownbyeverybodyelseinthevillage.Itmeantfindingyourentertainmentinthevillageofwithinwalkingdistanceofit.Itmeanthousewivestiedtothehomealldayandeveryday.Itmeantgoingtobedearlytosavelamp—oilandcoal.

ThencametheFirstWorldWarandtheSecondWorldWar.Aftereachwar,newideas,newattitudes,newtradesandoccupationswererevealedtovillagers.Thelong—establishedorderofsocietywasnolongertakenforgranted.Electricityandthemotorcarweresteadilyoperatingtomake“villagelife”and“townlife”almostalike.Nowwiththehighlydevelopedscienceandtechnologyandhigh—levelsocialwelfareforall,thereisnopointwhateverintalkinganylongerabout“villagelife.“Itisjustlife,andthatabetterlife.

Finally,ifwehaveanydoubtsaboutthefuture,oraboutthemanychanges,whichwehaveseeninourlives,wehaveonlytolookinattheschoolplaygroundanymid—morning;orseethechildrenastheywalkhomewardinlittlegroups.Obviouslythesechildrenarebetterfed,betterclothed,bettereducated,healthier,prettierandhappierthananygenerationofchildrenthateverbeforewalkedthevillagestreet.

6.Bysayingthatvillageisnotdead,but“villagelife”isdead,thewritersuggeststhat_________

A.thoseyoungpeoplewhotalkofthevillageasbeing“dead”arewrong

Bthetwostatementsareagainsteachother

C.“villagelife”todayisratheruninteresting

D.“villagelife”todayisnolongerlikewhatisusedtobe.

7.Itwas_________that“villagelife”begantotakeasharpturn.

A.aboutacenturyagoB.duringthetwoworldwars

C.withelectricityandmotorcarsintroducedintothevillageD.onlyrecently

8.Asissuggestedinparagraph2,villagersinthepast_________

A.livedasimplerlifethanvillagerstodayB.knewfewerpeoplethanvillagerstoday.

C.founditdifficulttoenjoythemselvesD.likedtowashthemselveswithcoldwater.

9.Theexpression“....”Thereisnopointwhateverintalkingaboutinparagraph3meansthat_________

A.thereisnoendtothetalkingabout....B.Itisharmfultotalkabout….

C.Itisnotmeaninglesstotalkabout....D.thereisnoreasonfor

talkingabout

10.Fromthepassagewecanseethatthewriter’sattitudetoward“villagelife”is__________

A.positiveB.negativeC.neutralD.unclear

Passage3

Themarketinvestigationisindispensabletosalespromotion.Theyarecloselyrelatedasthelipsandteeth,sotospeak.Whatyouproduceisforsaleonthemarket.Itwouldbeimpossibletosucceedinsellingaproductwithoutfirstinvestigatingthemarket.

　　Intheinternationalmarket,goodsonsalecomingfromdifferentcountriesandsuppliersarealwaysfacingkeencompetition.Undersuchcircumstances,theywilltryeverythingpossibletofamiliarizethemselveswiththemarketconditions.Inmakinginvestigations,weoughttogetinformationaboutwhatsimilaritemsthecompetitorsareofferingonthemarket,whatpricestheyarequoting（报价）,whatfeaturestheirproductshave,whoaretheirregularcustomers,etc.Then,howcanweobtainsuchinformation?

Therearemanychannelsthatwecanmakeuseofindoingthissortofwork.Thecommercialcounselor'sofficesofourembassiesstationedabroadcanhelpusinmakingmarketinvestigations.Nowadays,ourimportandexportcorporationssendtheirtradegroupsabroadeverynowandthen.Oneoftheirpurposesistomakemarketsurveysonthespot.

Certainly,face-to-facetalkswithforeignbusinessmenarealsoimportantchannelstogetmarketinformation.TheChineseExportCommoditiesFairsandsomeotherfairsofsimilarnatureaswellasvisitsofforeignbusinessmenprovideuswithsuchopportunities.Ofcourse,therearesomeotherwaysofmakingmarketinvestigations.

11.Inmakingmarketinvestigation,oneshould_________.

A.getenoughinformationconcernedB.advertisehisproducts

C.producehighqualitygoodsD.noneoftheabove

12.Theword"indispensable"inthefirstlinemeans_________.

A.impossible　　B.essential　　C.advisable　　D.available

13Whichofthefollowingstatementsisnottrue?

A.Therelationshipbetweenmarketinvestigationandsalespromotionisjustasthatofthelipsandteeth.

B.Itisimpossibletosucceedinsellingaproductwithoutmarketinvestigation.

C.Therearevariouswaysofmakingmarketinvestigation.

D.Productiongoesbeforemarketinvestigation.

14.Makingmarketinvestigationisveryimportantbecause_________.

A.inmarket,goodsonsalearenumerousB.everyproducerisfacingkeencompetition

C.itcangreatlypromotesalesD.alloftheabove

15.Allthefollowingarechannelstogetmarketinformationexcept_________.

A.tohavecommercialcounselor’sofficeofourembassiesstationedabroad

B.topromotethequalityofourownproducts

C.tosendtradegroupsabroadeverynowandthen

D.tohaveface-to-facetalkswithforeignbusinessmen

PartⅡVocabularyandStructure（30%）

Directions:

Inthispartthereare30incompletesentences.Foreachsentencetherearefourchoicesm